Nielsen begins rating college sports teams on marketing potential

The Nielsen Impact Score is meant to help schools recruit players who can now make money off endorsement deals under ‘NIL.’  Continue reading at 'Advertising Age'

[ Advertising Age | 2021-10-26 10:00:00 UTC ]
News tagged with: #make money #nielsen

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Get to Know These 9 Manhwa and Manga Set in College

Classes, relationships, newfound independence, and more: these manga and manhwa set in college explore several facets of campus life, including A Sign of Affection by Suu Morishita. Continue reading at Book Riot

[ Book Riot | 2021-06-04 10:36:00 UTC ]
More news stories like this | News stories tagged with: #manga set #newfound independence #manga


ALA Working Group Calls for Change in the Library E-book Market

In a paper released this week, the American Library Association’s Joint Digital Content Working Group offered a frank assessment of the state of the library e-book market and the impact of the Covid-19 pandemic. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #frank assessment #covid-19 pandemic #digital content #e-book


DK teams up with Manchester United on mental health book giveaway

DK has teamed up with the Manchester United Foundation to distribute books encouraging local children to look after their mental health. Continue reading at The Bookseller

[ The Bookseller | 2021-05-14 08:02:35 UTC ]
More news stories like this | News stories tagged with: #manchester united #mental health


Chandler made Bookseller news editor, Bayley joins team

Mark Chandler, previously senior reporter on The Bookseller, has been promoted to the position of news editor, effective from today (Friday 7th May).  Continue reading at The Bookseller

[ The Bookseller | 2021-05-07 22:17:08 UTC ]
More news stories like this | News stories tagged with: #bookseller


HCCP New Imprint Dives Deep into Bible Study Market

HarperCollins Christian Publishing, already the nation’s largest religion publisher, has moved to broaden its stake in the church curriculum and Bible study market with a new imprint, HarperChristian Resources. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #harperchristian resources #harpercollins


World Book Day: A Rights Roundup From Five Markets

Today's Rights Roundup, coinciding with World Book Day, includes titles from Germany, Finland, Canada, Sweden and the United Kingdom. The post World Book Day: A Rights Roundup From Five Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-04-23 17:25:41 UTC ]
More news stories like this | News stories tagged with: #markets appeared #rights roundup #includes titles #united kingdom #world book


Parker to Retire, Childs Promoted in 'Major' Restructuring of PRH Library Team

Penguin Random House senior v-p Skip Dye said the move to unify the publisher's library sales and library marketing groups will foster "even more mutually advantageous and enjoyable relationships with our libraries and librarians nationwide." Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #library sales #libraries #penguin random house


Hamnet heads back to top spot as print market jumps by a third

Maggie O'Farrell's Hamnet (Tinder Press) has bounced back into the UK Official Top 50 number one spot, the week bookshops reopened across England following the third national lockdown. Continue reading at The Bookseller

[ The Bookseller | 2021-04-19 18:26:28 UTC ]
More news stories like this | News stories tagged with: #bounced back #national lockdown


Clear Channel scoops Commercial Team of the Year at Campaign Media Awards

The outdoor media owner beat 4 Sales, Hearst Solutions, News UK and Reach Solutions to claim the coveted prize. Continue reading at Media Week

[ Media Week | 2021-04-14 15:33:07 UTC ]
More news stories like this | News stories tagged with: #news uk #hearst


Nielsen, networks clash on stats showing fewer viewers

It's a reliable sign of spring: television networks are grumbling that the Nielsen company is not accurately measuring how many people are watching their programs Continue reading at ABC News

[ ABC News | 2021-04-13 20:52:43 UTC ]
More news stories like this | News stories tagged with: #nielsen company #television networks #nielsen


Report: Russian Book Market Down 20 Percent in 2020

Publishers in Russia talk of little hope of a turnaround in 2021, describing a book market that was sliding before the pandemic. The post Report: Russian Book Market Down 20 Percent in 2020 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-04-13 16:54:20 UTC ]
More news stories like this | News stories tagged with: #post report #book market #russian book


For the Sackler family, a dynasty built on medicine, marketing and pain

Patrick Radden Keefe aims to hold the family accountable for its role in the opioid crisis. Continue reading at The Washington Post

[ The Washington Post | 2021-04-08 14:00:00 UTC ]
More news stories like this | News stories tagged with: #opioid crisis


The Sentinel stands guard in top spot as market jumps 8%

Lee and Andrew Child's The Sentinel (Corgi) has claimed the UK Official Top 50 number one spot in its first week on sale, selling 19,996 copies, as sales figures return to the Nielsen BookScan charts. Continue reading at The Bookseller

[ The Bookseller | 2021-03-23 15:29:43 UTC ]
More news stories like this | News stories tagged with: #andrew child #sentinel corgi #nielsen bookscan


Barnes & Noble teamed up with Lenovo for its new 10-inch Nook tablet

Barnes & Noble has launched a new 10-inch Nook tablet that it has designed in collaboration with Lenovo. Continue reading at Engadget

[ Engadget | 2021-03-19 13:00:11 UTC ]
More news stories like this | News stories tagged with: #barnes noble


In London, Nielsen Announces Its 2021 Bestseller Awards

UK book sales tracked by the Nielsen Bestseller Awards in 2020 produced eight new platinum-sellers, bringing the total since 2000 to 149. The post In London, Nielsen Announces Its 2021 Bestseller Awards appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-03-18 00:44:43 UTC ]
More news stories like this | News stories tagged with: #uk book #nielsen


Sponsored Content: how on-demand printing can help publishers break into new markets

Across the publishing industry, there has been a growing shift towards a strategy of on-demand, and the disruptive events of 2020 and Covid-19 have only accelerated these changes. Continue reading at The Bookseller

[ The Bookseller | 2021-03-14 04:55:45 UTC ]
More news stories like this | News stories tagged with: #sponsored content #publishers break #publishing industry


‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness

Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday

[ Digiday | 2021-03-08 05:01:00 UTC ]
More news stories like this | News stories tagged with: #ad tech #digital publishers


At a shameful detention camp, an improbable football team

Bradford Pearson uncovers the story of a Japanese American internment camp squad. Continue reading at The Washington Post

[ The Washington Post | 2021-03-05 13:00:00 UTC ]
More news stories like this | News stories tagged with: #pearson


Russian Market Looks to Children’s Books for 2021 Growth

Some children's book publishers in Russia forecast growth in 2021, but another publisher cautions that 'oversupply' and 'low-quality books' are problematic. The post Russian Market Looks to Children’s Books for 2021 Growth appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-03-04 17:10:20 UTC ]
More news stories like this | News stories tagged with: #russian market #book publishers #children's book


Sunak's budget announces restart grants, furlough and business rates holiday extension

Chancellor Rishi Sunak has laid out his budget, announcing £6,000 “restart” grants for shops alongside an extension of furlough and the business rates holiday. Continue reading at The Bookseller

[ The Bookseller | 2021-03-02 20:51:28 UTC ]
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