News Corp. said it is evaluating options for its News America Marketing business that could include a sale, which would leave the publisher of the Wall Street Journal and New York Post more purely focused on media while removing what’s been a troubled unit. The review of News America, which offers in-store marketing and shopper circulars, “will result in enhanced shareholder value, as we seek to streamline our company, with the aim of greater transparency and profitability,” News Corp. Chief Executive Officer Robert Thomson said in a statement. Media-focused investment bank Allen & Co. is advising on the process. News America has been something of an albatross for News Corp. in recent years. The company recognized noncash impairment charges totaling $165 million related to News America in the quarter ended March 2018, and the unit was the subject of a lawsuit by consumer brands that led to a $250 million settlement in 2016. The marketing unit is also suffering from a version of the same ailment afflicting News Corp.’s print-media properties: declining circulation. Revenue at News America dropped 7 percent in the nine months ended March 31, with the company mainly citing lower home-delivered revenue amid a drop in volume. News Corp. shares rose as much as 2.7 percent to $12.57 in New York trading Tuesday. The stock is up more than 10 percent so far this year, though down 22 percent in the past 12 months. —Bloomberg News Continue reading at 'Advertising Age'
[ Advertising Age | 2019-06-18 20:05:16 UTC ]
Amazon.com Inc. is developing a voice-activated wearable device that can recognize human emotions. The wrist-worn gadget is described as a health and wellness product in internal documents reviewed by Bloomberg. It’s a collaboration between Lab126, the hardware development group behind Amazon’s... Continue reading at Advertising Age
[ Advertising Age | 2019-05-23 22:06:23 UTC ]
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ESPN President Jimmy Pitaro says the sports network is “all hands on deck” to attract more women and younger viewers, a crusade that includes a new streaming service launched last year. The Walt Disney Co.-owned cable giant introduced its ESPN+ online service a year ago, and it has drawn over 2... Continue reading at Advertising Age
[ Advertising Age | 2019-05-23 22:01:09 UTC ]
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Twitter co-founder Ev Williams said Wednesday that the social network might have been quicker to recognize and address the potential for abuse and harassment on its platform if the company’s leadership had been more diverse. When Twitter went public in 2013, it came under fire for having only... Continue reading at Advertising Age
[ Advertising Age | 2019-05-23 19:28:23 UTC ]
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Rihanna revealed her first Fenty collection in Paris on Wednesday evening. She arrived wearing a blazer as a dress—the white canvas number had exaggerated shoulders and was cinched in at the middle with a built-in corset—paired with strappy going-out heels in gold leather, all from her new... Continue reading at Advertising Age
[ Advertising Age | 2019-05-23 16:56:09 UTC ]
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Every 36 hours on average, American local news outlets deliver a new report on violence at a McDonald’s. A group of employees in Chicago say workers bear the brunt of such incidents—enough to constitute a pattern of regular on-the-job violence they want the company to address across the U.S. In... Continue reading at Advertising Age
[ Advertising Age | 2019-05-22 14:33:16 UTC ]
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McDonald’s Corp., in the face of criticism for its handling of harassment complaints, said it’s training workers to deal with the issue and is starting a hotline for victims. In a letter responding to an inquiry from U.S. Senator Tammy Duckworth, Chief Executive Officer Steve Easterbrook said... Continue reading at Advertising Age
[ Advertising Age | 2019-05-21 15:09:47 UTC ]
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ESPN The Magazine is now the latest publication to abandon print. Regular editions of the monthly will cease after the September release of “The Body Issue” and the publication will go online-only, Walt Disney Co.’s ESPN said in a statement. “Consumer habits are evolving rapidly, and this... Continue reading at Advertising Age
[ Advertising Age | 2019-04-30 00:00:00 UTC ]
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American Media Inc. is selling the National Enquirer to Hudson News Deputy Chairman James Cohen, according to The Washington Post, letting the embattled publisher jettison the tabloid after being accused of trying to blackmail the world’s richest man. Cohen will pay $100 million for the... Continue reading at Advertising Age
[ Advertising Age | 2019-04-19 00:00:00 UTC ]
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The National Enquirer, the tabloid that billionaire Jeff Bezos accused of extortion earlier this year, is on the block to be sold by parent company American Media Inc. American Media’s board conducted a review of its tabloid business, including the Globe and National Examiner brands, and... Continue reading at Advertising Age
[ Advertising Age | 2019-04-11 00:00:00 UTC ]
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Netflix is planning its first magazine, but you won’t find it on a newsstand. The world’s largest online TV network plans to publish a journal—with the working title Wide—to promote its programs and stars ahead of this year’s Emmys, the biggest awards gala in TV. The 100-plus page inaugural... Continue reading at Advertising Age
[ Advertising Age | 2019-04-11 00:00:00 UTC ]
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Move to ‘give customers more control, choice and greater transparency’ will prompt concern among digital publishers and advertisersMobile company Three is to introduce ad blocking across its UK and Italian networks, making it the first major European operator to do so.Three has struck a deal... Continue reading at The Guardian
[ The Guardian | 2016-02-19 00:00:00 UTC ]
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Agencies are pushing for transparency from publishers on all fronts, but viewability has by far become their most pressing priority. GroupM, the biggest digital media buyer in the U.S., announced it would shift its buying from open exchanges to private ones, in a push for greater transparency.... Continue reading at Digiday
[ Digiday | 2014-07-23 00:00:00 UTC ]
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Microsoft, Google, Yahoo, Facebook and LinkedIn are objecting to the U.S. government's decision to provide them only a redacted version of its response to the Foreign Intelligence Surveillance Court to a request by the companies that they be allowed to publish information on users' data requests... Continue reading at PC World
[ PC World | 2013-11-13 00:00:00 UTC ]
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Immediacy and accessibility are vital for today’s publisher. And now, multiplatform publishing is no longer a luxury just for consumer brands with flexible liquidity. In fact, there are several non-profit association publishers investing in new product suites that include responsive design... Continue reading at Folio Magazine
[ Folio Magazine | 2013-11-01 00:00:00 UTC ]
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Andy Sareyan, chief brand officer and executive vice president of consumer brands with Meredith Corp., has left the company. Continue reading at Folio Magazine
[ Folio Magazine | 2011-05-24 00:00:00 UTC ]
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