Perplexity will put ads in its AI search engine and share revenue with publishers

When people type a question into Perplexity, the two-year-old search engine scours the internet and uses information from multiple sources, including online publishers, to synthesize an answer using AI. Soon, Perplexity will start sharing revenue with some publishers as part of an advertising platform it plans to launch around the end of September, the company announced on Tuesday. The initiative, known as the Perplexity Publishers’ Program, comes less than two months after the San Francisco-based startup backed by investors like Jeff Bezos and NVIDIA, and valued at $3 billion, came under fire from Forbes, Wired, and Condé Nast for allegedly scraping content without permission and ignoring robots.txt, a type of file that websites use to block page-crawling bots. Perplexity’s initial partners include TIME, Fortune, The Texas Tribune, Der Spiegel and Automattic, the company behind WordPress.com. It’s not clear exactly how much revenue Perplexity will share with publishers. Dmitry Shevelenko, the company’s chief business officer, declined to reveal numbers but told Engadget that it would be a “meaningful double-digit percentage shared back with the publishers that contributed source input to the answer." He also said that the partnership would extend across multiple years without specifying how many. What this wasn’t, Shevelenko insisted repeatedly, was a response to the critical press coverage in the last few months. “We’ve been talking to publishers since January,” he... Continue reading at 'Engadget'

[ Engadget | 2024-07-30 13:00:52 UTC ]
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B&N Puts Focus on Digital

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[ AllThingsD | 2011-05-20 00:00:00 UTC ]
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Publishers begin "buddying" schemes

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[ The Bookseller | 2011-05-20 00:00:00 UTC ]
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B&N Puts Focus on Digital [Voices]

Barnes & Noble Inc. is expected to debut a new e-reader on Tuesday, marking the latest chapter in the bookseller's battle with Apple Inc. and Amazon.com Inc. to dominate the fast-growing digital book sales business. Continue reading at AllThingsD

[ AllThingsD | 2011-05-20 00:00:00 UTC ]
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French poll says publishers less reliable than a decade ago

Written By: Barbara Casassus Publication Date: Thu, 19/05/2011 - 09:58 Fewer French booksellers think publishers are "serious and reliable" than they did 10 years ago, a survey has revealed. Among 430 representative outlets surveyed in a poll taken for French trade weekly Livres Hebdo between... Continue reading at The Bookseller

[ The Bookseller | 2011-05-19 00:00:00 UTC ]
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Amazon.com launches second publishing imprint

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[ The Bookseller | 2011-05-18 00:00:00 UTC ]
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Corvus acquires seven from self-published author

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[ The Bookseller | 2011-05-17 00:00:00 UTC ]
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Upcoming Yale Publishing Course Features Speakers from Hearst, Dwell, Glamour

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[ Folio Magazine | 2011-05-17 00:00:00 UTC ]
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Bodley Head latest to publish Bin Laden title

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[ The Bookseller | 2011-05-16 00:00:00 UTC ]
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[ The Bookseller | 2011-05-16 00:00:00 UTC ]
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[ Folio Magazine | 2011-05-16 00:00:00 UTC ]
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[ The Bookseller | 2011-05-13 00:00:00 UTC ]
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Five Rodale Titles See Increase in June Ad Pages

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[ Folio Magazine | 2011-05-13 00:00:00 UTC ]
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[ The Bookseller | 2011-05-13 00:00:00 UTC ]
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[ The Bookseller | 2011-05-12 00:00:00 UTC ]
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[ The Bookseller | 2011-05-12 00:00:00 UTC ]
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[ The Bookseller | 2011-05-12 00:00:00 UTC ]
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[ The Bookseller | 2011-05-11 00:00:00 UTC ]
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[ The Bookseller | 2011-05-11 00:00:00 UTC ]
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[ The Bookseller | 2011-05-10 00:00:00 UTC ]
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[ The Bookseller | 2011-05-10 00:00:00 UTC ]
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