Credit: Illustration by Mary Ellen Forte/Ad AgeTwenty years ago, "content" was something we paid for, and so we savored it. We'd take time to flip through the magazine for which we had just paid $4.00.Today, content is increasingly free, thanks to cheap content-creation tools, like Android and iPhone, and free publishing tools, like Instagram and Facebook. As a result, I'd say there likely is ~10,000X as much content available as there used to be. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-08-15 00:00:00 UTC ]
Credit: Illustration by Mary Ellen Forte/Ad AgeTwenty years ago, "content" was something we paid for, and so we savored it. We'd take time to flip through the magazine for which we had just paid $4.00.Today, content is increasingly free, thanks to cheap content-creation tools, like Android and... Continue reading at Advertising Age
[ Advertising Age | 2017-08-15 00:00:00 UTC ]
More news stories like this |
Early this football season, the National Football League began shifting tactics to engage younger fans on social media as people reallocate their attention from TV to digital content that is fun, snackable and highly visual. With Super Bowl 57 quickly approaching, Big Game advertisers--who spent... Continue reading at AdWeek
[ AdWeek | 2023-02-08 19:41:19 UTC ]
More news stories like this | All news stories tagged with:
#digital content
#football season
As much as 10% of the content that some news publishers produce is now available only to paying readers. The post ‘Reestablishing our journalistic value’: Publishers make more of their exclusive subscriber content appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-11-17 05:01:17 UTC ]
More news stories like this | All news stories tagged with:
#publishers make
#paying readers
Teenage author Dara McAnulty has become what is reckoned to be the youngest ever winner of a major literary award after scooping the Wainwright Prize for UK Nature Writing with Diary of a Young Naturalist (Little Toller). Continue reading at The Bookseller
[ The Bookseller | 2020-09-08 07:56:58 UTC ]
More news stories like this | All news stories tagged with:
#literary award
#wainwright prize
HarperNorth, the new Manchester-based division of HarperCollins, has signed Melissa Reddy's account of Liverpool FC's 2020 Premiership title win as its first acquisition. Continue reading at The Bookseller
[ The Bookseller | 2020-07-23 01:52:28 UTC ]
More news stories like this |
Mikki Kendall’s bracing collection explores raging disparities and the limits of a movement Continue reading at The Washington Post
[ The Washington Post | 2020-04-08 18:00:00 UTC ]
More news stories like this |
Research houses and scholarly publishers and associations are pooling their content for professional and public access free of charge. The post Coronavirus: International Publishers Make COVID-19 Research Content Freely Available appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-03-16 08:15:00 UTC ]
More news stories like this | All news stories tagged with:
#publishers make
#scholarly publishers
#post coronavirus
The Content Blockchain project, a collaborative effort among three companies, includes the development of the ISCC, an identifier of content in a decentralized ledger environment. The post Content Blockchain Project Wins One of Germany’s Digital Publishing Awards appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-03-25 00:00:00 UTC ]
More news stories like this |
Though it’s certainly unusual for the Academy Awards to have no official host, the ceremony on Sunday won’t quite be a first—that honor belongs to the 1939 Oscars, which were similarly host-less. However, there are quite a few nominees this year who could find themselves in the history books if... Continue reading at Slate
[ Slate | 2019-02-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#history books
#academy awards
#make history
Three-quarters of European publishers surveyed by Digiday plan to increase revenues from video advertisements and branded content in 2019. The post Digiday Research: European publishers expect to make more money from branded content in 2019 appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-11-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#increase revenues
#branded content
#digiday research
The winners of the Hugo Awards, considered some of the most prestigious science fiction and fantasy literary prizes, were announced on Sunday, with science fiction author N.K. Jemisin making history as the first writer ever to win the best novel award three years in a row. Jemisin won the prize... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-08-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#hugo awards
Their names are inked in history books and on the walls of hallowed concert halls as winners of American music’s most esteemed award, the Pulitzer Prize for music: Aaron Copland, George Crumb, John Luther Adams, Ornette Coleman, Caroline Shaw and dozens more. Add to that list the man nicknamed... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-04-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#pulitzer prize
#history books
#american music
A behind-the-scenes look at how three publishers are succeeding with new products and a new strategy. The post Why Publishers Are Winning With Custom Content Studios appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-02-01 00:00:00 UTC ]
More news stories like this |
Instagram Wednesday introduced a clearer way for users to determine when posts by influencers or publishers are the results of commercial relationships with the businesses they are posting about. The Facebook-owned photo- and video-sharing network said in a blog post that users will begin seeing... Continue reading at AdWeek
[ AdWeek | 2017-06-14 00:00:00 UTC ]
More news stories like this |
Blink Publishing has signed the first full autobiography from British racing driver Jenson Button. Continue reading at The Bookseller
[ The Bookseller | 2017-06-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#blink publishing
"The race for reach is over," Conde Nast International digital chief Wolfgang Blau said at the Digiday Publishing Summit Europe in Nice, France, on Thursday. Instead the focus is back to basics: building a passionate audience around a topic and establishing deep connections to them. For Conde... Continue reading at Digiday
[ Digiday | 2016-10-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#international editions
#digital chief
POP's Joe McCambley on what publishers large and small are missing. The post Making Content Marketing Work For You appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-10-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#publishers large
Top digital publishers are turning to paid traffic acquisition to monetize their content. Learn how outlets like Billboard and The Hollywood Reporter have used a paid traffic strategy to grow their audience, drive subscriptions, and distribute branded content. Sponsored content by Keywee. The... Continue reading at Digiday
[ Digiday | 2016-10-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#drive subscriptions
#hollywood reporter
#sponsored content
From football reports to clickbait, programs are changing the way the news is createdLook closely at what many journalists write about artificial intelligence – from AlphaGo’s triumph at the ancient Chinese board game Go to Microsoft’s accidentally racist Twitter bot – and you might detect some... Continue reading at The Guardian
[ The Guardian | 2016-04-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#oxford university
#artificial intelligence