Nielsen Overhauls and Expands Local TV Measurement

Nielsen unveiled an expansive overhaul of TV measurement in its 208 local markets that will substantially expand its audience panels while also adding out-of-home measurement in several markets. The company said the local TV overhaul, which has been in the works for three years, will deliver more reliable and stable measurement each week. In the... Continue reading at 'AdWeek'

[ AdWeek | 2019-10-03 10:00:35 UTC ]
News tagged with: #tv measurement #nielsen

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ICM Partners Turns Books into Film and TV

Bestselling authors Cormac McCarthy, Walter Isaacson, the late Nora Ephron, and Jennifer Egan are among the many authors represented by ICM Partners, whose book sales are boosted by the adaptation of their work to film and television, all under the watchful eyes of agents Ron Bernstein, Josie... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary agencies #management buyout

Asking 'Where's Waldo' helps increase local bookstore business

The 'Find Waldo Local' campaign, held nationwide for the month of July, had customers hunting for Waldo in independent bookstores and businesses. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstores

'Find Waldo Local' to Return in 2013

Candlewick's Find Waldo Local promotion, which the publisher produced last month in conjunction with the American Booksellers Association, was such a resounding success that Candlewick announced that it will sponsor it again next summer. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-08-09 00:00:00 UTC ]
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Random House US launches TV division

Random House US has launched a television division, formed in partnership with fellow Bertelsmann... Continue reading at The Bookseller

[ The Bookseller | 2012-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #random house

Hearst Expands Into Asia With Esquire Singapore

Hearst Magazines International (HMI) is set to release its Singapore edition of Esquire, which will debut as a September issue and will be the brand’s 25th global edition. Continue reading at Folio Magazine

[ Folio Magazine | 2012-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #september issue

Media Decoder Blog: Spin Magazine Is Sold to Buzzmedia, With Plans to Expand Online Reach

The sale to Buzzmedia, a portfolio of music and celebrity Web sites, calls into question Spin's future as a print publication. Continue reading at The New York Times

[ The New York Times | 2012-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print publication

Forbes Expands Contributor Approach

Two years after Forbes Media made a radical break with traditional journalism by letting outside contributors and advertisers publish content on its site, it’s taking the model a step further by having contributors publish ebooks under its name. The first, however, is by Lewis DVorkin, chief... Continue reading at AdWeek

[ AdWeek | 2012-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest initiative

Urbanite magazine seeks investor to expand digital platform

Publisher says monthly is not for sale or going out of businessThe publisher of the Urbanite, a free monthly magazine focused on Baltimore urban affairs, said Wednesday she was seeking an investor to help the publication expand its digital media offerings. Continue reading at Baltimore Sun

[ Baltimore Sun | 2012-05-24 00:00:00 UTC ]
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ABC, GfK MRI Step Up Audience Measurement Efforts

The magazine industry now has more avenues when it comes to quantifying its total reach—both the Audit Bureau of Circulations, and media research company GfK MRI, have introduced new tools for publishers that can help provide a clearer picture of who readers are, and how many of them exist. Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine industry

Phoenix Yard to expand fiction

Phoenix Yard Books, which launched in 2011, is to expand its fiction publishing in 2013 with... Continue reading at The Bookseller

[ The Bookseller | 2012-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fiction publishing #phoenix yard

The Expanding Role of Printers

With the race on for expanding magazine brands onto a variety of platforms, particularly the kind that don’t involve paper, printers are finding new ways to serve clients and draw in new revenue. Some of these tactics include launching multiplatform services, in addition to combining digital and... Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #one-stop shop

Google Expands Carrier Billing for Digital Content

Google said Wednesday that customers can now charge more types of Android content to their cell phone bill, including music, movies, books and apps. Google is partnered with a number of carriers globally, including T-Mobile in the U.S., with Sprint coming soon. Continue reading at AllThingsD

[ AllThingsD | 2012-05-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content

CourseSmart may expand into trade books

E-textbook rental specialist Coursesmart is considering expanding its offer to trade titles, the... Continue reading at The Bookseller

[ The Bookseller | 2012-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade titles #trade books

Local Media Association and California Newspaper Publishers Association Form Strategic Partnership

Recognizing that collaboration in the industry has never been more important, the California Newspaper Publishers Association (CNPA) has joined forces with the Local Media Association (formerly Suburban Newspapers of America) to offer certain product ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joined forces

Yale Publishing Course Aims to Expand Publishing’s International Scope, and Enhance Digital Monetization

Yale’s summer publishing course is entering its third year. The course offers publishing professionals an opportunity to learn industry strategies for expanding a brand’s scope and monetizing digital products. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #yale publishing

Not Just for Kids: 'The False Prince' by Jennifer A. Nielsen

In the first book in the 'Ascendance Trilogy,' a medieval con man trains orphan boys to impersonate a missing prince.The False Prince Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-03-25 00:00:00 UTC ]
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Is ‘Buy Local’ Enough?

Like the Austin Independent Business Alliance, begun by Steve Bercu, co-owner of BookPeople, which is celebrating its 10th anniversary this year, many early shop-local initiatives were started to keep Borders out. In Austin, Borders’s attempt to move across the street from Bercu’s store also led... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook onslaught #local self-reliance #stacy mitchell

With This Machine, You Can Print Your Own Books at the Local Bookstore

The Espresso Book Machine means that booksellers can publish and sell an enormous number of titles. But can they make the finances work? Continue reading at The Atlantic

[ The Atlantic | 2012-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local bookstore