Nielsen Can Now Measure (Some) Amazon Prime Video Ratings

Two years after Nielsen rolled out its SVOD Content Ratings to measure viewership for Netflix programs, the company is expanding the service to also cover Amazon Prime Video. The SVOD Content Ratings tool will now measure audiences for Amazon Prime Video content through connected televisions and smart TV devices in the U.S., which accounts for... Continue reading at 'AdWeek'

[ AdWeek | 2019-10-21 16:54:19 UTC ]
News tagged with: #measure audiences #nielsen

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Why Book Publishers Need to Think Like Amazon

Two branding experts argue that the future for publishers lies in going direct to consumer, offering examples of companies that have succeeded. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishers


VIDEO: A novel approach to child rearing

The author of The Jane Austen Book Club gets inspiration for her new novel by a real life experiment where a baby chimp was raised as part of a human family Continue reading at BBC News

[ BBC News | 2014-03-14 00:00:00 UTC ]
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Video: A Tactical Guide to Content

The consumer appetite for video is well-acknowledged. But video is emerging as a critical component of b-to-b sales and marketing strategies. Skyrocketing viewership, exceptional storytelling, and effortless sharing form the bulk of the evidence for b-to-b publishers. Continue reading at Folio Magazine

[ Folio Magazine | 2014-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #critical component #marketing strategies


Amazon Publishing launches German language programme

Amazon Publishing is launching a German language programme, after being "delighted"... Continue reading at The Bookseller

[ The Bookseller | 2014-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon publishing


Berkley Prime Crime Turns 20

Berkley Prime Crime made its debut 20 years ago, releasing 40 mass market cozy mystery paperbacks in 1994. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-11 00:00:00 UTC ]
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Amazon Among Rumored Quercus Suitors

Rumors about who will be purchasing the publisher circulated at the Folio Awards ceremony in Central London. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #central london


Duly Noted: Expanding Soldier Field for the Super Bowl would be foolish (Video)

Set aside that Soldier Field would have to expand to 70,000 seats -- or 8,500 more than its current capacity for football crowds -- in order to meet the National Football League's minimum stadium size for hosting a Super Bowl, but spending public money on expanding a sports palace doesn't have a... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2014-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #duly noted #super bowl #media frenzy


SCIBA Mobilizes Against Festival of Books Amazon Connection

Partnering with Amazon for Festival of Books website sales makes L.A. Times an increasingly bitter target for SCIBA members. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sciba members


Digital publishers chase video with mixed results

Text-based Web publishers like Business Insider and Vox Media are trying their hands at video. But some are doing a better job of it than others. The post Digital publishers chase video with mixed results appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mixed results #business insider #vox media


VIDEO: Inside an illustrator's imagination

Children's book illustrator Emma Levey talks BBC News through the process of bringing imagination to the printed page. Continue reading at BBC News

[ BBC News | 2014-03-07 00:00:00 UTC ]
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VIDEO: Children's laureate recommends books

The children's laureate Malorie Blackman, on how to get kids reading on world book day Continue reading at BBC World

[ BBC World | 2014-03-06 00:00:00 UTC ]
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L.A. Times Festival of Books Partners With Amazon

When the Los Angeles Times Festival of Books unveiled its list of participating authors on Tuesday, the event caused a stir among local booksellers who immediately noticed the list featured buy links to Amazon. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #times festival #books partners #participating authors #local booksellers


'Divergent' film company teams with Sephora for a makeup line (+video)

Sephora has released a makeup line based on the upcoming movie 'Divergent,' adapted from the young adult book of the same name by Veronica Roth. Fellow young adult franchise 'The Hunger Games' also had tie-in makeup products, as well as a clothing line. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #upcoming movie #veronica roth #hunger games #makeup products #clothing line


VIDEO: Cherub author begins a Rock War

A decade after beginning his successful Cherub series, best-selling children's author, Robert Muchamore, publishes his new book, Rock War. Continue reading at BBC News

[ BBC News | 2014-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #best-selling children #robert muchamore


Tracking Amazon: '12 Years a Slave' Has Lock on Entire Category

Thirteen of the top 20 19th century U.S. history books on the site share a title in common. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tracking amazon #history books


'Hungry Girl Diet' Tops Amazon a Month Before Pub

The upswing in preorders followed a promotional email sent by St. Martin's to the Hungry Girl subscriber list of 1.2 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-03 00:00:00 UTC ]
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Another HTC flagship leak reveals microSD slot, brushed metal finish (video)

Storage expansion went out of fashion over the last two years. Fortunate, then, for those of us wanting to take our music / audio book / photo collection everywhere, that HTC's upgraded One will see a return to microSD storage on its flagship series.... Continue reading at Engadget

[ Engadget | 2014-03-03 00:00:00 UTC ]
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Living wage petition handed to Amazon

Demonstrators will descend on Amazon’s headquarters in London later today (28th February)... Continue reading at The Bookseller

[ The Bookseller | 2014-02-27 00:00:00 UTC ]
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Reports of a second JK Rowling series has fans on alert (+video)

Reports from the UK suggest that JK Rowling has committed to a seven-book series, although her American publisher says the story is 'without foundation.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk suggest #jk rowling #seven-book series #american publisher


Why Amazon's Next Conquest Will Be Your Television

Amazon started as an online bookseller and transformed the entire publishing industry. Now it's assembling the pieces it needs to do the same to an even bigger medium: television.     Continue reading at Wired

[ Wired | 2014-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online bookseller