NewFronts Day 4: Meredith, Target and YouTube cap the week

We’re in the home stretch of the Digital Content NewFronts. We’ll start the day with Meredith in its first NewFronts presentation since selling off Fortune and Time. (In April, Meredith took Money magazine off the market and discontinued its print edition. Sports Illustrated is still up for sale.) The publisher will host two back-to-back presentations this morning at its offices in downtown New York City. Target is presenting this afternoon. The big-box retailer, which is making its first foray into the NewFronts, has kept its plans hush-hush. On Wednesday, rival Walmart unveiled a new video ad network that it claims will reach half of U.S. households. And capping the week is YouTube, which once again enters the NewFronts saddled with questions surrounding brand safety. This year the digital video platform found itself in hot water after it was discovered that sexual predators were leaving comments on some YouTube videos. On the content side, it’s expected YouTube will focus less on costly originals and more on videos from its most popular stars. This year the company shifted away from its subscription strategy for original content and said it would offer originals for free. As with our previous live-blog installments, today’s series of dispatches come to you from Ad Age’s Jeanine Poggi, Ilyse Liffreing and Garett Sloane. 2:15 p.m. It's magic Digitas opens its “Trust Me” NewFronts with an act from an illusionist, who talks about the subtle art of misdirection and... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-05-02 00:00:00 UTC ]
News tagged with: #reality tv #red carpets #content side #original content

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Doctor Who gains in consolidated Christmas Day TV ratings

Festive special adds nearly 3 million viewers when timeshifted viewing is included, but Mrs Brown's Boys remains top showNearly 3 million people recorded the festive special of Doctor Who and watched it in the week after Christmas Day, with Downton Abbey among the other most popular timeshifted... Continue reading at The Guardian

[ The Guardian | 2014-01-02 00:00:00 UTC ]
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Photographer Captures The Mysterious Lives Of Modern-Day Gypsies

Photographer Iain McKell documents people in England who have voluntarily abandoned mainstream lifestyles in favor of nomadic ones.Photographer Iain McKell first became acquainted with new age travelers 25 years ago on an assignment for the London Observer. Calling themselves the "Peace Convoy,"... Continue reading at Fast Company

[ Fast Company | 2013-12-17 00:00:00 UTC ]
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4 fabulous picture books for the young readers on your list

Top off your last-minute holiday shopping list with these four fabulous picture books for young readers. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-12-17 00:00:00 UTC ]
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Apple to give away songs, ebooks, apps during '12 Days of Gifts'

Apple will be giving away digital gifts every day for 12 days after Christmas to users of an app released Tuesday.     Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-12-10 00:00:00 UTC ]
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Alt-Week 12.7.13: Wormhole short-cuts, watery planets and history as seen by Google Books

Alt-week takes a look at the best science and alternative tech stories from the last seven days. Don't pack your bags just yet, but Hubble has found indirect evidence of water on five different planets -- a lot of it, in some cases. Bigger brains ... Continue reading at Engadget

[ Engadget | 2013-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google books


News Briefs: Week of December 9, 2013

Swinwood to succeed Hayes at Harlequin and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-06 00:00:00 UTC ]
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10 Famous Creative Minds That Didn't Quit Their Day Jobs

Kurt Vonnegut worked at a car dealer after publishing his first novel, and Philip Glass worked as a plumber while crafting his music. So while you may be itching to ditch your 9 to 5, take a lesson from these legendary creatives and pursue your passions while still collecting a pay check.No... Continue reading at Fast Company

[ Fast Company | 2013-12-06 00:00:00 UTC ]
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Take Your Child to a Bookstore Day continues to grow

Take Your Child to a Bookstore Day will be celebrated on Dec. 7 this year and founder Jenny Milchman says she hopes to expand the message of the holiday to year-round initiatives, including field trips to bookstores in at-risk areas. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-12-04 00:00:00 UTC ]
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Newsweek to print weekly edition again one year after calling it quits

Editor in chief Jim Impoco announced the magazine will begin producing a weekly 'premium' print edition as early as JanuaryAmanda Holpuch Continue reading at The Guardian

[ The Guardian | 2013-12-04 00:00:00 UTC ]
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Apple Doesn't Want to Pay the Feds' E-Book Lawyer $70,000 a Week

Apple lost its antitrust ebook trial this summer. Now it has to pay a court-appointed attorney more than $1,100 an hour to keep tabs on itself. Continue reading at AllThingsD

[ AllThingsD | 2013-11-29 00:00:00 UTC ]
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For Indies First day, authors get behind independent bookstores

Thanks to Sherman Alexie's forgetfulness, writers across the U.S. will volunteer at their local bookstore Saturday for the inaugural Indies First day.Not long ago the writer Sherman Alexie missed one of his readings, standing up fans at the Queen Anne Book Company, a store in Seattle. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-11-27 00:00:00 UTC ]
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G’day! New Aussie/Kiwi Literary Festival Sets Sail in London

London's new Australia & New Zealand Festival of Literature & Arts had a glamorous, clever launch on Monday. It takes place May 29-June 1, 2014. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-11-27 00:00:00 UTC ]
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Instagram Is Now Publishing a New Ad Almost Every Day

Advertising on Instagram has quickly moved from a novelty to a near-daily occurence, and they're churning up a tsunami of "likes" as well as a dose of aggrieved user comments.General Electric, Levi's, Lexus and Ben & Jerry's have now posted their first ads to the mobile photo- and... Continue reading at Advertising Age

[ Advertising Age | 2013-11-26 00:00:00 UTC ]
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Tweet of the Day to JMP

John Murray Press will publish the book of the BBC Radio 4 series Tweet of the Day, which... Continue reading at The Bookseller

[ The Bookseller | 2013-11-25 00:00:00 UTC ]
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Mail Online targets £60m revenues in 2014

Publisher aims to continue 2013's 50% growth to hit point at which website's income would exceed newspapers' declineMail Online has set a target of making more than £60m in revenues in 2014, with executives saying it is close to more than offsetting revenue declines at the Daily Mail and Mail on... Continue reading at The Guardian

[ The Guardian | 2013-11-21 00:00:00 UTC ]
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80 Years Later, Orwell’s “Burmese Days” Wins Award in Burma

The Burmese Ministry of Information announced that a new translation of Orwell’s 1934 novel, Burmese Days, won the National Literary Award’s informative literature award. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-11-21 00:00:00 UTC ]
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News Briefs: Week of November 18, 2013

Follett lays off 570 bookstore employees and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-15 00:00:00 UTC ]
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Simon & Schuster to publish YouTube hit The Fox

Simon and Schuster Children’s Books is to publish a book based on internet sensation The... Continue reading at The Bookseller

[ The Bookseller | 2013-11-14 00:00:00 UTC ]
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Scorsese Spot For Dolce & Gabbana Breaks Out on YouTube

When it comes to brands as publishers on YouTube, it's typically Red Bull or GoPro's world. But not last week.  Instead, a pair of luxury brands proved to be unexpected YouTube stars, thanks to Martin Scorsese, Matthew McConaughey and David Bowie. Last week, an arty, black-and-white... Continue reading at AdWeek

[ AdWeek | 2013-11-13 00:00:00 UTC ]
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Ylvis's YouTube hit becomes children's book

Much-watched song by Norwegian musical comedy duo due out in US as illustrated storyNorwegian musical comedy duo Ylvis may be very silly, but that's not likely to hold back their next venture, an illustrated children's book based on their massive YouTube hit song, The Fox, which is to be... Continue reading at The Guardian

[ The Guardian | 2013-11-12 00:00:00 UTC ]
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