New analytics role for Pan Mac's Long

James Long, editorial director for digital at Pan Macmillan, is moving to the newly created role... Continue reading at 'The Bookseller'

[ The Bookseller | 2013-04-30 00:00:00 UTC ]
News tagged with: #james long #pan mac #pan macmillan

Other Publishing stories related to: 'New analytics role for Pan Mac's Long'


Starcom MediaVest Group’s Mac Delaney to Keynote Folio: Show

Programmatic is one element of an ever-changing advertising landscape, but its impact can't  be overstated. At its core are data-driven efficiencies and audience activation and it has captured brand interest as a key marketing strategy while both publishers and agencies overhaul their own... Continue reading at Folio Magazine

[ Folio Magazine | 2015-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #show appeared


Jane Furze to step down from Cheltenham Literature Festival role

Jane Furze is to step down as literature festival director for the Cheltenham Literature Festival after four years in the post. A statement from the board of Cheltenham Festivals said it was announcing the news “sadly”. Furze said she was leaving to “allow myself some time out”. She will step... Continue reading at The Bookseller

[ The Bookseller | 2015-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cheltenham festivals #30th september #takes place #11th october #significant contribution


Wattpad's Native Ads Pitch in a TL;DR World? Consumers and Brands Love Long Reads

First the Serial podcast became wildly popular. Then President Barack Obama sat down for an interview with Marc Maron for the comedian's WTF program, and the audio-only format that is podcasting was validated like never before. The developments largely flew in the face of the increasingly... Continue reading at AdWeek

[ AdWeek | 2015-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #decade ago #longer period #short form #follow trends


The Essential Role of School Librarians

Canadian author Marie-Louise Gay expounds on the importance of maintaining funding for the job of school librarians. The post The Essential Role of School Librarians appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #essential role #school librarians


The Desmond Elliott prize reminds us that authors need long-term support

With her prizewinning debut, Claire Fuller could be following in the footsteps of Ian Rankin and Hilary Mantel who found success with their later work – but only with the support of her publisherAs one of the judges for the Desmond Elliott prize for best debut novelist this year, I couldn’t help... Continue reading at The Guardian

[ The Guardian | 2015-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #emma healey #carys bray #debut novelists #book written #sustained career


How Long It Takes Kids to Read Popular Books

Personal Creations show how long it takes kids to read classic books, from Clifford the Big Red Dog to Harry Potter and the Order of the Phoenix. The post How Long It Takes Kids to Read Popular Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter


Boys' basketball: Long Beach Poly wins double overtime thriller over Fairfax

A semifinal game of the Maranatha tournament on Friday night between Long Beach Poly and Fairfax produced a summer basketball game to remember. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #semifinal game #friday night


Toby Jones given senior role at S&S

Former Penguin communications manager Toby Jones has been hired as group marketing and publicity director by Simon & Schuster.  Jones, who left Penguin in 2013 to go travelling, will begin at S&S on 1st July and report to chief executive and publisher Ian Chapman.  Marketing director... Continue reading at The Bookseller

[ The Bookseller | 2015-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #toby jones #group marketing #senior role #publicity director #simon schuster #1st july


Turning a Long Lost Cookbook Into a Bestseller

How Schocken brought 'The Vilna Vegetarian Cookbook' back to life, and made it a bestseller. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-12 00:00:00 UTC ]
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BookCon 2015: Mac Barnett and Jory John: The Terrible Two Put the Con Into BookCon

We are going to put the con back into BookCon,” Mac Barnett, says of the pranking workshop that he is leading with his fellow expert, or, partner-in-crime, Jory John, today, noon–12:45 p.m., on the Downtown Stage. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mac barnett


Shelley, Espiner, Wood and King in major Hachette roles

In a major shake-up of senior management at Orion, David Young is to retire as Orion c.e.o. at the end of this year, followed by major new roles for David Shelley, Katie Espiner, who joins from HarperCollins as Orion's m.d, and Jon Wood. There is promotion too for Charlie King at Little, Brown,... Continue reading at The Bookseller

[ The Bookseller | 2015-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david shelley #katie espiner #senior management #david young #lisa milton


The Loneliness of the Long-Distance Gunner

The omnipresence of drones in the world’s skies—haunting Afghanistan, hovering over Yemen, delivering your tacos—has lately found its equivalent in world culture and art. Thinkers and creators in many genres have been wrestling with the unsettling implications of this new aerial technology, with... Continue reading at Slate

[ Slate | 2015-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public theater #anne hathaway


Lam's Dark Circus moves to Pan

The final book in Laura Lam’s Dark Circus series – the first two books of which were published by the now-closed Osprey imprint Strange Chemistry – will be published by Pan Macmillan. Pan Macmillan has acquired world rights to the series, consisting of Pantomime, Shadowplay and Masquerade, from... Continue reading at The Bookseller

[ The Bookseller | 2015-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan macmillan #final book #juliet mushens #agency group


Odedina takes role at Oneworld

Sarah Odedina, former m.d. of Hot Key Books, is to join Oneworld in the role of children’s publisher, overseeing its Young Adult and children’s publishing. Oneworld announced last year that it would launch a YA imprint, Rock the Boat. Oneworld publisher Juliet Mabey said hiring Odedina was like... Continue reading at The Bookseller

[ The Bookseller | 2015-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sarah odedina #young adult #ya imprint #book market


BuzzFeed Maps Social Sharing's Ripple Effect With New Analytics Tool

BuzzFeed has built its business on publishing articles that get widely shared across various social channels, including Facebook and Twitter. Now it has a new way to better measure the relationship of those shares.On Monday at its NewFronts presentation, BuzzFeed announced an analytics tool that... Continue reading at Advertising Age

[ Advertising Age | 2015-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ripple effect #social channels #including facebook #newfronts presentation


PRH reshuffles strategy, commercial and consumer roles

Penguin Random House UK has created and expanded a number of roles in its strategy, commercial and consumer and digital teams, ahead of the departure of commercial director Nigel Waters. Waters, who has been at PRH UK for 21 years, is to leave the business at Easter. Continue reading at The Bookseller

[ The Bookseller | 2015-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #prh uk


IPA Congress probes future role of publishers

Bloomsbury chief executive Nigel Newton has compared the state of publishing to the bus teetering half-way off a cliff edge at the end of the film "The Italian Job", on the opening day of the 30th International Publishers Congress in Bangkok (today, 24th March). But HarperCollins c.e.o. Brian... Continue reading at The Bookseller

[ The Bookseller | 2015-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #opening day #24th march #golden age


IPA Congress Focuses on the Publisher’s Role in a Digital Economy

In his opening speech, Elsevier chairman Y. S. Chi emphasized the need to regard industry changes as opportunities instead of threats or diversions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital economy #opening speech


Orion role for Eades

Sam Eades is to join Orion as senior commissioning editor and associate publicist. Eades, who joined Pan Macmillan as head of publicity (crime and genre) from Headline last year, will start in her new role on 10th June. She will join the Orion Fiction team, where she will report to Orion... Continue reading at The Bookseller

[ The Bookseller | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sam eades #join orion #associate publicist #george pelecanos


Sauerwine to take up new Penguin sales role

Andrew Sauerwine is moving from his role as sales manager for Cornerstone to the newly-created position of Penguin UK adult sales manager  for mass market, with Chris Turner replacing him. In his new role, Sauerwine will be responsible for driving mass market sales for Penguin adult titles and... Continue reading at The Bookseller

[ The Bookseller | 2015-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #andrew sauerwine #sales manager #newly-created position #mass market #martin higgins