NBCUniversal to select multiple measurement providers; Nielsen submits a pitch

The media company is reviewing more than 70 responses, expected to conclude in September. Continue reading at 'Media Week'

[ Media Week | 2021-08-27 17:39:39 UTC ]
News tagged with: #media company #nielsen

Other Publishing stories related to: 'NBCUniversal to select multiple measurement providers; Nielsen submits a pitch'


Nielsen won’t force Amazon’s data into ‘Thursday Night Football’ ad deals this year

Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age

[ Advertising Age | 2023-09-07 20:12:10 UTC ]
More news stories like this | News stories tagged with: #nielsen


Nielsen and TV networks clash again over Amazon data as MRC debates adoption

Nielsen says networks had months to integrate their own streaming data, but networks deny meaningful talks happened.  Continue reading at Advertising Age

[ Advertising Age | 2023-08-30 21:14:51 UTC ]
More news stories like this | News stories tagged with: #nielsen


Nielsen opens big data for trading without MRC accreditation or explaining some of its figures

Nielsen’s big data trading rollout comes prior to MRC audit meetings and without Nielsen detailing findings that could drastically impact ratings for some Spanish-language networks and other programming. Continue reading at Advertising Age

[ Advertising Age | 2023-08-28 09:30:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


As Nielsen incorporates Amazon’s own data, networks demand answers

TV network executives are alleging bias from two referees in the industry—Nielsen and the Media Rating Council. Continue reading at Advertising Age

[ Advertising Age | 2023-08-25 13:30:25 UTC ]
More news stories like this | News stories tagged with: #nielsen


Publishers, Internet Archive Submit Proposed Judgment in Copyright Case

More than four months after a federal judge found the Internet Archive liable for copyright infringement, the parties have delivered a negotiated agreement for a judgment to be entered in the case. A final resolution could still be years away, however, as the Internet Archive has vowed to appeal. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-14 04:00:00 UTC ]
More news stories like this | News stories tagged with: #copyright case #copyright infringement #internet archive


Multiple Efforts Assist Flooded Vermont Stores

Sixteen Vermont bookstores and one local publisher are running a one-day fundraiser tomorrow, July 29, to help rebuild two bookstores that flooded earlier this month. In addition, New York City's Books of Wonder is selling its used fixtures to Vermont's Bear Pond Books at a steep discount. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #local publisher #steep discount


Nielsen rival iSpot.tv hires Leslie Wood as chief research officer

Veteran researcher spent more than decade linking Nielsen audience data with Catalina sales data for CPG clients. Continue reading at Advertising Age

[ Advertising Age | 2023-07-27 12:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


NBCUniversal Becomes First Major Publisher to Wrap Upfront Talks

That's a wrap for NBCUniversal. Today, the company announced it had closed upfront talks, becoming the first major publisher to cross the finish line in what's been the slowest upfront season in years. Despite ongoing economic uncertainty, NBCU is ending its 2023 upfront negotiations with total... Continue reading at AdWeek

[ AdWeek | 2023-07-20 18:06:53 UTC ]
More news stories like this | News stories tagged with: #finish line #company announced #major publisher


How the Joint Industry Committee will certify Nielsen alternatives

Cross-industry initiative outlines scoring process and streaming data service roadmap. Continue reading at Advertising Age

[ Advertising Age | 2023-06-22 07:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


Cannes Today—Twitter and Meta make pitches, Omnicom hooks up with Google AI and Grand Prix latest

Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here.  For real-time updates, follow our live blog. And see all our coverage here. Plus, click here for a recap of Day One. Twitter is beachless but bullish and Meta... Continue reading at Advertising Age

[ Advertising Age | 2023-06-20 20:38:54 UTC ]
More news stories like this | News stories tagged with: #kendrick lamar #short film #beautiful life #nielsen


Horizon reaches currency deal with Nielsen rival VideoAmp

Agency expects more trading on new currencies this year after disappointment in last year's upfront. Continue reading at Advertising Age

[ Advertising Age | 2023-05-24 13:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


Christian Publishers Measure a DEI Baseline

A first-time survey of the ethnic, racial, and gender makeup of Christian publishing shows the industry is overwhelmingly white and chiefly led by men. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-09 04:00:00 UTC ]
More news stories like this | News stories tagged with: #overwhelmingly white


Digital content platforms and streamers pitch new ad formats in short and long-form video on NewFronts day two

On IAB NewFronts day two, digital content platforms and streamers pitched new ad formats (with a focus on artificial intelligence and shoppable content) in short-form social video and longer-form TV shows and movies. Continue reading at Digiday

[ Digiday | 2023-05-03 10:01:00 UTC ]
More news stories like this | News stories tagged with: #ad formats #artificial intelligence #digital content


Nielsen Regains National Accreditation After 2021 Suspension

Just a few short weeks after Nielsen CEO David Kenny told Adweek the company was "making real progress" on earning back its accreditation status, the Media Rating Council lifted its suspension imposed in 2021. Top line The MRC first stripped Nielsen's accreditation of its national ratings in... Continue reading at AdWeek

[ AdWeek | 2023-04-17 15:00:00 UTC ]
More news stories like this | News stories tagged with: #top line #nielsen


German Book Prize: 172 Titles Submitted for the 2023 Competition

The 2023 German Book Prize program has drawn submissions from 111 publishers based in Germany, Switzerland, and Austria. The post German Book Prize: 172 Titles Submitted for the 2023 Competition appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-04 18:54:52 UTC ]
More news stories like this | News stories tagged with: #german book


How to Pitch to a Literary Agent

In the latest “Craftwork” episode, a deep-dive conversation about literary agents with Carly Watters, herself a longtime literary agent and the co-host of the popular writing podcast The Shit No One Tells You About Writing. Carly is “very online” with a keen understanding of the digital... Continue reading at Literrary Hub

[ Literrary Hub | 2023-04-03 08:53:09 UTC ]
More news stories like this | News stories tagged with: #digital landscape #challenges faced #contemporary authors #literary agent #literary agents


TV measurement should include homes with no TVs, research group says

Nielsen and rivals are challenged by homes that only stream to mobile devices, which are growing fast but not included in big data sets.  Continue reading at Advertising Age

[ Advertising Age | 2023-03-27 14:00:00 UTC ]
More news stories like this | News stories tagged with: #tv measurement #mobile devices #growing fast #nielsen


School Reports: Essence biggest faller among top 10 media shops in Nielsen table

WPP outfit merged with the UK's biggest media agency Mediacom earlier this year. Continue reading at Media Week

[ Media Week | 2023-03-26 21:50:25 UTC ]
More news stories like this | News stories tagged with: #nielsen


Nielsen BookData 2022: A ‘Slight Decline’ in UK Book Sales

In 2022, Nielsen BookData saw a 10-percent fall in ebook volumes in the UK, and a 3-percent drop in print. Audiobooks' growth slowed. The post Nielsen BookData 2022: A ‘Slight Decline’ in UK Book Sales appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-03-22 12:42:13 UTC ]
More news stories like this | News stories tagged with: #slight decline #nielsen bookdata #nielsen #uk book


VideoAmp Hires Former Nickelodeon Exec as First CMO as Measurement Wars Continue

Measurement company VideoAmp has hired its first CMO as it works to establish itself as a serious contender in the battle to dominate the space. Top line There's been a vacancy for a lead measurement company since Nielsen lost its accreditation, and VideoAmp is looking to fill the gap. The... Continue reading at AdWeek

[ AdWeek | 2023-03-09 17:32:38 UTC ]
More news stories like this | News stories tagged with: #top line #nielsen