The numbers for Norah O’Donnell’s historic first week as the anchor of “CBS Evening News” are in, and despite leaving no stone unturned on the promotional front, the new-look newscast didn’t make any progress on the ratings front. According to Nielsen live-plus-same-day data, the first five broadcasts of “CBS Evening News with Norah O’Donnell” drew 5.24 million viewers, of whom 982,000, or 19 percent, were members of the key adults 25-54 demo. O’Donnell’s first week finished far behind frontrunner “ABC World News Tonight with David Muir” (7.89 million viewers, 1.54 million adults 25-54) and “NBC Nightly News with Lester Holt” (6.88 million viewers, 1.5 million adults 25-54). If O’Donnell’s premiere week deliveries didn’t move the needle—CBS has languished in third place for the better part of two decades, a streak that stretches back to the Dan Rather era—the refurbished broadcast also didn’t lose much ground. Compared to the previous week, the evening newscast came up short by roughly 5,000 total viewers, while 43,000 fewer advertiser-coveted consumers tuned in. From one week to the next, the news demo dipped 4 percent. O’Donnell’s first week in the anchor chair also was more or less consistent with how the newscast fared throughout the second quarter of 2019. From April 1 through June 28, CBS’s 6:30 p.m. broadcast averaged 5.47 million viewers and 1.05 million adults 25-54. O’Donnell’s inaugural deliveries trail those second quarter stats by just 4 percent... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-07-24 19:58:59 UTC ]
News tagged with:
#managing editor
#american public
#ad inventory
#worth noting
#nielsen
Adweek: Tell me about BuzzFeed’s Social Storytelling program, which you launched in May. Jon Steinberg: It’s very much evocative of the kind of authorization and training programs that we did when I was at Google [where Steinberg was strategic partner development manager on the company’s small... Continue reading at AdWeek
[ AdWeek | 2013-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#consume lots
#full-time staff
New Penguin Random House c.e.o. Markus Dohle has spoken of the "societal impact" made... Continue reading at The Bookseller
[ The Bookseller | 2013-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#markus dohle
Mark Johnson is possibly the only person in the world who has gone through two pairs of Google Glass in five weeks. (He chalks up the loss of his first pair to an unfortunate brunch incident.) During a recent interview with Fast Company, the CEO of personalized news app Zite was staring into the... Continue reading at Fast Company
[ Fast Company | 2013-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#recent interview
#fast company
#tablet apps
#media brands
#app makers
As a tech reporter at the Los Angeles Times David Sarno found himself frustrated that newspaper stories only engage "one lousy sense," as he puts it. That would be sight. Why couldn't they be as interactive and entertaining as a video game like Grand Theft Auto, where a player can walk around a... Continue reading at Fast Company
[ Fast Company | 2013-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#newspaper stories
#video game
#news organizations
#print version
In an effort to beef up its digital presence, the University of Missouri's independent student newspaper, The Maneater, announced Wednesday that it will reduce its print publication from twice a week to once a week, publishing only on Wednesdays. .. Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital presence
#announced wednesday
#print publication
News Corp.—which now includes The Wall Street Journal but not 20th Century Fox—is adopting a new strategy for making money from digital advertising: It will no longer sell inventory through outside ad networks but will handle those automated sales itself.The news and information company, which... Continue reading at Crains New York
[ Crains New York | 2013-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#york post
#digital properties
#50% higher
#premium space
News Corp today announced plans to launch a global programmatic ad exchange that will let advertisers buy across its more than 50 online and mobile products including WSJ.com, Times.co.uk and NYPost.com. News Corp is far from the first to jump on the automated selling trend; other premium... Continue reading at AdWeek
[ AdWeek | 2013-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing arm
#rupert murdoch
#rubicon project
#trading desks
#business units
It’s no secret that newspapers and magazine publishers have suffered steep declines in print circulation over the last decade, and that trend is just going to continue, according to a survey of 1,134 U.S. adults conducted by the Donald W. R ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#mobile consumption
#magazine publishers
#print circulation
Citing a spiral of declining ad revenues, the American Medical Association (AMA) will stop publishing the print edition and website of American Medical News next month. Continue reading at Folio Magazine
[ Folio Magazine | 2013-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#news magazine
#stop publishing
J K Rowling's The Casual Vacancy (Sphere) remains the bestselling book in the UK, topping the... Continue reading at The Bookseller
[ The Bookseller | 2013-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#casual vacancy
#bestselling book
J K Rowling's The Casual Vacancy (Sphere) remains the bestselling book in the UK, with her... Continue reading at The Bookseller
[ The Bookseller | 2013-08-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bestselling book
The former US current affairs magazine Newsweek, which published its last print edition in December, is sold to digital news company IBT Media. Continue reading at BBC News
[ BBC News | 2013-08-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#newsweek sold
More and more association and b-to-b publishers are trying to link their digital content with events. It's a way to connect with an audience after they leave the showfloor, while providing one-stop, multichannel sponsorships for advertisers. Continue reading at Folio Magazine
[ Folio Magazine | 2013-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital content
John Grisham's The Racketeer (Hodder) was comfortably the bestselling book in the UK last... Continue reading at The Bookseller
[ The Bookseller | 2013-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#strong week
#john grisham
#bestselling book
If the last decade in news was defined by the migration of audience to the web, the next will be defined by the shift to smartphones and tablets. About 56 percent of Americans now own smartphones, according to the Pew Internet and American Life P ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#pew internet
#american life
On the first day of trading as separate companies, Rupert Murdoch's television and movie empire, 21st Century Fox, gained nearly 2% while the publishing company ended the day down 5%. Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#separate companies
#rupert murdoch
By Geoffrey Knight APPLICATION: Saturday Evening Post Produced By: Curtis Publishing Company Price: $3.99/issue; $9.99/one-year subscription (6 issues) Platform: iOS Contemporary American culture takes on... Continue reading at Publishing Executive
[ Publishing Executive | 2013-07-02 00:00:00 UTC ]
More news stories like this |
Industry members have welcomed the confirmation this morning (1st July) of the Penguin Random... Continue reading at The Bookseller
[ The Bookseller | 2013-07-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#trade reacts
#industry members
#penguin random
Rupert Murdoch's media empire, News Corporation, officially separates into two companies, splitting its publishing arm from its entertainment division. Continue reading at BBC News
[ BBC News | 2013-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#rupert murdoch
#media empire
#news corporation
#publishing arm
News Corp.’s long-awaited split is official. Rupert Murdoch’s media behemoth Friday completed the separation of its entertainment from its news and information businesses into two publicly traded companies. The new News Corp (spelled with no period, differentiating it from the previous... Continue reading at AdWeek
[ AdWeek | 2013-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#york post
#book publishing
#robert thomson
#cost cutting
#widely expected
#cost cuts
#product development