Welcome to Ad Age’s special-edition NewFronts Now newsletter. Check your inbox daily for a roundup of the biggest news, trends, insights and takeaways from IAB’s Digital Content NewFronts. If you're reading this online or in a forwarded email, here's the link to sign up for NewFronts Now. And please join Ad Age on Friday at 2 p.m. EDT when we will close out the IAB’s event with a wrap-up party where we will bring together marketing and agency executives to dissect and analyze the presentations of the week. Register here. Continue reading at 'Advertising Age'
[ Advertising Age | 2020-06-23 20:11:12 UTC ]
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By Amy Feinstein With the publishing industry changing on what seems like a daily basis, how is it that some publications are actually finding ways to increase their print advertising revenue in the past two years?... Continue reading at Publishing Executive
[ Publishing Executive | 2012-03-02 00:00:00 UTC ]
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Half a million children in 21 countries are joining top children's authors in events to celebrate World Book Day. Continue reading at BBC News
[ BBC News | 2012-03-01 00:00:00 UTC ]
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RICHMOND — Newspaper publishers around Virginia are trying to fend off another electronic attack on their industry — this time from lawmakers who say it's time to do away with a requirement that cities and counties advertis ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-15 00:00:00 UTC ]
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To address the growing need for accountability in digital marketing, GfK MRI has launched a syndicated service called Starch Digital. Continue reading at Folio Magazine
[ Folio Magazine | 2012-02-09 00:00:00 UTC ]
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Waterstones has brought its 3 for 2 offer back for one week, but only on children’s books... Continue reading at The Bookseller
[ The Bookseller | 2012-02-09 00:00:00 UTC ]
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Falmouth, ME (February 8, 2012) — CelsiusTechnology Group, a leader in open platform, multichannel publishing solutions for the print media industry, today announced its plans for the New England Newspaper & Press Association (NEN ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-08 00:00:00 UTC ]
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Two hundred events will be held at libraries around the country to mark National Libraries Day... Continue reading at The Bookseller
[ The Bookseller | 2012-02-03 00:00:00 UTC ]
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Tomorrow, Saturday 4th February, is National Libraries Day. It's a day on which everyone can... Continue reading at The Bookseller
[ The Bookseller | 2012-02-03 00:00:00 UTC ]
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The Society of Chief Librarians has been forced to defend itself following claims that members of... Continue reading at The Bookseller
[ The Bookseller | 2012-01-31 00:00:00 UTC ]
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U.S. online ad spending is set to eclipse that of print this year by 15.5 percent, according to eMarketer, suggesting that the long-awaited print-to-digital inflection point may now be here for both content creators and marketers. Continue reading at Folio Magazine
[ Folio Magazine | 2012-01-21 00:00:00 UTC ]
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While the launch of Apple’s iBooks 2, its new multimedia textbook format, and iBooks Author, the free authoring tool Apple has produced to create them, may indeed “reinvent the textbook,” there are a lot of questions to be answered before it does. That doesn’t mean that Apple didn’t put on quite... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-01-20 00:00:00 UTC ]
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In a new study undertaken by comScore to support the release of a new digital ad measurement solution, the company found that 31 percent of ads are delivered, but not seen by consumers. Continue reading at Folio Magazine
[ Folio Magazine | 2012-01-20 00:00:00 UTC ]
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At a private event at the Guggenheim Museum in New York City on Thursday, Apple unveiled its multi-pronged approach for cracking the higher education market with iBooks 2, iBooks Author, and iTunes U. The result is an environment for creating, distributing, and consuming learning materials that... Continue reading at Betanews
[ Betanews | 2012-01-19 00:00:00 UTC ]
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David Nicholls' One Day (Hodder) sold almost twice as many copies as the next bestselling... Continue reading at The Bookseller
[ The Bookseller | 2012-01-13 00:00:00 UTC ]
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The number of apps downloaded on Google and Apple surged 125% worldwide to 242m on Christmas Day... Continue reading at The Bookseller
[ The Bookseller | 2011-12-30 00:00:00 UTC ]
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Amazon.com has said Christmas Day was the "biggest ever day for Kindle book downloads,... Continue reading at The Bookseller
[ The Bookseller | 2011-12-29 00:00:00 UTC ]
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Over 100,000 HarperCollins UK ebooks were downloaded on Christmas Day, the publisher has... Continue reading at The Bookseller
[ The Bookseller | 2011-12-28 00:00:00 UTC ]
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The website offering resources for National Libraries Day, the national day to celebrate... Continue reading at The Bookseller
[ The Bookseller | 2011-12-23 00:00:00 UTC ]
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Publishers are planning to up their marketing campaigns over the crucial festive period,... Continue reading at The Bookseller
[ The Bookseller | 2011-12-16 00:00:00 UTC ]
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"Use it, Love it, Join it!" will be the strapline for National Libraries Day, to be... Continue reading at The Bookseller
[ The Bookseller | 2011-12-12 00:00:00 UTC ]
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