Ad Age’s Launch Pad offers brief looks at new products and activations of interest to marketers and media people. At a time when newsstands in New York City are either shrinking or shutting down (and turning into garish vape shops when they do), the media capital of the world just got a fashionable, fleeting new pop-up shop for glossies. Hearst Autos, the division of Hearst that publishes Road & Track and Car and Driver, and runs the auto-ad business Start, today launched a bright yellow one-day-only newsstand in Manhattan’s Duarte Square to capture the attention of fashionistas heading to and from nearby Spring Studios, one of the key venues for New York Fashion Week. In the wake of a Hearst Autos rebrand that brought various entities together under one roof with unified messaging, the newsstand is meant to be “one activation that not only celebrates the new brand but also brings to life our lifestyle offerings and near-market products,” Michelle Panzer, Hearst Autos CMO, tells Ad Age. Fashion Week was seen as “the perfect moment to tell the story of where autos fits within the Hearst ecosystem.” Bonuses for anyone stopping by (through 6:30 p.m. today): Hearst Autos will hook you up with free Lyft rides, magazines (from Hearst Autos plus a selection of fashion glossies), swag, snacks and refreshments. Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-10 17:20:34 UTC ]
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Unit sales of print books dipped 0.2% last week compared to the week ended December 5, 2020, ending a long string of weekly sales growth. Only adult fiction and young adult fiction had sales increases over last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-12-09 05:00:00 UTC ]
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Authors including Howard Jacobson, novelist and comedian Isy Suttie and cookbook writer and cultural anthropologist Claudia Roden are among the line-up for Jewish Book Week, which returns as an in-person event next year. Continue reading at The Bookseller
[ The Bookseller | 2021-12-04 00:04:57 UTC ]
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Reporter Andrea Elliott spent eight years following Dasani and her struggling family. Continue reading at The Washington Post
[ The Washington Post | 2021-12-03 13:00:00 UTC ]
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A debut novel by a HarperCollins UK editor goes to Putnam, former Washington quarterback Robert Griffin III sells a memoir to Atria, Random House buys NBA winner Tiya Miles’s latest, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-12-03 05:00:00 UTC ]
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The books we love coming out this week include new titles by Robert Gottlieb, Mick Herron, and Lyndsay Faye. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-12-03 05:00:00 UTC ]
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Diana Gabaldon has the #1 book in the country with her ninth Outlander novel, 'Go Tell the Bees That I Am Gone.' Plus Brandon Sanderson's latest Skyward novel, 'Cytonic,' lands at #3 on our children's fiction list, and 'The Wheel of Time' Prime Video series gets its first tie-in edition. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-12-03 05:00:00 UTC ]
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Facing difficult comparisons to last year when Barack Obama's 'A Promised Land' was piling up huge sales numbers, unit sales still increased 9.7% last week over 2020 as adult fiction sales jumped 35.3%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-12-02 05:00:00 UTC ]
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Little, Brown buys Nathan Harris’s follow-up to The Sweetness of Water, two Washington Post reporters sell a bio of George Floyd to Viking, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-26 05:00:00 UTC ]
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Edith Schloss’s memoir recounts an era of great creative vitality and the time she spent with Willem and Elaine de Kooning, Merce Cunningham, Leo Castelli and others. Continue reading at The New York Times
[ The New York Times | 2021-11-21 10:00:00 UTC ]
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We're officially one week out from Black Friday and it seems most retailers have launched at least a portion of their deals and sales already. You can find the exhaustive list on our deals homepage, but we've gathered the highlights here. Bose's new QuietComfort 45 headphones remain on sale for... Continue reading at Engadget
[ Engadget | 2021-11-19 16:45:10 UTC ]
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Grand Central buys a book on animal communication by Tom Mustill, Jill Winger sells a collection about homestead life to Park Row, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-19 05:00:00 UTC ]
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Jocko Willink hits #10 on the hardcover fiction list this week with 'Final Spin', Pulitzer Prize winner Louise Erdrich lands at #11 on our hardcover fiction list with her latest, 'The Sentence,' and Will Smith, the Academy Award-nominated actor and Grammy-winning rapper’s memoir is an instant... Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-19 05:00:00 UTC ]
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Gains in all categories led to a 11.7% increase in unit sales of print books last week over the week ended November 14, 2020, at outlets that report to NPD BookScan. It was the second consecutive week of double-digit sales increases compared to 2020. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-18 05:00:00 UTC ]
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My Body by Emily Ratajkowski (Quercus) dominated the media this week as her essay collection featured in the Guardian, Telegraph, Times, Evening Standard, Financial Times, New York Times, New Statesman, Independent, Observer, Atlantic, Forbes, New Yorker, iNews and Irish Times. Continue reading at The Bookseller
[ The Bookseller | 2021-11-14 21:10:39 UTC ]
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A library goldfish finds a new job as a therapy fish and more good book news this week. Continue reading at Book Riot
[ Book Riot | 2021-11-12 11:41:00 UTC ]
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Naomi Gibbs buys a debut historical in her first acquisition at Pantheon, Tom Rob Smith sells a futuristic thriller to Scribner, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-12 05:00:00 UTC ]
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The books we love coming out this week include new titles by Sara Desai, Martin Limón, and Liu Xinwu. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-12 05:00:00 UTC ]
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Comics creator Rachel Smythe has the #5 book in the country with 'Lore Olympus, Vol. 1.' Plus YouTube science educator Philipp Dettmer lands two spots below with 'Immune,' and 'Aaron Slater, Illustrator,' the latest Questioneers book by Andrea Beaty and David Roberts, tops our picture book list. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-12 05:00:00 UTC ]
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Sponsors Mailchimp, The Botanist Islay Dry Gin and Density help send the beloved “live magazine” back on the road. Continue reading at Advertising Age
[ Advertising Age | 2021-11-10 10:15:00 UTC ]
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In another indication that consumers may be doing their holiday shopping early, unit sales of print books rose 12% last week over 2020. All major categories had increases. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-05 04:00:00 UTC ]
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