Report commissioned by HarperCollins shows that uptake in YA fiction in older readers is due to behavioural changes described as ‘emerging adulthood’ or delaying ‘adult’ lifeYoung adult fiction such as The Hunger Games, A Good Girl’s Guide to Murder and the Heartstopper graphic novels might be aimed at teenagers – but new research has shown that more than a quarter of readers of YA in the UK are over the age of 28.Research commissioned by publisher HarperCollins, in collaboration with Nielsen Book, the UK book industry’s data provider, suggests that a growing number of adult readers have been reading YA fiction since 2019. According to the report, 74% of YA readers were adults, and 28% were over the age of 28. The research suggests this is due to behavioural changes described as “emerging adulthood”: young people growing up more slowly and delaying “adult” life. The feelings of instability and “in-betweenness” this can cause has led to young adults seeking solace in young adult fiction – and for some these books remain a source of comfort as they grow older. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2024-04-30 11:59:14 UTC ]
HarperCollins has signed up a book by Jay Morton, an ex-Special Forces sergeant and recent recruit to Channel 4 series “SAS: Who Dares Wins”. Continue reading at The Bookseller
[ The Bookseller | 2020-05-05 03:47:48 UTC ]
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In the midst of all our town halls, Latin dance breaks and golf tournaments on Zoom, April zoomed by at an alarmingly rapid pace. With the calendar turning to May, it's officially Q1 earnings season. Plus, Nielsen dives into what sports fans are watching in the absence of sports. Here are the... Continue reading at AdWeek
[ AdWeek | 2020-05-01 20:05:11 UTC ]
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HarperCollins has completed its acquisition of children's publisher Egmont Books UK for an undisclosed sum, the firm confirmed today (1st May). Continue reading at The Bookseller
[ The Bookseller | 2020-05-01 09:43:59 UTC ]
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But after a peak in March, the audience has started to shrink. “There’s only so much content people can consume,” a Nielsen executive says. Continue reading at The New York Times
[ The New York Times | 2020-04-30 21:29:30 UTC ]
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HarperCollins is launching an e-book subscription service called We Love Romance, providing unlimited access to thousands of Mills & Boon titles. Continue reading at The Bookseller
[ The Bookseller | 2020-04-30 01:34:32 UTC ]
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Bloomsbury Publishing has promoted Sarah Knight to UK adult sales director and recruited Sally Wilks from HarperCollins Children's Books to be its UK children’s sales director. Continue reading at The Bookseller
[ The Bookseller | 2020-04-28 15:45:01 UTC ]
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Tweets about television are up in nearly every category from March 1 through April 15 compared with the same time last year, largely driven by the coronavirus pandemic, Nielsen found in a study, but one category stands out as a glaring exception: sports. Nielsen Social Content Ratings found that... Continue reading at AdWeek
[ AdWeek | 2020-04-28 12:05:23 UTC ]
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Holly Jackson answers our questions about her debut novel, A Good Girl's Guide to Murder (Egmont), which has been shortlisted for the YA Book Prize 2020. Continue reading at The Bookseller
[ The Bookseller | 2020-04-28 07:49:12 UTC ]
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HarperCollins US imprint Dey Street is reportedly publishing a biography of the Duke and Duchess of Sussex, written by two journalists with the couple's co-operation. Continue reading at The Bookseller
[ The Bookseller | 2020-04-27 10:29:43 UTC ]
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David Walliams' Slime (HarperCollins Children's) has leapfrogged Mrs Hinch's The Little Book of Lists (Michael Joseph) at the top of the UK Official Top 50 through Nielsen BookScan's TCM, for the comedian-turned-author's 57th week atop the chart. Continue reading at The Bookseller
[ The Bookseller | 2020-04-14 13:04:11 UTC ]
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Publisher HarperCollins has confirmed that it is placing a number of staff on furlough, both in its distribution centre and across the broader company. Continue reading at The Bookseller
[ The Bookseller | 2020-04-09 10:15:57 UTC ]
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Mrs Hinch's The Little Book of Lists (Michael Joseph) has swept straight into the UK Official Top 50 number one spot, ending the four-week reign of Hilary Mantel's The Mirror and the Light (Fourth Estate) at the top. Continue reading at The Bookseller
[ The Bookseller | 2020-04-07 17:08:28 UTC ]
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HarperCollins imprint Avon is to publish Clare Marchant's debut The Secrets of Saffron Hall. Continue reading at The Bookseller
[ The Bookseller | 2020-04-06 00:16:57 UTC ]
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HarperCollins has announced its intention to acquire Egmont Books UK for an undisclosed sum, alongside Egmont’s book businesses in Poland and Schneiderbuch Germany. Continue reading at The Bookseller
[ The Bookseller | 2020-04-01 18:47:00 UTC ]
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Under an agreement set to close April 30, HarperCollins will buy Egmont Books UK, Egmont’s book business in Poland, and the German unit Schneiderbuch. All three focus on the children's market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-01 04:00:00 UTC ]
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It's no surprise that as Americans across the country are being told to stay home or shelter in place, national television usage is up. But new data from Nielsen shows that kids are spending considerably more time in front of the television than other audience demos--and many of them are playing... Continue reading at AdWeek
[ AdWeek | 2020-03-27 17:50:19 UTC ]
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Orion has bagged the "visceral, sharp and achingly funny" debut of Kirsty Capes, a 26-year-old marketer at HarperCollins. Continue reading at The Bookseller
[ The Bookseller | 2020-03-27 06:01:58 UTC ]
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Rachel Denwood, who spent a decade helping to build HarperCollins Children’s Books into a big-brand kids’ giant, is looking to build a broader base of hits in her new role at Simon & Schuster Continue reading at The Bookseller
[ The Bookseller | 2020-03-27 05:21:13 UTC ]
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HarperCollins division Avon Books has re-signed author Sue Moorcroft in a three-book deal. Continue reading at The Bookseller
[ The Bookseller | 2020-03-26 17:41:45 UTC ]
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BISG surveys the impact on publishing of the COVID-19 emergency, and Hachette, Simon & Schuster, and HarperCollins withdraw from BookExpo. The post BookExodus: More Big Five Withdrawals, and BISG Opens a COVID-19 Survey appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-03-26 14:30:42 UTC ]
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