People StyleWatch Quiz Blurs Line Between Ads and Edit

An eight-question online quiz helped People StyleWatch publish its largest September issue ever this year in terms of ad pages and revenue. But it might also confuse readers about what's advertising and what's editorial.The quiz, "Meet Your Celeb Style Twin," asks readers eight questions about their personal style and then matches them with one of 10 celebrities. It's similar to a BuzzFeed quiz, although unlike BuzzFeed, StyleWatch allows readers to buy products such as clothes, accessories and beauty items from links on the quiz. About 25% of the 600 products featured in the quiz were selected by editors and appear in the magazine's September issue, according to a spokeswoman for StyleWatch, which is owned by Time Inc. The rest come from more than 25 brands that advertised in the September issue of the magazine, including Reebook, Guess and L'Oreal.Items selected by editors will be indicated with a color bubble that says "Edit Pick," the StyleWatch spokeswoman said in an email. There's nothing in the quiz to denote the remaining items are from advertisers. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-08-14 00:00:00 UTC ]
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Children’s Books Edition: PRH’s ‘Banned Wagon’ Rolls Sunday

As Banned Books Week opens its October 1 to 7 run, Penguin Random House is taking some of the most attacked books on the road. By Porter Anderson, Editor-in-Chief | @Porter_Anderson Taking the Fight on the Road t Frankfurter Buchmesse (October 18 to 22), programming on tap in many parts of the... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-09-30 01:09:21 UTC ]
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Children’s Books Edition: L’École des Loisirs’ New ‘House of Stories’

The Paris bookstore Chantelivre, owned by publisher L’École des Loisirs, has opened a 'House of Stories' where kids engage with narratives. The post Children’s Books Edition: L’École des Loisirs’ New ‘House of Stories’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-09-29 12:25:13 UTC ]
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How Canadian Publisher La Presse Is Growing Ad Revenue With Data Clean Rooms

Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that's led to a focus on growing online audiences. The publisher has grown from 4 million monthly unique visitors in 2019 to over 4.6 million as of July 2023, according to data by Comscore, which only has data... Continue reading at AdWeek

[ AdWeek | 2023-09-29 06:00:00 UTC ]
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Frankfurt’s 75th Edition: Two Agents’ ‘LitAg Moments’

Spain's Anna Soler-Pont and France's Magalie Delobelle are two of the literary agents sharing 'LitAg Moments' with us for Frankfurt's 75th. The post Frankfurt’s 75th Edition: Two Agents’ ‘LitAg Moments’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-09-29 00:30:42 UTC ]
More news stories like this | All news stories tagged with: #literary agents #75th edition #post frankfurt


Brooklyn Public Library’s Leigh Hurwitz on Helping Young People Resist Censorship

In anticipation of Banned Books Week, Brooklyn Public Library’s collections manager Leigh Hurwitz joins co-hosts Whitney Terrell and V.V. Ganeshananthan to discuss how the recent, dramatic rise in book bans disproportionately affects young people, and why BPL has chosen to offer access to its... Continue reading at Literrary Hub

[ Literrary Hub | 2023-09-28 08:18:01 UTC ]
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Why Apartment Therapy added more commerce integrations to its tentpole event franchise Small/Cool 

Apartment Therapy's president Riva Syrop took the stage at the Digiday Publishing Summit to discuss the convergence of commerce and sponsorship revenue within its Small/Cool event. Continue reading at Digiday

[ Digiday | 2023-09-22 04:01:00 UTC ]
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Here’s the longlist for the 2023 National Book Award for Young People’s Literature.

Today, the National Book Foundation announced the longlist for the 2023 National Book Award for Young People’s Literature. The ten titles were all written by newcomers to the National Book Awards, and were selected from a pool of 348 books submitted for consideration by their publishers. This... Continue reading at Literrary Hub

[ Literrary Hub | 2023-09-13 14:15:55 UTC ]
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2023 NBA Longlist for Young People's Literature Announced

The National Book Foundation has revealed the 2023 National Book Award longlist for Young People's Literature. The five finalists will be named on October 3, and the winner will be announced during the awards ceremony on November 15 in New York City. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-13 04:00:00 UTC ]
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The Best Online Book Clubs, 2023 Edition

Looking for your own bookish community online? Let's take a look at some of the best online book clubs, 2023 edition! Continue reading at Book Riot

[ Book Riot | 2023-09-08 10:36:00 UTC ]
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Nielsen won’t force Amazon’s data into ‘Thursday Night Football’ ad deals this year

Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age

[ Advertising Age | 2023-09-07 20:12:10 UTC ]
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Spotlight on 'The Action Bible: The Faith in Action Edition'

A new version of the illustrated Bible from publisher David C Cook aims to bring biblical teachings to the next generation of readers. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-25 04:00:00 UTC ]
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Dragons Are People Too: Ursula Le Guin’s Acts of Recognition

Nobody would dare to boil down Ursula Le Guin’s marvelous writing—all that fantasy, all that science fiction, poetry, essays, translations—into one idea. But in a pinch I’d pick two sentences from her 2014 National Book Award speech: “Capitalism[’s] power seems inescapable. So did the divine... Continue reading at Literrary Hub

[ Literrary Hub | 2023-08-24 10:00:21 UTC ]
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Amor Towles Sees Dead People

The novelist discusses his career and his recent essay about cadavers in crime fiction, and the actor Richard E. Grant talks about his memoir and his love of “Alice’s Adventures in Wonderland.” Continue reading at The New York Times

[ The New York Times | 2023-08-18 17:55:09 UTC ]
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Rights Edition: Frankfurt Names the Philippines Its 2025 Guest of Honor

The Philippines in 2025 will become the second Southeast Asian book publishing market to be a Frankfurt Book Fair guest of honor. The post Rights Edition: Frankfurt Names the Philippines Its 2025 Guest of Honor appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-08-18 14:58:54 UTC ]
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Indigenous-Minority Poets from China: 15 Recordings for International Day of the World’s Indigenous Peoples, by Ming Di

Indigenous-Minority Poets from China: 15 Recordings for International Day of the World’s Indigenous Peoples, by Ming Di Audio Poetry [email protected] Tue, 08/08/2023 - 14:48 Photo by Nicolas Winkler / Flickr To celebrate the International Day of... Continue reading at World Literature Today

[ World Literature Today | 2023-08-08 19:48:59 UTC ]
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Two Lines Press Pushes Translation's Boundaries

As interest in translated literature grows, small presses like Two Lines, which celebrates its 10th anniversary this September, are eager to introduce new international authors to Anglophone readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-04 04:00:00 UTC ]
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See the cover for Sloane Crosley’s new memoir, Grief is for People.

Literary Hub is pleased to reveal the cover for Grief is for People, a first memoir from the sharp-eyed essayist and novelist Sloane Crosley, which will be published by MCD/FSG on February 27, 2024. Here’s a bit about the book from the publisher: For most of her adult life, Sloane and Russell... Continue reading at Literrary Hub

[ Literrary Hub | 2023-07-19 14:00:54 UTC ]
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See the cover for Sloane Crosley’s new novel, Grief is for People.

Literary Hub is pleased to reveal the cover for Grief is for People, a first memoir from the sharp-eyed essayist and novelist Sloane Crosley, which will be published by Macmillan on February 27, 2024. Here’s a bit about the book from the publisher: For most of her adult life, Sloane and Russell... Continue reading at Literrary Hub

[ Literrary Hub | 2023-07-19 14:00:54 UTC ]
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Quiz: Who Said These Famous Comic Book Quotes?

The rise of comic book movies means that comics are hugely popular. So let's put you to the test: who said these famous comic book quotes? Continue reading at Book Riot

[ Book Riot | 2023-07-18 10:33:00 UTC ]
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Rights Edition: Tokyo and Kansai Rights Meetings Announced

Two rights meetings are being restored to physical operations in November by Japan's Publishing Industry Foundation. The post Rights Edition: Tokyo and Kansai Rights Meetings Announced appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-07-14 19:34:33 UTC ]
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