Pearson makes "significant changes" to structure

Pearson has revealed “significant changes” to its organisational structure and... Continue reading at 'The Bookseller'

[ The Bookseller | 2013-05-23 00:00:00 UTC ]
News tagged with: #organisational structure

Other Publishing stories related to: 'Pearson makes "significant changes" to structure'

Can Cash Back for Ad Fraud Make Brands Trust the Web Again?

Lexus dealers were so unnerved by online ad fraud a couple years back that they began urging Monica Mellier, group media director at the agency Team One, to redirect their ad dollars from digital media to legacy platforms such as TV or outdoor signs."We had a lot of conversations about how we... Continue reading at Advertising Age

[ Advertising Age | 2016-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad dollars

Lee Child makes it two weeks at number one

Lee Child’s Make Me (Bantam) has held the number one spot for a second consecutive week, selling 36,697 copies for £138,058, according to Nielsen BookScan’s Total Consumer Market. Continue reading at The Bookseller

[ The Bookseller | 2016-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lee child #consecutive week #nielsen bookscan

'Significant' Bologna pre-empt for Bonnier Zaffre's Supersaurs

Bonnier Zaffre's new dinosaur children's imprint Supersaurs has received a "significant" pre-empt from R Jeunesse, a new children’s imprint at French book publisher Robert Laffont. Continue reading at The Bookseller

[ The Bookseller | 2016-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bonnier zaffre

AI is already making inroads into journalism but could it win a Pulitzer?

From football reports to clickbait, programs are changing the way the news is createdLook closely at what many journalists write about artificial intelligence – from AlphaGo’s triumph at the ancient Chinese board game Go to Microsoft’s accidentally racist Twitter bot – and you might detect some... Continue reading at The Guardian

[ The Guardian | 2016-04-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #artificial intelligence #oxford university

School & Library Spotlight: How to Make Libraries Indispensible

School library expert Suzanna L. Panter shares the latest trends and issues affecting librarians in the field, ahead of the Texas Library Association annual conference. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest trends

Female authors make inroads at major publications – survey

Bylines by women at the New York Times Book Review and the New Republic are among the ‘dramatic increases’ over the last year, according to Vida’s annual survey of the publishing gender splitFemale authors and reviewers have found more room on literary pages over the last year, according to the... Continue reading at The Guardian

[ The Guardian | 2016-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #male writers #york review #steady progress

Genius is trying to make its annotation system into a real business

Genius is growing up. The Brooklyn-based startup also said its hired its first CRO in an attempt to make money through events, ads and publishing deals. The annotation service is also adding a 'report abuse' button to combat criticism that the annotation tool could be used nefariously to harass... Continue reading at Digiday

[ Digiday | 2016-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing deals

“Traveling” Ideas Make Regional Magazines the Place to Be Seen

Innovation still matters, but sometimes it helps to be a follower, too. The post “Traveling” Ideas Make Regional Magazines the Place to Be Seen appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-24 00:00:00 UTC ]
More news stories like this |

Opinion: Marketers shouldn’t make tech the enemy

The 2016 Association of National Advertisers (ANA) Masters of Media Conference earlier this month in Florida felt more like a trial. And technology was the defendant. Arguments from the ANA and White Ops revealed just how bad the bot fraud situation is and how it's getting worse. Forrester's Jim... Continue reading at Digiday

[ Digiday | 2016-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #programmatic advertising #snapchat --

iBooks Bestsellers: Audrey Carlan Makes A Comeback

Audrey Carlan, bestselling author of the erotic Calendar Girl series, landed in third place on the iBooks bestsellers chart for the week ended March 13 with her book 'February.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ibooks bestsellers #audrey carlan #bestselling author

Kelly’s Efficiency Index, or Using Data to Make Smarter Publishing Decisions

At Digital Book World, Kelly Gallagher showed just how effective data analysis can be and how it can help you make decisions that will lead to more book sales. The post Kelly’s Efficiency Index, or Using Data to Make Smarter Publishing Decisions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make decisions #book sales

Atkinson and Yanagihara make Baileys Women's Prize longlist

http://www.thebookseller.com/news/baileys-renews-women-s-prize-fiction-sponsorship-323395Kate Atkinson and Hanya Yanagihara are among the 20 longlisted authors for the Baileys Women's Prize for Fiction, announced today. Continue reading at The Bookseller

[ The Bookseller | 2016-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #prize longlist #hanya yanagihara #baileys women #announced today

‘Reach and return': The Financial Times is making its paywall leakier

Typically it's tougher for paywalled publishers to capitalize on the additional scale the likes of third-party platforms like Facebook can offer. But the Financial Times is "experimenting in earnest" with new ways to unlock the reach potential of the major platforms, but without undermining its... Continue reading at Digiday

[ Digiday | 2016-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post reach #financial times #third-party platforms #major platforms

Beard and Shapiro make PEN Hessell-Tiltman Prize shortlist

Mary Beard and James Shapiro are among the authors who have made the English PEN Hessell-Tiltman Prize for History shortlist. Continue reading at The Bookseller

[ The Bookseller | 2016-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mary beard

Adobe Has a New Way to Make Mobile Apps

BARCELONA, Spain—Adobe is trying to make it easier for companies to quickly make mobile apps with visually appealing content by combining and expanding two existing services. The San Jose, California-based company's new Adobe Experience Manager Mobile merges Adobe's existing Mobile Digital... Continue reading at AdWeek

[ AdWeek | 2016-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #single location

Tasting Table is looking beyond Facebook to make money off video

Like other publishers, Tasting Table is growing on Facebook, where it did 13.6 million views in January. But while Facebook might offer reach, it doesn’t yet present a revenue opportunity, which is why the company is also focusing on distributing content on its own website and new Apple TV app.... Continue reading at Digiday

[ Digiday | 2016-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video appeared #make money #distributing content

Kopitar has hat trick, Pearson scores in overtime in Kings' 5-4 win over Rangers

The goalie who returned from the abyss. The usually reliable star player who struggled in his last game and responded with a hat trick. Or the youngster who had been a healthy scratch the last two games getting the winner in overtime. Yes, the Kings had three compelling story lines working... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hat trick #healthy scratch

Kings' Tanner Pearson is dealing with the emotions of being a healthy scratch

Here's how left wing Tanner Pearson assessed the Kings' trip so far: "It changes daily around here," Pearson said. Pearson was coming off his first healthy scratch this season, against the Boston Bruins on Tuesday. The assessment applied to developments Wednesday, the day after the Kings beat... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tanner pearson #healthy scratch

The publisher homepage is making a comeback

In the age of Facebook, new publishers have thrived when it comes to building traffic quickly. More difficult, however, has been building brands. Facebook has excelled at getting people to be loyal to Facebook, not the publishers on its platform. As a result, many publishers are trying out ways... Continue reading at Digiday

[ Digiday | 2016-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #building brands #coming back #home page