The Daily Mirror is to run a We Love Reading campaign, backed by poet laureate Carol Ann Duffy,... Continue reading at 'The Bookseller'
[ The Bookseller | 2012-01-16 00:00:00 UTC ]
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Six publishers have volunteered for a night in the cells, fundraising for campaign against limits on prisoners' entitlement to booksThere's more than one sort of porridge, as any lag would tell you. Profile Books publisher Andrew Franklin opted for the lumpier kind when he volunteered to spend... Continue reading at The Guardian
[ The Guardian | 2014-06-19 00:00:00 UTC ]
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To mark Hello Kitty’s 40th anniversary, licensor Sanrio and its publishing licensees are planning the first Hello Kitty Reading Day this fall. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-19 00:00:00 UTC ]
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St. Martin’s Press is teaming up with Swagbucks, the loyalty and rewards site, to launch Read, a new digital literature channel on the Swagbucks site. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-21 00:00:00 UTC ]
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This past year I served on the selection committee for the American Library Association’s Andrew Carnegie Medals for Excellence in Fiction & Nonfiction—a task I undertook with a good amount of dread. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-25 00:00:00 UTC ]
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Trinity Mirror is to launch the next phase of its digital-first strategy with a restructure of its operations in the north-east by taking a giant step into the future.Under the slogan Newsroom 3.1, the company is introducing a new publishing process in its Newcastle and Teesside newsrooms. In... Continue reading at The Guardian
[ The Guardian | 2014-03-25 00:00:00 UTC ]
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We can't say we know all that many people who routinely digest articles posted through Medium's social publishing platform. However, the readership is bound to go up now that the service has released an iPhone app. The mobile client is more of a... Continue reading at Engadget
[ Engadget | 2014-03-21 00:00:00 UTC ]
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#iphone app
There is something “seriously amiss with the way secondary schools encourage young people... Continue reading at The Bookseller
[ The Bookseller | 2014-03-05 00:00:00 UTC ]
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#reading levels
The East Village bookstore is stepping up its fundraising efforts for the store's impending move and transition to a nonprofit event space. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-03 00:00:00 UTC ]
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The Food and Drug Administration is rolling out an ambitious anti-smoking campaign designed to dissuade young people from picking up the habit by appealing to their vanity.DraftFCB is handling creative for the campaign, a two-year, $115 million campaign with the tagline "The Real Cost."... Continue reading at Advertising Age
[ Advertising Age | 2014-02-06 00:00:00 UTC ]
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From biographies to technical studies and step-by-step guides, here are 10 books that you should look for in the next few months.Of course, we think you can learn a lot online. But, if you're looking to take a deeper dive, there is often no substitute for the kind of thoughtful analysis you can... Continue reading at Fast Company
[ Fast Company | 2014-01-29 00:00:00 UTC ]
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#deeper dive
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Buzzfeed-style site has managed to lure 7 million users – but it still seeks commercial successThis week the Daily Mirror's publisher will make its second foray into socially shared content with the launch of data journalism experiment Ampp3d, as mainstream media companies inspired by the... Continue reading at The Guardian
[ The Guardian | 2013-12-09 00:00:00 UTC ]
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#digital literacy
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The Tempe bookstore gets some help from Moby (as in Moby Dick) and Frank (as in Frankenstein) for its fundraising appeal. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-25 00:00:00 UTC ]
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It was just more than a year ago that Ev Williams and Biz Stone created the publishing platform Medium. The Internet officially met the site in August 2012, and since then, Medium’s popularity has grown enough for even the most ske ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-10-15 00:00:00 UTC ]
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The 25th anniversary of We’re Going on a Bear Hunt by Michael Rosen and Helen Oxenbury in... Continue reading at The Bookseller
[ The Bookseller | 2013-10-14 00:00:00 UTC ]
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Sage has launched a transatlantic campaign with other social science bodies to raise awareness of... Continue reading at The Bookseller
[ The Bookseller | 2013-09-18 00:00:00 UTC ]
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#raise awareness
Kobo has announced a new batch of e-reading devices to launch worldwide. The range includes three... Continue reading at The Bookseller
[ The Bookseller | 2013-08-27 00:00:00 UTC ]
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Amazon.com's Kindle e-reader has dominated the competition in Japan since its launch last year, according to new research, showing the company's low pricing and powerful brand may have overcome its late entrance into the market. The Kindle accounted for 38.3 percent of the e-reader market in... Continue reading at PC World
[ PC World | 2013-07-02 00:00:00 UTC ]
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Sunday Mirror is to replace its Celebs on Sunday magazine with a new glossy called Notebook, in response to the declining appetite for weekly celebrity magazines. Continue reading at Media Week
[ Media Week | 2013-05-31 00:00:00 UTC ]
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Scholastic's Julie Amitie and Gavin Brown offer nine steps to successful multi-platform storytelling and promotion, using The 39 Clues and Infinity Ring series as examples. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-30 00:00:00 UTC ]
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Penguin and W H Smith have partnered for a new summer reading campaign, which will raise money... Continue reading at The Bookseller
[ The Bookseller | 2013-05-23 00:00:00 UTC ]
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#raise money