On the eve of the biggest event of the Sprint Cup Series, Nascar is beginning an effort to get kids more interested in science and math through auto racing.Timed to coincide with Sunday's 57th Daytona 500, the Nascar Acceleration Nation program will look to steer primary schoolers into a greater proficiency in the so-called STEM subject: science, technology, engineering, and math. The offensive includes a website, AccelerationNation.com; a classroom curriculum developed by Nascar in conjunction with education publisher Scholastic; and a 6,400-square foot mobile interactive unit to engage kids at the track.Acceleration Nation, of course, also represents a chance to infuse new blood into the sport's fan base. Most kids who are Nascar fans were indoctrinated by their parents and grandparents before them, but given the demographics of stock car fandom -- per Nielsen, 49% of Nascar enthusiasts are at least 55 years old -- it can't hurt to draw in a whole bunch of novices. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-02-20 00:00:00 UTC ]
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A small press in Barcelona looks to expand its reach and help young readers all over the world. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-02 05:00:00 UTC ]
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Canongate is to publish illustrator and graphic designer Kazvare Knox's instructive guide Stay Woke, Kids! Continue reading at The Bookseller
[ The Bookseller | 2020-10-29 06:12:41 UTC ]
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Bloomsbury Publishing has delivered its highest first half earnings since 2008, as "signficantly higher” online book sales and e-book revenues led to year-on-year profit growth of 60% to £4m in the six months ended 31st August 2020. Continue reading at The Bookseller
[ The Bookseller | 2020-10-26 15:50:49 UTC ]
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More than 200 children's authors and illustrators, including Malorie Blackman, Philip Pullman and Cressida Cowell, have signed a letter condemning the government’s vote rejecting the extension of its free school meal scheme over the holidays. Continue reading at The Bookseller
[ The Bookseller | 2020-10-26 00:51:58 UTC ]
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Find fresh new graphic novels like Long Way Down: The Graphic Novel by Jason Reynolds and Danica Novgodoroff for yourself or the young reader in your life. Continue reading at Book Riot
[ Book Riot | 2020-10-22 10:37:00 UTC ]
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Recent releases include “The Midnight Bargain,” “The Invisible Life of Addie LaRue” and “Piranesi.” Continue reading at The New York Times
[ The New York Times | 2020-10-14 09:00:04 UTC ]
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Author and entrepreneur Kristina Bingham Jones is using the release of her first children's book as an opportunity to help grieving children cope with their losses in a new online community. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-09 04:00:00 UTC ]
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The U.S. Selfies book awards, which recognize self-published authors, has added a children’s prize to go along with its adult fiction award. The 2021 awards submission period opens on January 1, 2021, and closes the night of March 1, 2021. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-07 04:00:00 UTC ]
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When I made the extremely practical decision to abandon my career in publishing to become a writer, I didn’t know I wanted to write children’s books. I thought I wanted to write for adults. Accordingly, my first published work was an illustrated book about fortune-telling; my second was about... Continue reading at Literrary Hub
[ Literrary Hub | 2020-10-06 08:49:59 UTC ]
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Mainstream economics is suffering an identity crisis, which began with The Great Recession and has reemerged during the current pandemic. In response, a growing collection of voices has advocated looking beyond the field—in particular, to science fiction—as a way to imagine it anew. Although... Continue reading at Literrary Hub
[ Literrary Hub | 2020-10-05 08:48:01 UTC ]
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Are these the end times? Who knows! Settle into this current quasi-dystopian reality with recent books by American writers of color. Continue reading at Book Riot
[ Book Riot | 2020-10-02 10:35:59 UTC ]
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I always loved giving my son a picture book rich in detail and watching him get lost in it, thereby gaining a few moments of peace and grown-up solitude—but now science is telling me I may have made him dumber.* According to a very cruel study at Carnegie Mellon University, in which researchers... Continue reading at Literrary Hub
[ Literrary Hub | 2020-09-28 13:51:06 UTC ]
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Canongate is to publish Sally Adee's debut popular science work, We Are Electric, an exploration and history of the electricity that runs through every living organism. Continue reading at The Bookseller
[ The Bookseller | 2020-09-28 11:22:16 UTC ]
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Fredrik Logevall creates a portrait of a youthful Kennedy who is curious, savvy and self-aware. Continue reading at The Washington Post
[ The Washington Post | 2020-09-25 12:00:00 UTC ]
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If you’re ready for your early readers and middle schoolers to explore manga, this is our list of the best manga for kids to get started, including Children of the Sea by Daisuke Igarashi. Continue reading at Book Riot
[ Book Riot | 2020-09-25 10:36:00 UTC ]
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Kansas City, Mo.–based Andrews McMeel Publishing is seeing strong sales despite disruptions caused by the ongoing pandemic—and poetry has a whole lot to do with it. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-09-25 04:00:00 UTC ]
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Loyola Press' Joellyn Cicciarelli says mysteries and fantasies can reach young readers about of faith and doubt. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-09-25 04:00:00 UTC ]
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John Murray has acquired Emily Layden's debut novel All Girls, already optioned by HBO, exploring assault, consent and "what it means to be a young female in today’s world". Continue reading at The Bookseller
[ The Bookseller | 2020-09-24 22:43:02 UTC ]
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Billed as "New Voices New Rooms," the combined regional fall conference of the New Atlantic Booksellers Association and Southern Independent Booksellers Alliance kicked off on September 21 with an emphasis on children’s books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-09-22 04:00:00 UTC ]
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Almost 30 years ago, another Cambridge was where Richard Charkin learned about 'the need to see things through others' eyes.' The post Richard Charkin: A British Publisher at Harvard Business School appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-09-21 13:12:48 UTC ]
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