After years of complaints, NBCUniversal and its peers are looking for other ways to count viewers, with or without the ratings giant. Continue reading at 'The New York Times'
[ The New York Times | 2021-11-12 10:00:19 UTC ]
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Conde Nast has greenlit a half-dozen series for IGTV designed to anchor ad programs that will sew many different Facebook ad products together at once. The post How Conde Nast plans to make money from Instagram TV appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-11-18 05:01:31 UTC ]
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Audiobook sales have rocketed in 2019, and look set to achieve another record year, as the sector continues to attract first-time listeners. Continue reading at The Bookseller
[ The Bookseller | 2019-11-15 08:43:01 UTC ]
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Open Mike Productions, the production company behind “Live at the Apollo” and “The Last Leg”, has optioned journalist James Felton’s 52 Times Britain Was A Bellend (Sphere) for a comedy TV series. Continue reading at The Bookseller
[ The Bookseller | 2019-11-12 05:26:52 UTC ]
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Packaged-goods focus of the Connect business Nielsen is spinning off meant less attention for the other 91 percent of the market. Continue reading at Advertising Age
[ Advertising Age | 2019-11-07 23:07:47 UTC ]
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The media measurement company Nielsen will spin off its market research and analytics business from its global media measurement business, the firm announced Thursday. The split, which is expected to take anywhere between 9 and 12 months, will split Nielsen into two publicly traded businesses.... Continue reading at AdWeek
[ AdWeek | 2019-11-07 18:41:04 UTC ]
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The move was prompted by pressure from activist investor Elliott Management Corp. Continue reading at Advertising Age
[ Advertising Age | 2019-11-07 15:26:55 UTC ]
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The team who launched the "Twilight" and "The Hunger Games" franchises have acquired the film and TV rights to Rules for Vanishing (Walker) by Kate Alice Marshall. Continue reading at The Bookseller
[ The Bookseller | 2019-11-06 02:34:37 UTC ]
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As connected TV usage continues to skyrocket, linear and digital viewing is blurring like never before. New streaming services are rapidly accelerating the evolution of the TV industry. At the Convergent TV summit, Adweek editors spoke with the innovators and leaders at the forefront of this... Continue reading at AdWeek
[ AdWeek | 2019-11-05 23:00:52 UTC ]
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A list of the top 20 prime-time programs in the Nielsen ratings for Oct. 28-Nov. 3 Continue reading at ABC News
[ ABC News | 2019-11-05 22:49:32 UTC ]
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I have no idea how one goes about adapting a poetry collection into a TV series, but it looks like I’ll find out soon—AMC Studios is creating an Afrofuturistic anthology series based on Eve L. Ewing’s debut collection Electric Arches. According to Shadow and Act, “The Electric Arches anthology... Continue reading at Literrary Hub
[ Literrary Hub | 2019-10-31 17:27:27 UTC ]
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Embattled ad tech company Criteo has tapped 15-year Nielsen veteran Megan Clarken as its new CEO -- described a smart operator who 'gets stuff done.' The post ‘She gets stuff done’: Why Criteo tapped a Nielsen vet to turn around its business appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-10-31 04:00:58 UTC ]
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Insurance group Direct Line dumped a large chunk of its digital media for TV in 2017 and could move even more over. The company is one of the largest TV advertisers in the U.K. As Direct Line upped its spending on TV, the business cut the number of display and programmatic online video ads it... Continue reading at Digiday
[ Digiday | 2019-10-24 04:00:05 UTC ]
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The former United States Secretary of Homeland Security is attending the event in Washington D.C. and a number of people are not pleased. Power is an intangible commodity with a fluid definition. Among the participants in Fortune’s Most Powerful Women Summit in Washington DC this week are CEO’s... Continue reading at Fast Company
[ Fast Company | 2019-10-22 14:45:41 UTC ]
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Anheuser-Busch InBev is putting more marketing muscle behind Natural Light Seltzer as the brewer tries to make up ground in the hot-selling category dominated by White Claw and Truly. The line extension, which hit stores in August, will run its first TV ads starting this weekend during college... Continue reading at Advertising Age
[ Advertising Age | 2019-10-18 21:39:48 UTC ]
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"Newsnight" broadcaster Emily Maitlis' book Airhead: The Imperfect Art of Making News (Michael Joseph) will be adapted into a TV series to give viewers a glimpse of “what making news is really like.” Continue reading at The Bookseller
[ The Bookseller | 2019-10-16 09:50:10 UTC ]
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This week YouTube kicks off its book club series with a Malcolm Gladwell roundtable interview on Booktube. The MLB playoffs continue, and Netflix has a slew of new series. Movie fans can stream Hobbs & Shaw or snag Scarface in 4K on Ultra HD Blu-... Continue reading at Engadget
[ Engadget | 2019-10-15 02:05:00 UTC ]
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A list of the top 20 prime-time programs in the Nielsen ratings for Sept. 30-Oct. 6 Continue reading at ABC News
[ ABC News | 2019-10-08 21:42:01 UTC ]
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One of the first originals you'll be able to stream on Apple TV+ is M. Night Shyamalan's Servant, a psychological thriller that'll likely feature a few twists and turns in true M. Night fashion. Apple has revealed at New York Comic Con that the serie... Continue reading at Engadget
[ Engadget | 2019-10-04 08:15:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. The FBI’s... Continue reading at Advertising Age
[ Advertising Age | 2019-10-03 10:00:00 UTC ]
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TV rights to RG Adams' debut crime procedural, Allegation (riverrun) have been snapped up by producer John Giwa-Amu of Red & Black Films and executive music producer Mark Lo of Asylum Giant. Continue reading at The Bookseller
[ The Bookseller | 2019-10-02 23:15:35 UTC ]
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