New Anonymous-Sharing App Wants to Apply the Netflix Algorithm to Content

With so much content being produced online, it's hard to stand out as a digital publisher to your target crowd. Heard, a new anonymous social sharing app, believes it has solved the discovery problem. The platform applies the Netflix algorithm for films and TV shows to online content, ideally predicting preferences based on previous choices—and it's already convinced Funny or Die and Huffington Post to come on board. "You have so many different social media outlets; there's really no solution (for discovery)," Heard vp of product and strategy Benjamin Goodman explained. "Now, you can dump all your content you have on Heard, and our algorithm takes over." Heard will be competing alongside nine other tech companies at the SXSW Interactive Release It competition on March 13 in Austin, Texas. The platform was built under the expert eyes of Heard CTO Ruben Kleiman, who was one of the architects of Netflix's recommendation algorithm, and Heard CEO Dave Vronay, who worked in social computing at Microsoft. Vronay said the company came up with the idea after realizing that people often searched for movies starring the same actor, and that model could be applied to online media. The platform works like Netflix, in the sense that it sections platform users into like-minded groups of up to 300 users. For example, people who like reading stories about U.S. politics will see the same recommendations, while those who like My Little Pony will see another bucket of choices—but both... Continue reading at 'AdWeek'

[ AdWeek | 2015-03-11 00:00:00 UTC ]
News tagged with: #online media #single person #institutional knowledge #desktop version #interesting things

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Netflix with ads will be available November 3rd for $7 per month

Netflix's ad-supported tier finally has a release date, and it's now clear just what sacrifices you'll have to make to get a lower price. The new "Basic with Ads" plan will be available November 3rd at 12PM Eastern for $7 per month. It will initially be available to viewers in 12 countries,... Continue reading at Engadget

[ Engadget | 2022-10-13 17:45:26 UTC ]
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Shares in Marie Claire publisher Future plunge as chief announces departure

More than £300m wiped off market value as company says Zillah Byng-Thorne is to step downFuture, one of Europe’s biggest and most successful digital media companies, has seen more than £300m wiped off its market value after the company said that chief executive Zillah Byng-Thorne is to step down... Continue reading at The Guardian

[ The Guardian | 2022-09-20 11:10:40 UTC ]
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Wonderwell: The Small yet Mighty House Where Content Reigns Supreme

It’s not that Wonderwell isn’t a hybrid publishing company. But it’s hard to pigeonhole Wonderwell as only a hybrid publisher. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-11 04:00:00 UTC ]
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J.K. Rowling's New Book Is About A Content Creator Murdered By 'Social Justice Warriors'

In a none-too-subtle defense of her real-life opinions, Rowling centered "The Ink Black Heart" on a YouTuber who's stabbed to death for their transphobic work. Continue reading at The Huffington Post

[ The Huffington Post | 2022-09-01 17:21:08 UTC ]
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Netflix secures global streaming rights to 'Beserk,' 'Parasyte,' 'Monster' and other classic anime

Netflix has secured non-exclusive streaming rights to a handful of classic anime titles. Variety reports the company recently signed an agreement with Nippon TV to bring Berserk, Claymore, Death Note, Parayste: The Maxim and nine other shows and movies to viewers worldwide.Of that group, Netflix... Continue reading at Engadget

[ Engadget | 2022-08-29 16:08:13 UTC ]
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DOJ v. PRH: Challenges over Bid Competition, Market Share

As testimony wrapped up prior to closing arguments today, the defense and DOJ once again attacked each other's data analysis and methodology. The DOJ asserted that publisher competition, not imprint competition, is the surest way to lift advances, and that non-Big Five publishers face... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-19 04:00:00 UTC ]
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Reader, I followed them: TikTok expands its content to tap into the BookTok phenomenon

New retailer partnerships, live events and book clubs are all planned to capitalise on the platform’s vibrant community of literature loversSocial media app TikTok is making increased efforts to tap into the power of its books content, with new retailer partnerships, live events and... Continue reading at The Guardian

[ The Guardian | 2022-08-15 16:03:52 UTC ]
More news stories like this | News stories tagged with: #live events #emotional novels #older titles #briefly gorgeous #casey mcquiston #beach read #emily henry #bestseller charts


What it was like asking for Salman Rushdie’s work in a Pakistan bookshop | Anonymous

As an aspiring writer I loved many exiled authors, from Márquez to Kundera, but with Rushdie the stakes were raisedIt was more than a decade ago when I was introduced to the work of Salman Rushdie, thanks to the recommendation of a writer in my homeland of Pakistan. As an aspiring writer myself,... Continue reading at The Guardian

[ The Guardian | 2022-08-14 14:47:31 UTC ]
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What did Neil Gaiman need to change for The Sandman to make it to Netflix? Everything

It's taken 35 years, but Neil Gaiman believes he's done the impossible: adapt his hugely successful comic book The Sandman for the screen. He just had to wait until everything about movies, TV and media consumption changed before he could do it. ... Continue reading at CBC

[ CBC | 2022-08-05 08:00:00 UTC ]
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Meta to Stop Paying U.S. Publishers for News Content

Facebook's parent company Meta is telling its U.S. publishing partners that the company will no longer pay for news content that aggregates on Facebook's news tab. Facebook's News Tab and Bulletin newsletters will be put on the back burner as Meta moves forward with investing in AI-based video... Continue reading at AdWeek

[ AdWeek | 2022-07-29 17:11:09 UTC ]
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How do you organize your books? 9 authors share their favorite shelves.

Shelfies by Elin Hilderbrand, Diana Gabaldon, Garrett Graff, Vanessa Riley, Emma Straub, Hernan Diaz, Jennifer Weiner, Chris Bohjalian and Christopher Buckley Continue reading at The Washington Post

[ The Washington Post | 2022-07-28 11:00:58 UTC ]
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How ‘Old Country’ went from a Reddit story to a novel and Netflix deal

When Matt Query began writing the horror story “My Wife and I Bought a Ranch” on Reddit's r/NoSleep, he didn't realize what it might become. Continue reading at The Washington Post

[ The Washington Post | 2022-07-20 12:00:00 UTC ]
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Fable Book Club App Review

The Fable app is a new platform that aims to make reading more social. Here's what one writer thought of it. Continue reading at Book Riot

[ Book Riot | 2022-07-20 10:36:00 UTC ]
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A 'Jane the Virgin' writer shares the story 'Hollywood wasn't quite ready to tell'

Rafael Agustin dishes about "Illegally Yours," his candid new memoir about a childhood without documents, and the TV pilot that never made it. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-07-07 13:00:42 UTC ]
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Cannes Today—Netflix x Google, Paris Hilton x Gary V, and the branded yacht scene explained

Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here. Joining us late? Catch up on Day One here.Netflix talks to Google about its ad plans “Netflix’s ad tech business is one of the hottest deals on offer in... Continue reading at Advertising Age

[ Advertising Age | 2022-06-21 20:59:38 UTC ]
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James Patterson shares his formula for success. It’s pretty simple.

In the memoir “James Patterson by James Patterson,” the best-selling author opens up — kind of — about how he came to be such a force in the literary world. Continue reading at The Washington Post

[ The Washington Post | 2022-06-06 11:00:41 UTC ]
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Licensing: Netflix Has Five Dr. Seuss Projects in the Works

Productions are underway, expanding the Dr. Seuss Enterprises partnership with Netflix for new animated projects for a preschool audience. The post Licensing: Netflix Has Five Dr. Seuss Projects in the Works appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-06-03 13:27:17 UTC ]
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Amazon no longer offers in-app Kindle and Music purchases on Android

If you use Amazon’s Kindle app on Android, you may have noticed the software doesn't offer the option to buy and rent ebooks or subscribe to the company’s Kindle Unlimited service anymore. Amazon announced the change last month and more recently began notifying customers of the move via email.If... Continue reading at Engadget

[ Engadget | 2022-05-31 16:17:08 UTC ]
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Ali Hazelwood shares romance books to read this summer

These 13 new romance books — one for each week of your Happily Ever After Summer — will replenish your serotonin reserves. Continue reading at The Washington Post

[ The Washington Post | 2022-05-26 13:30:00 UTC ]
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Netflix's Love, Death and Robots finds the 'nerd joy' of adult animation

What happens when animation geeks get the greenlight to produce whatever they want? You get Netflix's Love, Death and Robots, an anthology series that's meant to remind viewers that cartoons aren't just for kids. You'd think that would be a foregone conclusion in 2022, decades after anime has... Continue reading at Engadget

[ Engadget | 2022-05-21 13:00:32 UTC ]
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