Ad Age’s Launch Pad offers brief looks at new products and activations of interest to marketers and media people. At a time when newsstands in New York City are either shrinking or shutting down (and turning into garish vape shops when they do), the media capital of the world just got a fashionable, fleeting new pop-up shop for glossies. Hearst Autos, the division of Hearst that publishes Road & Track and Car and Driver, and runs the auto-ad business Start, today launched a bright yellow one-day-only newsstand in Manhattan’s Duarte Square to capture the attention of fashionistas heading to and from nearby Spring Studios, one of the key venues for New York Fashion Week. In the wake of a Hearst Autos rebrand that brought various entities together under one roof with unified messaging, the newsstand is meant to be “one activation that not only celebrates the new brand but also brings to life our lifestyle offerings and near-market products,” Michelle Panzer, Hearst Autos CMO, tells Ad Age. Fashion Week was seen as “the perfect moment to tell the story of where autos fits within the Hearst ecosystem.” Bonuses for anyone stopping by (through 6:30 p.m. today): Hearst Autos will hook you up with free Lyft rides, magazines (from Hearst Autos plus a selection of fashion glossies), swag, snacks and refreshments. Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-10 17:20:34 UTC ]
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The books we love coming out this week include new titles by Robert Freeman Wexler, Robert Dugoni, and Jerome Charyn. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-19 04:00:00 UTC ]
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Former child star Jennette McCurdy has the #5 book in the country with the memoir 'I'm Glad My Mom Died.' Plus director Michael Mann writes a sequel to 1995's 'Heat,' and the Netflix adaptation of Neil Gaiman's 'The Sandman" drops. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-19 04:00:00 UTC ]
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Former Israeli prime minister Benjamin Netanyahu sells an autobiography to Simon & Schuster, Gallery Books takes a memoir by ESPN personality Stephen A. Smith, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-19 04:00:00 UTC ]
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Last week’s sales pattern looked a lot like the previous week: a modest sales decline compared to a year ago, with higher sales of adult fiction and young adult titles offset by lower adult nonfiction and juvenile sales. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-18 04:00:00 UTC ]
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These days, we’re hanging by a thin thread, and that thread is Tuesdays: the day new books grace us with their presence. * Jane Campbell, Cat Brushing (Grove Press) “The 13 exquisitely drawn short stories in the collection are woven with wit and bold enlightenment. Each meticulously crafted gem... Continue reading at Literrary Hub
[ Literrary Hub | 2022-08-16 13:00:57 UTC ]
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The books we love coming out this week include new titles by Robert Freeman Wexler, Robert Dugoni, and Jerome Charyn. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-15 04:00:00 UTC ]
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Meeting language at its most elemental place: Belinda Huijuan Tang reflects on re-learning Chinese. | Lit Hub Memoir What do animals understand about death? | Lit Hub Science “When people try too hard to pin it down, they often ruin everything that makes poetry magical.” Chris Martin on poetry,... Continue reading at Literrary Hub
[ Literrary Hub | 2022-08-13 10:30:45 UTC ]
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HarperOne buys a book about a French art historian who tracked down looted artworks during WWII, Del Rey takes on a reimagining of MacBeth from Lady MacBeth’s perspective, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-12 04:00:00 UTC ]
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'Long Live the Pumpkin Queen,' a paranormal YA romance based on 'The Nightmare Before Christmas,' is the #6 book in the country. Plus the August book club picks hit our hardcover fiction list, and BookTok is atwitter over 'Husband Material.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-12 04:00:00 UTC ]
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A double-digit sales increase in adult fiction sales and higher young adult sales were not enough to offset declines in adult nonfiction and the juvenile categories, leading to a 2.1% dip in print sales last week compared to the week ended August 7, 2021. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-11 04:00:00 UTC ]
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Ella Risbridger muses on the pain-writing-money trifecta, Nora Ephron’s Heartburn, and memoir as fiction. | Lit Hub Criticism Lulu Miller in praise of “the uncrushable beetle.” | Lit Hub Nature How Kiki de Montparnasse, a muse with a mind of her own, “essentially invented the idea of making an... Continue reading at Literrary Hub
[ Literrary Hub | 2022-08-06 10:30:41 UTC ]
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Little, Brown buys a memoir from MacArthur fellow Nicole Fleetwood, Spiegel & Grau takes on a debut novel, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-05 04:00:00 UTC ]
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After a rare week in which sales rose over 2021, unit sales of print books fell 5.9% last week compared to the week ended July 31, 2021. Every segment but adult fiction had a decline. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-08-04 04:00:00 UTC ]
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The books we love coming out this week include new titles by Hayley Scrivenor, Joanne Cannon, and Steven W. Thrasher. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-29 04:00:00 UTC ]
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Park Row buys J.C. Cervantes’s debut adult novel, a Margaret Atwood collection goes to Doubleday, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-29 04:00:00 UTC ]
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Isaac Fitzgerald's book tour takes a cross-country jaunt from 'Dirtbag, Massachusetts,' #9 on our hardcover nonfiction list. Plus 'The World's Worst Assistant,' Sona Movsesian, lands at #10 on that list, and the Netflix adaptation of Mark Greaney's 'The Gray Man' premieres. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-29 04:00:00 UTC ]
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Mr. Cruz has been the Culture editor at The Times since January 2018, leading coverage of arts and culture. Continue reading at The New York Times
[ The New York Times | 2022-07-28 22:22:00 UTC ]
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Crown buys Michelle Obama’s next book, Harper Select picks up Joanna Gaines’s memoir, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-22 04:00:00 UTC ]
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'Tanqueray' by Stephanie Johnson, the erstwhile burlesque performer who found new fame on Humans of New York, is the #9 book in the country. Plus Ruth Ware's latest is #10 in the country, and a gaggle of political books clamor for attention on our hardcover nonfiction list. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-22 04:00:00 UTC ]
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A 23% increase in unit sales of adult fiction was offset by a big decline in adult nonfiction sales, resulting in a 2.5% drop in total sales last week compared to 2021. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-21 04:00:00 UTC ]
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