News Corp. reviews its options for News America marketing unit

News Corp. said it is evaluating options for its News America Marketing business that could include a sale, which would leave the publisher of the Wall Street Journal and New York Post more purely focused on media while removing what’s been a troubled unit. The review of News America, which offers in-store marketing and shopper circulars, “will result in enhanced shareholder value, as we seek to streamline our company, with the aim of greater transparency and profitability,” News Corp. Chief Executive Officer Robert Thomson said in a statement. Media-focused investment bank Allen & Co. is advising on the process. News America has been something of an albatross for News Corp. in recent years. The company recognized noncash impairment charges totaling $165 million related to News America in the quarter ended March 2018, and the unit was the subject of a lawsuit by consumer brands that led to a $250 million settlement in 2016. The marketing unit is also suffering from a version of the same ailment afflicting News Corp.’s print-media properties: declining circulation. Revenue at News America dropped 7 percent in the nine months ended March 31, with the company mainly citing lower home-delivered revenue amid a drop in volume. News Corp. shares rose as much as 2.7 percent to $12.57 in New York trading Tuesday. The stock is up more than 10 percent so far this year, though down 22 percent in the past 12 months. —Bloomberg News Continue reading at 'Advertising Age'

[ Advertising Age | 2019-06-18 20:05:16 UTC ]

Other news stories related to: " News Corp. reviews its options for News America marketing unit "


Johnson met Murdoch on day he signalled general election bid

News Corp owner was the only media baron the prime minister saw in his first three monthsBoris Johnson saw Rupert Murdoch for a “social meeting” on the day he signalled his intention to seek a general election last year, according to new transparency disclosures.Johnson saw the media billionaire... Continue reading at The Guardian

[ The Guardian | 2020-01-23 20:28:52 UTC ]
More news stories like this


Australia’s fires are a climate reckoning for the Murdoch press

For several months, catastrophic fires have been raging in Australia. Collectively, they’ve torched some 38,000 square miles nationwide, killing at least 28 people and, according to the University of Sydney, more than a billion animals. In recent weeks, heart-rending stories of death and... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2020-01-17 13:05:42 UTC ]
More news stories like this


James Murdoch's climate stance distances him from family empire

Criticism of denial by News Corp and Fox underlines Murdoch heir’s transformationJames Murdoch claims he has never watched Succession, the drama series that documents the professional and personal rebellions of a billionaire media family suspiciously similar to his own. But his comments... Continue reading at The Guardian

[ The Guardian | 2020-01-15 19:36:48 UTC ]
More news stories like this


James Murdoch's attack on News Corp and Fox News 'not discussed by board'

Director Peter Barnes says board has not talked about attack on Fox News and News Corp’s climate coverageThe lead independent director of Rupert Murdoch’s News Corp, Peter Barnes, says the media group’s board has yet to discuss James Murdoch’s attack on the company over its stance on the climate... Continue reading at The Guardian

[ The Guardian | 2020-01-15 07:29:48 UTC ]
More news stories like this


The Australian says it accepts climate science, so why does it give a platform to 'outright falsehoods'?

News Corp’s paper says its journalists report the facts but critics say it publishes misleading claimsIn an editorial on Saturday, the Weekend Australian defended the News Corp paper’s climate coverage in response to criticism that it had underplayed the bushfire crisis and chosen to highlight... Continue reading at The Guardian

[ The Guardian | 2020-01-14 16:30:39 UTC ]
More news stories like this


James Murdoch criticises father's news outlets for climate crisis denial

Rupert Murdoch’s News Corp and Fox cited for ‘frustrating’ coverage of Australian bushfiresRupert Murdoch’s son has strongly criticised his family’s news outlets for downplaying the impact of the climate crisis, as bushfires continue to burn in Australia.James Murdoch and his wife, Kathryn,... Continue reading at The Guardian

[ The Guardian | 2020-01-14 13:39:30 UTC ]
More news stories like this


News Corp employee lashes climate 'misinformation' in bushfire coverage with blistering email

Emily Townsend’s reply-all email to executive chairman calls the company’s coverage ‘irresponsible’ and ‘dangerous’A senior News Corp employee has accused the company of “misinformation” and diverting attention from climate change during the bushfire crisis in an explosive all-staff email... Continue reading at The Guardian

[ The Guardian | 2020-01-10 02:32:52 UTC ]
More news stories like this


Without Much Fanfare, News Corp’s The Sun Launches a U.S. Site

U.K. newspaper The Sun quietly launched a free U.S. website on Wednesday morning as News Corp tries to take advantage Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-01-08 22:45:38 UTC ]
More news stories like this


The paltry price paid for Unruly rattles the consolidating ad tech market

The $19 million shelled out for the Unruly transaction represents a sharp haircut from the $90 million upfront cash price News Corp paid for the company a little over four years ago. The post The paltry price paid for Unruly rattles the consolidating ad tech market appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-07 05:00:57 UTC ]
More news stories like this


Australia Bushfire Coverage: ABC Emergency Fire Broadcasts Praised but News Corp Goes on Attack

Since Boxing Day, as bushfires raged across Victoria, New South Wales and South Australia, the ABC has handled more than Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-01-06 15:52:50 UTC ]
More news stories like this


Tremor International to Buy Video Ad Platform Unruly from News Corp

Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take a minority stake as part of the transaction. The deal will see News Corp take a 6.91% stake in Tremor, with the ad-tech company to receive the exclusive rights to... Continue reading at AdWeek

[ AdWeek | 2020-01-06 14:18:42 UTC ]
More news stories like this


Unruly eyes faster growth in tough video ad market after News Corp sale

News Corp, which will get small stake in Tremor, has also entered into three-year partnership for outstream video. Continue reading at Media Week

[ Media Week | 2020-01-06 09:49:13 UTC ]
More news stories like this


AFP to highlight 'less intrusive' approach in new press freedom submission

Australian federal police to tell inquiry it will heed ministerial direction to consider value of a free and open pressThe Australian federal police will make a second submission to federal parliament’s press freedom inquiry as part of efforts to draw a line over controversy triggered by raids... Continue reading at The Guardian

[ The Guardian | 2019-11-29 07:15:29 UTC ]
More news stories like this


Letting another drastic climate report go by

Early yesterday, the United Nations Environment Program published its annual assessment of greenhouse gas emissions. It described its own findings as “bleak.” Global emissions have risen by 1.5 percent every year for the past decade; top polluters including the US—which is busy pulling out of... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2019-11-27 13:08:51 UTC ]
More news stories like this


Rupert Murdoch says 'there are no climate change deniers around' News Corp

Murdoch was responding to a question at AGM about time given to ‘climate deniers’ by News Corp outlets in AustraliaNews Corp executive chairman Rupert Murdoch has said “there are no climate change deniers around I can assure you” after he was asked at the corporation’s AGM why his company gives... Continue reading at The Guardian

[ The Guardian | 2019-11-21 01:47:18 UTC ]
More news stories like this


Facebook Reaches Deal With Wall Street Journal Publisher, Others for News Section

News Corp has reached a deal to let Facebook Inc. feature headlines from The Wall Street Journal and other Dow Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-10-21 14:49:53 UTC ]
More news stories like this


Australian newspapers black out front pages to fight back against secrecy laws

United campaign by media companies highlights government moves to penalise whistleblowing and criminalise journalism • Lenore Taylor: Concrete action rather than nice words are needed on press freedomThe front page of every newspaper in Australia was blacked out on Monday as part of a campaign... Continue reading at The Guardian

[ The Guardian | 2019-10-20 22:51:36 UTC ]
More news stories like this


What HBO’s ‘Succession’ can teach us about advertising

As an abashed former News Corp employee (thankfully at HarperCollins, one of the Murdoch portfolio’s least-offensive holdings), HBO’s "Succession" is my straight shot of Sunday-night dopamine. The show’s great even if you aren’t attuned to the devastating, thinly veiled media and publishing... Continue reading at Advertising Age

[ Advertising Age | 2019-10-11 11:22:17 UTC ]
More news stories like this


Advertising lessons learned and reaffirmed by HBO’s ‘Succession’

As an abashed former News Corp employee (thankfully at HarperCollins, one of the Murdoch portfolio’s least-offensive holdings), HBO’s "Succession" is my straight shot of Sunday-night dopamine. The show’s great even if you aren’t attuned to the devastating, thinly veiled media and publishing... Continue reading at Advertising Age

[ Advertising Age | 2019-10-11 11:22:17 UTC ]
More news stories like this


Vice Media to acquire Refinery29 in drive for female audiences

Vice Media Inc., the youth-oriented media company, agreed to acquire the online publisher Refinery29, seeking to reignite growth by reaching a young female audience. The deal marks the biggest move yet by Vice Chief Executive Officer Nancy Dubuc, who has been trying to revive the once... Continue reading at Advertising Age

[ Advertising Age | 2019-10-02 19:51:02 UTC ]
More news stories like this