NewFronts Now: Day 2 showcases new generations and shoppable ads

Welcome to Ad Age’s special-edition NewFronts Now newsletter. Check your inbox daily for a roundup of the biggest news, trends, insights and takeaways from IAB’s Digital Content NewFronts. If you're reading this online or in a forwarded email, here's the link to sign up for NewFronts Now.  And please join Ad Age on Friday at 2 p.m. EDT when we will close out the IAB’s event with a wrap-up party where we will bring together marketing and agency executives to dissect and analyze the presentations of the week. Register here. Continue reading at 'Advertising Age'

[ Advertising Age | 2020-06-23 20:11:12 UTC ]
News tagged with: #takeawaysfrom iab #shoppable ads #inbox daily #biggest news #forwarded email #agency executives #digital content

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Their Print Ad Revenue Is Growing. Want to Know Why?

By Amy Feinstein With the publishing industry changing on what seems like a daily basis, how is it that some publications are actually finding ways to increase their print advertising revenue in the past two years?... Continue reading at Publishing Executive

[ Publishing Executive | 2012-03-02 00:00:00 UTC ]
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Heroes join World Book Day party

Half a million children in 21 countries are joining top children's authors in events to celebrate World Book Day. Continue reading at BBC News

[ BBC News | 2012-03-01 00:00:00 UTC ]
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Virginia Newspaper Ad Bills OK'd by House, Head to Senate

RICHMOND — Newspaper publishers around Virginia are trying to fend off another electronic attack on their industry — this time from lawmakers who say it's time to do away with a requirement that cities and counties advertis ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-15 00:00:00 UTC ]
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GfK MRI Launches Digital Ad Measuring Service

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[ Folio Magazine | 2012-02-09 00:00:00 UTC ]
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Waterstones holds half-term children's 3 for 2

Waterstones has brought its 3 for 2 offer back for one week, but only on children’s books... Continue reading at The Bookseller

[ The Bookseller | 2012-02-09 00:00:00 UTC ]
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Celsius to Showcase Open Platform Publishing Solution at NENPA 2012 Tradeshow

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[ Editor & Publisher | 2012-02-08 00:00:00 UTC ]
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Croydon under fire over National Libraries Day

Two hundred events will be held at libraries around the country to mark National Libraries Day... Continue reading at The Bookseller

[ The Bookseller | 2012-02-03 00:00:00 UTC ]
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Support National Libraries Day

Tomorrow, Saturday 4th February, is National Libraries Day. It's a day on which everyone can... Continue reading at The Bookseller

[ The Bookseller | 2012-02-03 00:00:00 UTC ]
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Kent 'ignores' National Libraries Day

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[ The Bookseller | 2012-01-31 00:00:00 UTC ]
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US Online Ad Spending to Top Print by $5.7 Billion in 2012

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[ Folio Magazine | 2012-01-21 00:00:00 UTC ]
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iBooks 2: Reinventing Textbooks Or Lulu on Steroids?

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[ Publishers Weekly | 2012-01-20 00:00:00 UTC ]
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31 Percent of Delivered Digital Ads Not Seen By Consumers

In a new study undertaken by comScore to support the release of a new digital ad measurement solution, the company found that 31 percent of ads are delivered, but not seen by consumers. Continue reading at Folio Magazine

[ Folio Magazine | 2012-01-20 00:00:00 UTC ]
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Apple reveals education trifecta: iBooks 2, iBooks Author, and iTunes U

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[ Betanews | 2012-01-19 00:00:00 UTC ]
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Hodder's One Day crowned as 2011's biggest seller

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[ The Bookseller | 2012-01-13 00:00:00 UTC ]
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App download surge on Christmas Day

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[ The Bookseller | 2011-12-30 00:00:00 UTC ]
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Christmas Day 'biggest ever' for Kindle

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[ The Bookseller | 2011-12-29 00:00:00 UTC ]
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HC Christmas Day downloads top 100,000

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[ The Bookseller | 2011-12-28 00:00:00 UTC ]
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National Libraries Day website goes live

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[ The Bookseller | 2011-12-23 00:00:00 UTC ]
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Digital marketeers set for busy Christmas Day

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[ The Bookseller | 2011-12-16 00:00:00 UTC ]
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National Libraries Day logo unveiled

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[ The Bookseller | 2011-12-12 00:00:00 UTC ]
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