Open Road Expands Marketing Team

Open Road Integrated Media is expanding its marketing team, adding new members and promoting those within the department. Rachel Chou, chief marketing officer at Open Road, annouced the changes, crediting the growth to the rapidly expanding market for ebooks. Lauren Naefe has been hired as senior digital marketing manager; she was most recently at the National School Climate Council. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2011-06-08 00:00:00 UTC ]
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Roxane Gay, Margaret Atwood sign open letter supporting trans and nonbinary people

Between 1,500 and 2,000 members of the North American literary world signed an open letter offering support to trans and nonbinary communities. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-10-09 21:31:58 UTC ]
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Debut tale of a 'hidden' Cornwall to Two Roads

Two Roads has acquired debut novel The Lip by Charlie Carroll, depicting "a hidden Cornwall" while exploring themes of childhood, isolation and mental health with a heroine at its heart. Continue reading at The Bookseller

[ The Bookseller | 2020-10-08 05:42:21 UTC ]
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The Ivy Bookshop opens up in new location in Baltimore City

Look for the green stucco house with a porch near the Mt. Washington Whole Foods. Continue reading at Baltimore Sun

[ Baltimore Sun | 2020-10-07 22:23:53 UTC ]
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Asian-American Identity: Gold House Book Club Opens This Month

'Championing authentic Asian representation through media to reshape public opinion,' Gold House opens a new book club. The post Asian-American Identity: Gold House Book Club Opens This Month appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-02 19:22:27 UTC ]
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'Publishers, open the doors to the industry', urges Adeola

Dapo Adeola has urged delegates at The Bookseller Children's Conference to "open the doors" and look for grassroots talent if they are serious about addressing diversity. Continue reading at The Bookseller

[ The Bookseller | 2020-10-01 12:50:21 UTC ]
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Erskine advises on marketing to children at Bookseller Children's Conference

Companies need to ensure their brands come across as useful, direct and friendly if they want to appeal to children, according to James Erskine, m.d. of specialist marketing agency Rocket. Continue reading at The Bookseller

[ The Bookseller | 2020-09-30 19:09:45 UTC ]
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Writers and publishers pen open letter to show solidarity with trans and non-binary community

An open letter expressing “love and solidarity for the trans and non-binary community”, spearheaded by authors Kiran Millwood Hargrave and Daisy Johnson, has garnered support from more than 200 writers, including Malorie Blackman, Jeanette Winterson and Joanne Harris. Continue reading at The Bookseller

[ The Bookseller | 2020-09-30 14:25:47 UTC ]
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Germany’s Springer Nature Opens a ‘Digital Hub’ for Frankfurt

The Springer Nature @ Frankfurt Book Fair site brings together online activities the company is organizing around the Frankfurter Buchmesse. The post Germany’s Springer Nature Opens a ‘Digital Hub’ for Frankfurt appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-09-29 17:06:17 UTC ]
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YA sees 43% boost post-lockdown as children's market swells

Young Adult books saw a huge 43% rise in post-lockdown sales by value as the children's sector as a whole swelled to 33% of the market once shops reopened. Continue reading at The Bookseller

[ The Bookseller | 2020-09-28 00:01:16 UTC ]
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Barbara Marcus reveals trends in 'robust' US children's market

The US children's market has seen huge growth this year with increasing focus on books by people of colour and by celebrities, Barbara Marcus, president and publisher of Random House Children's Books in the US, has said. Continue reading at The Bookseller

[ The Bookseller | 2020-09-27 21:41:42 UTC ]
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Little Toller to open bookshop

Independent press Little Toller is to open a bookshop in the Dorset town of Beaminster next month. Continue reading at The Bookseller

[ The Bookseller | 2020-09-24 21:34:39 UTC ]
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Puffin nets Mante's Dream Team girls' football series

Puffin has netted The Dream Team, a football-themed middle-grade series from Priscilla Mante, in a two-book deal. Continue reading at The Bookseller

[ The Bookseller | 2020-09-24 00:18:30 UTC ]
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Fairlight acquires 1920s tale through open submissions programme

Fairlight Books has acquired Richard Smyth’s novel The Woodcock, a literary period drama set on the north-east coast of England. Continue reading at The Bookseller

[ The Bookseller | 2020-09-23 17:56:34 UTC ]
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PRH Opens ‘The Conversation’ To ‘Sustain Antiracist Engagement’

Penguin Random House launches The Conversation, a hub of content collections 'to combat racism and end racial inequities'—meant for families, educators, and businesses. The post PRH Opens ‘The Conversation’ To ‘Sustain Antiracist Engagement’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-09-22 19:17:06 UTC ]
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Walliams teams up with Stower for monstrous new picture book

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[ The Bookseller | 2020-09-17 05:46:06 UTC ]
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Nine and News Corp donate advertising space to back Qantas push for open borders

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[ The Guardian | 2020-09-17 02:14:42 UTC ]
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Darley Anderson opens illustration arm

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[ The Bookseller | 2020-09-16 13:51:54 UTC ]
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What Brands Can Learn From NASA’s Marketing of the Apollo Missions

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[ AdWeek | 2020-09-14 00:00:00 UTC ]
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And Other Stories Expands in U.S.

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[ Publishers Weekly | 2020-09-11 04:00:00 UTC ]
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