Native Ads at a Mecca for Millennials: Wattpad’s ‘Brand Stories’

Native advertising is paying off for writers of the coveted, mobile demographic at Wattpad. Ashleigh Gardner speaks at London Book Fair's (#LBF16) Quantum Conference (#Quantum16) in April. The post Native Ads at a Mecca for Millennials: Wattpad’s ‘Brand Stories’ appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2016-02-26 00:00:00 UTC ]
News tagged with: #native ads #native advertising

Other Publishing stories related to: 'Native Ads at a Mecca for Millennials: Wattpad’s ‘Brand Stories’'


Rep. John Lewis’s Life Story Continues in ‘Run: Book One’

'Run: Book One', a posthumous work by the late civil rights icon Rep. John Lewis, is the continuation of his National Book Award-winning graphic memoir The March trilogy. The book will be published by Abrams ComicArts in August 2021. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #john lewis #march trilogy #abrams comicarts #graphic memoir


John Edgar Wideman’s Stories Vividly Evoke Life in Pittsburgh and Many Other Places

“You Made Me Love You” collects short stories from throughout Wideman’s acclaimed career. Continue reading at The New York Times

[ The New York Times | 2021-03-26 20:23:09 UTC ]
More news stories like this | News stories tagged with: #short stories


Larry McMurtry, award-winning novelist who pierced myths of his native Texas, dies at 84

He won a Pulitzer for “Lonesome Dove” and shared an Oscar for his “Brokeback Mountain” screenplay. Continue reading at The Washington Post

[ The Washington Post | 2021-03-26 16:04:07 UTC ]
More news stories like this | News stories tagged with: #larry mcmurtry #award-winning novelist #lonesome dove


10 of the Best Gothic Horror Short Stories to Read Online

Whether it’s vampires or werewolves or mysterious patterns in wallpaper, writers of Gothic short stories have used all sorts of horrors and frights to chill our blood, ever since the horror short story developed in the early nineteenth century. Below, we pick ten of the very best Gothic horror... Continue reading at Interesting Literature

[ Interesting Literature | 2021-03-18 15:00:00 UTC ]
More news stories like this | News stories tagged with: #read online #short stories


Rosen to tell his Covid story in picture book form for Walker

Walker Books is to publish Sticky McStickstick, a new personal memoir picture book from Michael Rosen, illustrated by Tony Ross, exploring Rosen's personal experience of illness and recovery from Covid-19.  Continue reading at The Bookseller

[ The Bookseller | 2021-03-12 15:54:55 UTC ]
More news stories like this | News stories tagged with: #walker books #michael rosen #tony ross #personal experience #memoir #picture book


Before Harry and Meghan, the Windsor sisters stirred the pot. A new book delves into their story.

In “Elizabeth and Margaret,” Diana biographer Andrew Morton dishes on royal scandals of another era. Continue reading at The Washington Post

[ The Washington Post | 2021-03-12 13:00:00 UTC ]
More news stories like this | News stories tagged with: #book delves


Hogan wins Galley Beggar Press Short Story Prize

Edward Hogan has won the 2020/21 Galley Beggar Press Short Story Prize for his submission "Single Sit".  Continue reading at The Bookseller

[ The Bookseller | 2021-03-09 05:38:51 UTC ]
More news stories like this |


Fitzcarraldo lands Onwuemezi's 'mesmerising' short story collection

Fitzcarraldo Editions is set to publish Dark Neighbourhood, the debut short story collection by Vanessa Onwuemezi. Continue reading at The Bookseller

[ The Bookseller | 2021-03-09 04:44:44 UTC ]
More news stories like this | News stories tagged with: #fitzcarraldo editions


‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness

Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday

[ Digiday | 2021-03-08 05:01:00 UTC ]
More news stories like this | News stories tagged with: #ad tech #digital publishers


Make Time For 15 of the Best Erotic Short Stories and Novellas

Short, fun erotic short stories that will leave you wanting more! Check out the best erotic short stories that you need to pick ASAP. Continue reading at Book Riot

[ Book Riot | 2021-03-05 11:35:00 UTC ]
More news stories like this | News stories tagged with: #short stories


Picador lands Mulvey's stories and debut novel

Picador has landed a story collection and debut novel from Niamh Mulvey, writer of publishing newsletter “In the Read” and a former Quercus commissioning editor. Continue reading at The Bookseller

[ The Bookseller | 2021-03-04 22:15:18 UTC ]
More news stories like this | News stories tagged with: #story collection #debut novel #picador


We Can’t Believe Survivors’ Stories If We Never Hear Them

When we started sheltering in place at the beginning of the pandemic, in a burst of energy and optimism I haven’t experienced since, I started a social distance book club. I selected Lara Williams’s debut novel Supper Club, which I’d recently read, because I thought a book that centered on women... Continue reading at Electric Literature

[ Electric Literature | 2021-03-02 12:00:00 UTC ]
More news stories like this | News stories tagged with: #recently read #electric literature #debut novel


The Boy Who Talked to Dogs: a story of trauma brought to the stage with honesty and grace

This new play based on Martin McKenna’s memoir tells a difficult story with theatrical skill and artistic heart. Continue reading at The Conversation

[ The Conversation | 2021-03-01 05:56:16 UTC ]
More news stories like this | News stories tagged with: #play based #memoir tells #memoir


Kirsty Capes | 'It’s important to have stories about the care experience that are positive'

Half way through my interview with Kirsty Capes, she mentions the fact that most people can’t name books about children in care. I rack my brains before feebly coming out with: “Tracy Beaker ?”, which makes Capes, whose new adult novel Careless is about a teenage girl in foster care, laugh.... Continue reading at The Bookseller

[ The Bookseller | 2021-02-26 07:46:19 UTC ]
More news stories like this | News stories tagged with: #kirsty capes #tracy beaker #teenage girl


10 of the Best Short Stories by Charles Dickens

Charles Dickens (1812-70) is best-known for his fifteen novels and for shorter books like A Christmas Carol. However, Dickens’s was a restless talent, and during his publishing career that spanned more than thirty-five years, he also wrote countless articles, essays, and short stories. Although... Continue reading at Interesting Literature

[ Interesting Literature | 2021-02-25 15:00:13 UTC ]
More news stories like this | News stories tagged with: #charles dickens #christmas carol #publishing career #short stories


The story of the Black church, from the spiritual to the political to the personal

Henry Louis Gates Jr. offers a sweeping narrative that goes beyond gospel music. Continue reading at The Washington Post

[ The Washington Post | 2021-02-25 13:00:00 UTC ]
More news stories like this | News stories tagged with: #black church #gospel music


Old mysteries and adventure stories deliver a dose Grand Guignol theatricality and nonstop comic-book action

There are nostalgic pleasures aplenty in stories published in 1930s pulp magazines or dramatized in 1940s radio programs. Continue reading at The Washington Post

[ The Washington Post | 2021-02-24 16:00:00 UTC ]
More news stories like this | News stories tagged with: #stories published


Paul McCartney tells life story through lyrics for Allen Lane

Paul McCartney has written the “extraordinary” story of his life for the first time through the prism of 154 song lyrics, to be published by Allen Lane. Continue reading at The Bookseller

[ The Bookseller | 2021-02-24 12:41:28 UTC ]
More news stories like this | News stories tagged with: #allen lane #paul mccartney #extraordinary story


According to data, Black and Latinx Millennials are keeping the book industry alive.

Surprisingly, despite the heavy toll taken by the COVID-19 pandemic on brick and mortar bookstores (especially independent brick and mortar bookstores) nationwide, US book sales actually increased by 8 percent in 2020. What demographic is responsible for keeping the industry alive and thriving... Continue reading at Literrary Hub

[ Literrary Hub | 2021-02-23 19:04:39 UTC ]
More news stories like this | News stories tagged with: #covid-19 pandemic #book sales #book industry


This Ad Centered on Breastfeeding Is Both ‘Unapologetically Raw’ and Joyously Supportive

Tommee Tippee, the feeding and accessories brand for babies and new parents, has launched a new global campaign that aims to "demystify the complex realities of feeding." Created by agency Manifest, the campaign comprises a hero film and a digital content series. Titled "Spill the Milk," the... Continue reading at AdWeek

[ AdWeek | 2021-02-23 00:46:05 UTC ]
More news stories like this | News stories tagged with: #digital content