Nielsen Overhauls and Expands Local TV Measurement

Nielsen unveiled an expansive overhaul of TV measurement in its 208 local markets that will substantially expand its audience panels while also adding out-of-home measurement in several markets. The company said the local TV overhaul, which has been in the works for three years, will deliver more reliable and stable measurement each week. In the... Continue reading at 'AdWeek'

[ AdWeek | 2019-10-03 10:00:35 UTC ]
News tagged with: #tv measurement #nielsen

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MAGAZINE ABCs: Soap titles sink in TV listings sector

The circulations of IPC's Soaplife and Hearst Magazines' Inside Soap have fallen significantly year on year, although the majority of TV titles avoided large declines, according to the July to December 2011 magazine ABC figures. Continue reading at Media Week

[ Media Week | 2012-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine abcs #hearst magazines


Publishers need to expand digital backlist, says Bilbary founder

Publishers need to place a greater emphasis in getting their backlist titles published digitally... Continue reading at The Bookseller

[ The Bookseller | 2012-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #greater emphasis


Lupton hails self-published authors, wins Nielsen Gold

Bestselling author Rosamund Lupton has hailed self-published authors at an event to mark half a... Continue reading at The Bookseller

[ The Bookseller | 2012-02-15 00:00:00 UTC ]
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GfK MRI Launches Digital Ad Measuring Service

To address the growing need for accountability in digital marketing, GfK MRI has launched a syndicated service called Starch Digital. Continue reading at Folio Magazine

[ Folio Magazine | 2012-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital marketing #gfk mri


Bounce expands sales team

Bounce Sales & Marketing is expanding its sales team to offer special services to larger... Continue reading at The Bookseller

[ The Bookseller | 2012-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales team


B&N expands international content team

Barnes & Noble has grown its international content team, as the US bookseller seeks to... Continue reading at The Bookseller

[ The Bookseller | 2012-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble


Kobo to expand into Holland

Kobo is to expand into Holland as it announces a partnership to sell its e-readers through Dutch... Continue reading at The Bookseller

[ The Bookseller | 2012-01-24 00:00:00 UTC ]
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BA asks local authorities for tax cuts

The Booksellers Association has pledged to write to the chief executives of all 390 local... Continue reading at The Bookseller

[ The Bookseller | 2012-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booksellers association #chief executives


Great sales for Dickens after TV boost

Sales of Charles Dickens' Great Expectations have rocketed thanks to the BBC's lavish... Continue reading at The Bookseller

[ The Bookseller | 2012-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #charles dickens #tv boost #great expectations


Thames & Hudson to expand children's list

Illustrated publisher Thames & Hudson is to expand its children's list with new non-... Continue reading at The Bookseller

[ The Bookseller | 2012-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #thames hudson


Watson joins 10 'unputdownables' for TV Book Club

"The TV Book Club" returns to More4 on Sunday 29th January with author S J Watson's... Continue reading at The Bookseller

[ The Bookseller | 2012-01-05 00:00:00 UTC ]
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Watson joins 10 'unputownables' for TV Book Club

"The TV Book Club" returns to More4 on Sunday 29th January with author S J Watson's... Continue reading at The Bookseller

[ The Bookseller | 2012-01-05 00:00:00 UTC ]
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RH expands digital team

Random House is extending its digital team, and has promoted Dan Franklin, current digital editor... Continue reading at The Bookseller

[ The Bookseller | 2011-12-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #random house #digital team


Regional Mag Publisher Looks to Resuscitate Local Newspaper Business with Weekly Offering

Dan Shannon, publisher of North Carolina city titles Chapel Hill and Durham Magazines, has spotted a hole in the current news publishing model. Continue reading at Folio Magazine

[ Folio Magazine | 2011-12-02 00:00:00 UTC ]
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Elf Heads to TV For the Holidays

It may be increasingly common for first-time authors who can’t place their book with a trade house to publish themselves. But it’s pretty rare for a self-published book to sell more than 1.5 million copies—or move to the small screen as an animated film to be aired on CBS in prime time on Black... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published book #increasingly common #small screen #animated film #prime time #black friday #chanda bell


Federated Expands Long Tail Ad Empire to Wordpress

Wordpress.com blogs just got ad-friendlier. On the heels of its acquisition of Lijit Networks, Federated Media Publishing has struck a deal to expand its ad network further, offering Wordpress.com bloggers the ability to tap into its monetization tools. The opt-in service will give Federated the... Continue reading at AdWeek

[ AdWeek | 2011-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad network #blogging platform


Alma Books to expand after profitable year

Written By: Charlotte Williams Publication Date: Thu, 20/10/2011 - 08:45 Alma Books is planning to hire more staff and expand its non-fiction and YA lists, after reversing a loss made in its 2009 financial year. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alma books #profitable year


Magazines Look to TV…Again

With print media in decline, magazine companies are working feverishly to get a foothold in TV and video. Two that have been especially aggressive on this front are Condé Nast, which just started an entertainment division and hired cable vet Dawn Ostroff to run it; and Hearst Corp., which... Continue reading at AdWeek

[ AdWeek | 2011-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business model #print product #michael clinton


Amazon expands into SF publishing

Written By: Lisa Campbell Publication Date: Tue, 11/10/2011 - 14:30 Amazon.com has announced its seventh imprint, a science fiction, fantasy and horror brand called 47North, which has launched with 15 books. The imprint name is based on the latitude co-ordinates of Seattle, where Amazon was... Continue reading at The Bookseller

[ The Bookseller | 2011-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #science fiction


AA Publishing expands into narrative travel

Written By: Charlotte Williams Publication Date: Fri, 16/09/2011 - 16:15 Travel guide and maps specialist AA Publishing is moving into narrative travel writing for the first time, with publisher Helen Brocklehurst acquiring several titles in the area. The publisher also plans to publish in new... Continue reading at The Bookseller

[ The Bookseller | 2011-09-16 00:00:00 UTC ]
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