Apple reportedly has hired Adobe exec Todd Teresi to lead its mobile iAd program. Teresi led the advertising and publishing teams at Adobe, according to his LinkedIn profile. Previous jobs include chief revenue officer at Quantcast and senior vp at Yahoo, where he ran the company's publisher network. The hire was first reported by Bloomberg, which said the news came from "three people with knowledge of the matter." An Apple spokesperson did not respond to Adweek's request for comment, but AllThingsD reported it has confirmed the news as well. Apple first launched the iAd program in June 2010, with then-CEO Steve Jobs disparaging existing mobile advertising and pointing to iAds as a way to help iPhone developers make money. While the quality of the ads was mostly praised, the program has attracted a fair amount of negative buzz—first over Apple's insistence on controlling the creative process, then on its decision to lower the minimum ad buy. The iAd program was built around Apple's acquisition of mobile advertising startup Quattro. Andy Miller, a Quattro co-founder who served as Apple's vp of mobile advertising, left in August to become a partner at Highland Capital. Before that, another co-founder Lars Albright left to create a new startup called Session M. It may not have much relevance to Teresi's hire, but it's worth noting that Apple and Adobe are at the tail end of a mobile battle, specifically over Apple's decision not to support Adobe's Flash technology on iPhones... Continue reading at 'AdWeek'
[ AdWeek | 2012-01-05 00:00:00 UTC ]
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Apple must pay for an independent antitrust monitor as part of a permanent injunction handed down on Friday by a federal court in New York. Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-09-06 00:00:00 UTC ]
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A US federal judge has forbidden Apple from enforcing most favoured nation clauses in its... Continue reading at The Bookseller
[ The Bookseller | 2013-09-06 00:00:00 UTC ]
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Apple says it will appeal against a court ruling that bans the company from entering into deals with publishers that could allow ebook prices to be fixed or inflated. The case was raised by the Department of Justice and judge Denise Cote's decision is very much in line with what they were... Continue reading at Betanews
[ Betanews | 2013-09-06 00:00:00 UTC ]
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Apple may escape some of the penalties sought by the government in the ebook price-fixing case. Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-08-28 00:00:00 UTC ]
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The federal judge who last month found Apple Inc. liable for fixing ebook prices said she plans to limit the remedies sought by the U.S. to ensure they "rest as lightly as possible" on the way the company does business.U.S. District Judge Denise Cote in Manhattan Tuesday said she intends to... Continue reading at Crains New York
[ Crains New York | 2013-08-28 00:00:00 UTC ]
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"Plaintiffs are seeking a remedy that would give Amazon significant competitive advantage over Apple -- an advantage it is neither entitled to nor deserves." Continue reading at AllThingsD
[ AllThingsD | 2013-08-27 00:00:00 UTC ]
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The US Justice Department was insistent that its proposed injunction against Apple for alleged ebook price fixing was the proper remedy earlier this month, but it's now willing to budge on that somewhat. As Reuters reports, the DOJ has offered to cut the length of the injunction from ten to five... Continue reading at Engadget
[ Engadget | 2013-08-24 00:00:00 UTC ]
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Even as federal antitrust lawyers proposed a slight reduction in their proposed penalties in the Apple ebook case, they stepped up their criticism of the company for continuing to insist it did nothing wrong. Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-08-23 00:00:00 UTC ]
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U.S. District Judge Denise Cote, the jurist who ruled last month that Apple illegally conspired with five major publishers to raise prices of ebooks, has set a date for the trial that will determine the damages Apple owes. In an order issued this week, Cote said that barring some earlier... Continue reading at AllThingsD
[ AllThingsD | 2013-08-16 00:00:00 UTC ]
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A DOJ lawyer shot down the objections of publishers over suggested measures for Apple, while the judge involved in the ebook price fixing case offered a modified version of the DOJ proposal. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-08-13 00:00:00 UTC ]
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Apple, in its ongoing battle over an ebook price fixing scandal, has been dealt yet another setback. Last month, Judge Denise Cote ruled that Apple had violated antitrust laws in conspiring with publishers to raise ebook prices. Cupertino asked for a temporary suspension of her ruling while it... Continue reading at Engadget
[ Engadget | 2013-08-10 00:00:00 UTC ]
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The US Department of Justice isn't buying publishers' arguments that proposed injunctions against Apple for alleged ebook price fixing are excessive and contradictory. DOJ attorney Lawrence Buterman claims in a response letter that the penalties against Apple are necessarily harsher, since it... Continue reading at Engadget
[ Engadget | 2013-08-10 00:00:00 UTC ]
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A federal judge took Apple to task on Friday for showing no contrition about potentially defrauding its customers of hundreds of millions of dollars. "None of the publishers nor Apple have expressed any remorse" about colluding to fix electronic book prices in 2010, said District Judge Denise... Continue reading at PC World
[ PC World | 2013-08-10 00:00:00 UTC ]
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Following the ebook price-fixing trial, the Department of Justice wants to impose measures on Apple, but publishers say they'll be the ones hurt by the rules. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-08-09 00:00:00 UTC ]
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Five major publishers are challenging restrictions imposed on Apple after it was found guilty of ebook price-fixing. Continue reading at BBC World
[ BBC World | 2013-08-09 00:00:00 UTC ]
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Publishers have united to object to new Department of Justice constraints against Apple,... Continue reading at The Bookseller
[ The Bookseller | 2013-08-08 00:00:00 UTC ]
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Publishers who have settled an electronic book pricing dispute with the federal government say they object to penalties the government wants to impose on Apple Inc.A judge ruled in an antitrust case last month that Cupertino, Calif.-based Apple had joined a conspiracy to drive up the price of... Continue reading at Crains New York
[ Crains New York | 2013-08-08 00:00:00 UTC ]
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As Apple returns to court on Friday to fight with government lawyers over proposed restrictions on its ebook business, the company is getting a little belated help from its alleged co-conspirators. Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-08-08 00:00:00 UTC ]
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Five book publishers have objected to restrictions that would be placed on Apple's business after it was found guilty last month of conspiring to fix prices for ebooks.A New York federal judge ruled in July that Apple conspired with the publishers to fix prices for ebooks, snuffing out... Continue reading at PC World
[ PC World | 2013-08-08 00:00:00 UTC ]
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Five major U.S. publishers objected to the Justice Department's proposal to limit Apple's influence in the electronic books market, saying it would effectively alter their existing settlements with the U.S. government. Continue reading at AllThingsD
[ AllThingsD | 2013-08-08 00:00:00 UTC ]
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