Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and deduplicated view of ads across screens, whether that's linear,... Continue reading at 'AdWeek'

[ AdWeek | 2023-01-04 12:00:00 UTC ]
News tagged with: #upcoming launch #nielsen

Other Publishing stories related to: 'Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement'


Nielsen’s Look at Audiobooks in the United Kingdom: ‘Curiosity, Multitasking’

Nielsen's 'Understanding the UK Audiobook Consumer' sees the format's growth moving steadily forward in the British market. The post Nielsen’s Look at Audiobooks in the United Kingdom: ‘Curiosity, Multitasking’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-11-30 09:15:28 UTC ]
More news stories like this | News stories tagged with: #post nielsen #united kingdom #audiobook


Ventorros launches Kickstarter to create books for terminally ill children

A children's publisher has launched a Kickstarter fundraising campaign to create personalised books for terminally ill children. Continue reading at The Bookseller

[ The Bookseller | 2021-11-28 04:17:10 UTC ]
More news stories like this | News stories tagged with: #children's publisher


Emma Cline is launching a new imprint of highbrow “Picture Books” for Gagosian.

This December, Gagosian is launching Picture Books, a new imprint imagined by Emma Cline. In this series, artists will be “given carte blanche” to respond visually to an author’s work, and both final pieces will be published together (with the art accompanying the book as a poster) in limited... Continue reading at Literrary Hub

[ Literrary Hub | 2021-11-18 17:47:29 UTC ]
More news stories like this | News stories tagged with: #emma cline


Libro.fm Announces Their Top 10 Bestselling Audiobooks of 2021

Here are Libro.fm's top 10 bestselling audiobooks of 2021, including book club picks, mysteries, memoirs, nonfiction, and literary fiction. Continue reading at Book Riot

[ Book Riot | 2021-11-18 15:24:26 UTC ]
More news stories like this | News stories tagged with: #literary fiction #book club


2021 National Book Award Winners Announced

Here are the 2021 winners of the National Book Award across five different categories. Continue reading at Book Riot

[ Book Riot | 2021-11-18 12:21:03 UTC ]
More news stories like this | News stories tagged with: #national book award


Wattpad Webtoon Launches Print Graphic Novel Imprint

Wattpad Webtoon Studios announced plans to launch Webtoon Unscrolled, a new graphic novel imprint that will publish print editions of hit Webtoon mobile webcomics beginning in fall 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-18 05:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic novel


John Lewis sued by self-published children’s author over Christmas ad

Fay Evans alleges a ‘striking similarity’ between the 2019 Excitable Edgar TV campaign and her 2017 book Fred the Fire-Sneezing DragonThe author of a self-published children’s book about a dragon that causes havoc with its fiery sneezes is suing John Lewis over its 2019 Christmas ad about a... Continue reading at The Guardian

[ The Guardian | 2021-11-16 14:46:45 UTC ]
More news stories like this | News stories tagged with: #christmas ad #picture book #trouble-making dragon #fire-sneezing dragon #self-published children #striking similarity #john lewis #children’s book


Pan Mac launches positive action proofreading traineeship

Pan Macmillan is launching a positive action proofreading traineeship for applicants from backgrounds that are traditionally underrepresented in publishing. Continue reading at The Bookseller

[ The Bookseller | 2021-11-15 19:23:23 UTC ]
More news stories like this | News stories tagged with: #pan macmillan


Longlist for Nan Shepherd Prize announced

Canongate has announced an 18-strong longlist for this year's Nan Shepherd Prize for underrepresented voices in nature writing. Continue reading at The Bookseller

[ The Bookseller | 2021-11-15 18:59:08 UTC ]
More news stories like this | News stories tagged with: #nature writing


Here's every Marvel show announced during Disney+ Day

Disney held its first-ever Disney+ Day on Friday, and wouldn’t you know it, new content from Marvel Studios dominated the slate, with the company announcing or providing updates on 12 different live-action and animated shows. You can see an early look at footage from some of the upcoming shows... Continue reading at Engadget

[ Engadget | 2021-11-12 18:47:14 UTC ]
More news stories like this | News stories tagged with: #moving forward #head writer #release date #short films #sweet dreams #comic book


Publishers Collaborate on Holiday Marketing Campaign

Workman Publishing Co., Abrams Books, Bloomsbury Publishing, Candlewick Press, Chronicle Books, and Sourcebooks have partnered on Shop Local Forever, a consumer-focused marketing campaign to promote holiday book sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-12 05:00:00 UTC ]
More news stories like this | News stories tagged with: #workman publishing #abrams books #bloomsbury publishing #candlewick press #chronicle books #bloomsbury


W F Howes launches WFH Original list of audio exclusives after strategic shift

After five years at the helm of W F Howes, Miles Stevens-Hoare has led the audio pioneer through a huge growth spurt, and is now moving into creating its own audio-first content, launching the WFH Original list.   Continue reading at The Bookseller

[ The Bookseller | 2021-11-11 21:35:34 UTC ]
More news stories like this |


Finecast CEO Jakob Nielsen steps down

Nielsen and two colleagues were suspended by WPP following a whistleblower’s allegations. Continue reading at Media Week

[ Media Week | 2021-11-11 20:15:28 UTC ]
More news stories like this | News stories tagged with: #nielsen


Fane launches first app, Fane TV

Fane has launched its first app, Fane TV, in response to growing customer demand and to enhance its offering for hybrid events. Continue reading at The Bookseller

[ The Bookseller | 2021-11-10 08:56:47 UTC ]
More news stories like this |


ALA Announces Finalists for 2022 Carnegie Medals

The ALA’s prestigious adult literary award, the Carnegie Medals are given to the previous year’s best adult fiction and nonfiction books published in the United States. The winners will be announced on January 23, during the ALA’s LibLearnX conference. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #carnegie medals #adult fiction #liblearnx conference


UpLift literature leadership scheme for young people of colour launches

Words of Colour Productions and the Irish Writers Centre have unveiled UpLift, an international literature leadership initiative for young people of colour aged between 18 and 30. Continue reading at The Bookseller

[ The Bookseller | 2021-11-10 00:53:24 UTC ]
More news stories like this | News stories tagged with: #colour productions


Quercus reveals UK tour and campaign for Emily Ratajkowski’s 'My Body'

Quercus has unveiled the UK press tour and “unmissable publicity and marketing campaign” for Emily Ratajkowski’s debut My Body.   Continue reading at The Bookseller

[ The Bookseller | 2021-11-09 11:59:42 UTC ]
More news stories like this | News stories tagged with: #marketing campaign #emily ratajkowski


Bookselling still not 'particularly diverse' say trade figures, as New Futures project launches

Bookselling is still “not particularly diverse” say trade figures, as a scheme launches to help entrepreneurs from underrepresented communities start bookshops. Continue reading at The Bookseller

[ The Bookseller | 2021-11-09 08:43:41 UTC ]
More news stories like this | News stories tagged with: #trade figures


PRH launches commissioning editor traineeship Next Editors

Penguin Random House (PRH) is launching a new positive action traineeship to offer talented people from Black, Asian and minority ethnic backgrounds the opportunity to develop the skills and expertise required for a role as a commissioning editor. Continue reading at The Bookseller

[ The Bookseller | 2021-11-06 01:30:04 UTC ]
More news stories like this | News stories tagged with: #penguin random house


Guillory launches the Underline Literary Agency in Glasgow

Robbie Guillory is leaving the Kate Nash Literary Agency to start his own agency in Glasgow. Continue reading at The Bookseller

[ The Bookseller | 2021-11-02 13:20:05 UTC ]
More news stories like this | News stories tagged with: #literary agency