Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'
[ AdWeek | 2023-01-04 12:00:00 UTC ]
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Little, Brown's Sphere and Piatkus imprints are teaming up with digital marketing consultancy The Tandem Collective to launch a new writing prize that champions underrepresented voices in the romance genres. Continue reading at The Bookseller
[ The Bookseller | 2020-11-26 22:16:31 UTC ]
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Twenty writers from the United Kingdom and Ireland have been chosen from an initial pool of 708 Costa Book Award entries. The post The Costa Book Awards Program Announces Its 2020 Shortlists appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-11-25 14:14:19 UTC ]
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Retail and publishing expert David Roche is launching a mentoring and coaching service through his company David Roche Enterprises. Continue reading at The Bookseller
[ The Bookseller | 2020-11-25 09:19:55 UTC ]
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The Curtis Brown Creative Writing school is launching a Breakthrough Writers’ Programme, which features fully funded courses, mentoring and scholarships for underrepresented writers. Continue reading at The Bookseller
[ The Bookseller | 2020-11-24 13:15:13 UTC ]
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Pearson has committed to tackling gender bias and stereotyping in education, unrolling "first of its kind" gender equality guidelines for the resources it produces. Continue reading at The Bookseller
[ The Bookseller | 2020-11-23 00:36:36 UTC ]
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Dialogue Books is launching a podcast with author Dr Pragya Agarwal, called "Wish We Knew What To Say: A Podcast About Talking with Children About Race". Continue reading at The Bookseller
[ The Bookseller | 2020-11-22 13:44:09 UTC ]
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The two medal winners will be announced by selection committee chair Bill Kelly at the Reference and User Services Association’s Book and Media Awards (BMAs) event, which will take place online on February 4, 2021, 3-4pm CST. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-20 05:00:00 UTC ]
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The National Literacy Trust is to launch an initiative to address the attainment gap and support the wellbeing of children in 14 target areas across the UK, funded by Arts Council England. Continue reading at The Bookseller
[ The Bookseller | 2020-11-19 08:00:06 UTC ]
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Italy's annual book-donation program for school libraries is back this year, despite the constraints of the coronavirus pandemic. The post Italy’s ‘Why I Read’ Campaign Flies Again appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-11-18 17:11:45 UTC ]
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Under-represented writers’ platform Untitled has launched the second full issue of its global online journal Untitled: Voices, featuring work from 53 emerging writers from around the world. Continue reading at The Bookseller
[ The Bookseller | 2020-11-18 16:23:12 UTC ]
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Lockdown was a key factor driving new consumers to try audiobooks in 2020 and helped increase listening among longer term listeners, according to hot-off-the-press data from Nielsen. Continue reading at The Bookseller
[ The Bookseller | 2020-11-18 01:26:41 UTC ]
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As many on this side of the pond may not know, Manchester United and England footballer Marcus Rashford is currently all that stands between the United Kingdom and compete moral ruination. In a year where a particularly grotesque grotesquerie of Brexiteer Tories consolidated power,... Continue reading at Literrary Hub
[ Literrary Hub | 2020-11-17 19:04:34 UTC ]
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In early 2022, Yale University Press will debut Black Lives, a series of brief biographies of Black individuals who profoundly shaped history. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-17 05:00:00 UTC ]
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Jonathan Franzen is set to return in the US next year with Crossroads, the first novel in a new trilogy from the author. Continue reading at The Bookseller
[ The Bookseller | 2020-11-16 09:26:52 UTC ]
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The Quarto Group's Frances Lincoln Children’s Books imprint has added US vice-president-elect Kamala Harris to its Little People, Big Dreams list for 2021. Continue reading at The Bookseller
[ The Bookseller | 2020-11-15 14:59:22 UTC ]
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The world's largest book publishing trade show has announced a modernization project for future iterations. The post Frankfurter Buchmesse Announces Restructuring and Streamlining appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-11-13 20:51:30 UTC ]
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With Barack Obama's memoir out from Viking on Tuesday (17th November), PRH's UK media campaign will kick off this weekend. Continue reading at The Bookseller
[ The Bookseller | 2020-11-13 00:35:10 UTC ]
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BookTrust Represents and Children's Laureate Cressida Cowell have revealed the pairings for #PassThePen, a social media campaign designed to help promote visibility, champion new voices and generate book sales for emerging authors and illustrators of colour. Continue reading at The Bookseller
[ The Bookseller | 2020-11-12 00:41:21 UTC ]
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The Ingram Content Group is partnering with Booxby, an AI-driven analytics platform for evaluating written content, to launch Booxby Search, a book recommendation tool that will be offered for free to the public. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-11 05:00:00 UTC ]
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Independent publisher Tiny Owl, which specialises in diverse picture books for children, is launching an emergency crowdfunding campaign to survive the pandemic. Continue reading at The Bookseller
[ The Bookseller | 2020-11-09 18:31:47 UTC ]
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