Nielsen Can Now Measure (Some) Amazon Prime Video Ratings

Two years after Nielsen rolled out its SVOD Content Ratings to measure viewership for Netflix programs, the company is expanding the service to also cover Amazon Prime Video. The SVOD Content Ratings tool will now measure audiences for Amazon Prime Video content through connected televisions and smart TV devices in the U.S., which accounts for... Continue reading at 'AdWeek'

[ AdWeek | 2019-10-21 16:54:19 UTC ]
News tagged with: #measure audiences #nielsen

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BuzzFeed's 'Real Women' Video Strikes Controversial Chord

How women are portrayed in photography has been a hot-button issue in publishing during the last several months. One could argue the spirited dialogue goes back a year to Dove's "Real Beauty Sketches" effort, which went viral. At any rate, whether you find BuzzFeed Video's "Photoshopping Real... Continue reading at AdWeek

[ AdWeek | 2014-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #videowatch chart #chart tracks #pure views #data sources #proprietary score #helps judge #recommended videos #tv shows #movie trailers #music videos


Amazon extends Coin use to Android devices

Amazon customers in the UK, US and Germany can now use its Amazon Coins currency on Android... Continue reading at The Bookseller

[ The Bookseller | 2014-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #android devices #amazon customers


Lynda La Plante writing Prime Suspect prequel

Writer to adapt her new novel, called Tennison, for TV in 2016, the 25th anniversary of the hit ITV drama starring Helen MirrenLynda La Plante is writing a prequel to Prime Suspect which she will adapt for TV in 2016, the 25th anniversary of the hit ITV drama.The prequel will be called Tennison,... Continue reading at The Guardian

[ The Guardian | 2014-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #film deals


How would you change Amazon's Kindle Paperwhite (2012)?

Gone are the days when, if you wanted to read a book in bed, you'd need to take a torch with you. Nowadays, as long as you've got a Kindle Paperwhite, the books will happily illuminate themselves. The device's even front-lighting and engineering... Continue reading at Engadget

[ Engadget | 2014-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle paperwhite


Angry Birds Maker Hatches In-Game Video Ad Plan

Angry Birds is getting ready to introduce in-game digital video ads in an expansion of its advertising products that the company will unveil soon, according to Michele Tobin, Rovio’s head of advertising. Tobin told Adweek today that the company’s games provide premium inventory for video... Continue reading at AdWeek

[ AdWeek | 2014-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video ads #mobile video


VIDEO: Actor's app on Kubrick film

Mathew Modine says books will never fully replace computer apps, as he releases a book app about the making of a famous film. Continue reading at BBC World

[ BBC World | 2014-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book app


VIDEO: Armistead Maupin shuts down City

Tales Of The City, the hugely successful book series written by Armistead Maupin, comes to an end Continue reading at BBC World

[ BBC World | 2014-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #armistead maupin


Amazon Publishing's advances move ahead of the market

The web giant's books imprint flexes its muscles after scoring an ebook No 1, but the little guy may yet win the dayA good month for Amazon's fledgling publishing business – the imaginatively-titled Amazon Publishing – just got better, after the imprint won the rights to Cath Quinn's historical... Continue reading at The Guardian

[ The Guardian | 2014-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published novels


J.K. Rowling: More of her thoughts on the Harry Potter romance controversy (+video)

Harry Potter fans were incensed when J.K. Rowling said – in excerpts released from an interview –  that she'd had misgivings about Hermione and Ron as a couple. The full text of the interview offers more clarity, along with Rowling's feeling about a controversial scene from the movie series. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #interview offers #excerpts released #full text #controversial scene #movie series


In Brazil, Amazon Starts Selling Kindles Direct, Books are Next

After 13 months of using partners to sell Kindles in Brazil, Amazon is now offering direct sales. If they can do that, books are not likely far behind. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sell kindles


Hans Christian Andersen's 'The Snow Queen' inspires Disney and a children's author (+video)

'The Snow Queen' inspired not only Disney's hit musical 'Frozen' but also author Karen Foxlee, who based her critically acclaimed novel 'Ophelia and the Marvelous Boy' on the wintry tale. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #inspires disney #snow queen #hit musical #critically acclaimed #marvelous boy #wintry tale


Google's New Real-Time Audience Measurement Is a Brand Play

Google announced a new partnership with comScore today that it said will improve its ability to tell brand marketers about their digital campaigns. Google touted a new measurement tool—available to DoubleClick advertisers and publishers—that will deliver real-time data about who is seeing ads... Continue reading at AdWeek

[ AdWeek | 2014-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #palm springs #ad business #neal mohan #press release


Measuring Your Digital Magazines

Understanding why and how readers engage with the product will inform your marketing. Continue reading at Folio Magazine

[ Folio Magazine | 2014-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital magazines


When Publishers Pay for Video Ad Views

Quality video ad inventory is still scarce. That's why companies such as Conde Nast, Meredith, AOL, and Entrepreneur.com are eager to generate as many video views as they possible can, and why they buy traffic from platforms like Swagbucks to help.The post When Publishers Pay for Video Ad Views... Continue reading at Digiday

[ Digiday | 2014-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers pay #conde nast #video views #buy traffic


Should The Washington Post, The New York Times, and other Top Publishers Pool Their Video in a Consortium?

Interested in the business of high-quality web video? There’s a lot of good stuff from Washington Post video GM Steven Schiffman in this Beet.TV interview about the Post’s broad-strokes strategy for the business side of video. ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business side #good stuff #tv interview


VIDEO: Book fans flock to Calcutta fair

The International Kolkata Book Fair has been welcoming hundreds of thousands of people to the Indian city of Calcutta. Continue reading at BBC World

[ BBC World | 2014-02-06 00:00:00 UTC ]
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J.K. Rowling says she's had second thoughts about one of the 'Harry Potter' romances (+video)

In an interview conducted by 'Potter' actress Emma Watson, Rowling said she's wondered whether she should have paired two of the characters, Ron and Hermione, romantically. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter #interview conducted


Amazon and Kobo tie for title of favorite ebook seller in survey

The survey was conducted by the site Good e-Reader among participants whom Good e-Reader estimated buy between 50 and 100 books a year. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-02-01 00:00:00 UTC ]
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Amazon Posts A (Small) Profit

Total sales in Amazon’s fourth quarter in 2013 rose 20% over the last quarter of 2012, hitting $25.59 billion, while net income rose to $239 million from $97 million in last year’s final period. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon posts #fourth quarter #small profit #total sales #$239 million


Scribd takes on Amazon, brings its subscription ebook service to Kindle Fire tablets

The whole point of owning an Amazon tablet is that you're eventually gonna buy stuff. Want movies? Amazon's got you covered. Music? Time to check out Amazon's MP3 store. And then, of course, there's books: Amazon expects you to buy lots and lots of ... Continue reading at Engadget

[ Engadget | 2014-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #scribd takes