Michael Kors taps Tasting Table to promote its menswear line

Judging by its Facebook and Instagram accounts, Michael Kors is a women's brand. Now, the premium designer is focusing on reaching out and building upon its menswear line -- but it first needs to find its audience. Michael Kors teamed up with food website Tasting Table to reach its male readers, which are about 50 percent of its 3 million monthly unique visitors, who skew more affluent and style-driven. “Michael Kors realized that many men don’t identify with fashion blogs and websites,” said Tasting Table publisher Amie Deutch. The post Michael Kors taps Tasting Table to promote its menswear line appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-12-03 00:00:00 UTC ]
News tagged with: #instagram accounts #michael kors #male readers #fashion blogs

Other Publishing stories related to: 'Michael Kors taps Tasting Table to promote its menswear line'


First Lines: July 2021

This month, we’ve got horses, a treatise on accepting death, a medical memoir, and much more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-23 04:00:00 UTC ]
More news stories like this | News stories tagged with: #medical memoir


The American Booksellers Association promoted an anti-trans book, apologized, and then deleted it.

The American Booksellers Association has made their Twitter account private after promoting a scientifically inaccurate anti-trans book, apologizing, and then deleting the apology. The controversy started when the ABA, as part of their July “white box” promotional mailing, sent 750 bookstores a... Continue reading at Literrary Hub

[ Literrary Hub | 2021-07-16 17:06:17 UTC ]
More news stories like this | News stories tagged with: #anti-trans book #irreversible damage #american booksellers association


Booksellers Denounce ABA Promotion of Anti-Trans Book

The American Booksellers Association is facing withering criticism from booksellers after walking back its promotion of Abigail Shrier's anti-trans title 'Irreversible Damage: The Transgender Craze Seducing Our Daughters' to member bookstores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-15 04:00:00 UTC ]
More news stories like this | News stories tagged with: #anti-trans book #walking back #irreversible damage #american booksellers association


Michael Wolff Reveals Why Trump Actually Spoke To Him Again For New Book

"For Trump, the goal is almost entirely the media attention," Wolff told a reporter. "Good, bad, indifferent, doesn’t matter.” Continue reading at The Huffington Post

[ The Huffington Post | 2021-07-12 18:21:14 UTC ]
More news stories like this | News stories tagged with: #media attention


San Diego Comic-Con: The Show Must Go On(line)

San Diego Comic-Con and other pop culture conventions juggle online and in-person events as they adapt to the new new normal. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-02 04:00:00 UTC ]
More news stories like this | News stories tagged with: #in-person events


Michael Sheen announces scheme to support 11 new writers

Actor Michael Sheen has called on the media industry to create more opportunities for aspiring writers and journalists from lower income and underrepresented backgrounds, as he announced a new scheme to support 11 new writers. Continue reading at The Bookseller

[ The Bookseller | 2021-06-29 05:29:07 UTC ]
More news stories like this | News stories tagged with: #aspiring writers #media industry #underrepresented backgrounds


Penguin Michael Joseph pre-empts Lim's 'poetic' memoir of family secrets

Teresa Lim’s multi-generational memoir about a long-buried family tragedy set against the Second World War in Singapore has gone to Penguin Michael Joseph.  Continue reading at The Bookseller

[ The Bookseller | 2021-06-19 12:40:25 UTC ]
More news stories like this | News stories tagged with: #family secrets #world war #memoir


Michael Wolff to publish third exposé of Trump, covering last days in office

Author of Fire and Fury’s final book on Trump, Landslide, will cover his ‘tumultuous last months at the helm of the country’Michael Wolff’s third book about Donald Trump, focusing on the final days of his presidency, will be published in July under a provocative title: Landslide. Related: Trump... Continue reading at The Guardian

[ The Guardian | 2021-06-17 14:56:19 UTC ]
More news stories like this | News stories tagged with: #final days #writing book #michael wolff #big publishers #final book


Promoting Cooperation and Cultural Exchange: Spotlight on the Sheikh Zayed Book Award

Growing American participation, record-breaking submissions, and the expansion of translation grants are among the highlights for 2021. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-07 04:00:00 UTC ]
More news stories like this | News stories tagged with: #cultural exchange #translation grants #zayed book


Nicol joins Ebury Smart Hub from Penguin Michael Joseph

Penguin Michael Joseph's Laura Nicol has been appointed head of campaigns at Ebury’s Smart Hub and will be making the move next month.  Continue reading at The Bookseller

[ The Bookseller | 2021-05-25 00:30:55 UTC ]
More news stories like this | News stories tagged with: #appointed head


Stewart joins Chelsea Green from Michael O'Mara

Alex Stewart has been appointed in the newly created role of head of UK sales for Chelsea Green Publishing UK. Continue reading at The Bookseller

[ The Bookseller | 2021-05-20 18:25:27 UTC ]
More news stories like this | News stories tagged with: #uk sales


Amazon Publishing promotes Chebaro and Stiles

Amazon Publishing has promoted Sana Chebaro to head of marketing in Europe and named Hatty Stiles as associate rights director.  Continue reading at The Bookseller

[ The Bookseller | 2021-05-14 16:28:25 UTC ]
More news stories like this | News stories tagged with: #amazon publishing


Bird promoted at Granta, Llanwarne joins

Dan Bird has been appointed assistant editor at Granta publications, as the organisation makes changes in the editorial and sales departments. Meanwhile Phoebe Llanwarne joins Granta from Murdoch Books as sales executive. Continue reading at The Bookseller

[ The Bookseller | 2021-05-07 11:23:21 UTC ]
More news stories like this | News stories tagged with: #sales departments


Miller, Castellani Promoted to Key Roles at Bloomsbury

Liese Mayer, editorial director for fiction, is leaving Bloomsbury, and the company has promoted Nancy S. Miller to publishing director for adult trade and Mary Kate Castellani to publishing director for children's trade. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-05 04:00:00 UTC ]
More news stories like this | News stories tagged with: #leaving bloomsbury #adult trade #key roles #publishing director


Parker to Retire, Childs Promoted in 'Major' Restructuring of PRH Library Team

Penguin Random House senior v-p Skip Dye said the move to unify the publisher's library sales and library marketing groups will foster "even more mutually advantageous and enjoyable relationships with our libraries and librarians nationwide." Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #library sales #libraries #penguin random house


Mateo Askaripour | 'The lines are intentionally blurred, which puts the responsibility on the reader to decide what’s what'

On publication in January, Iranian-Jamaican  Brooklynite Mateo Askaripour’s Black Buck became an instant New York Times bestseller. Described as “a crackling, satirical début novel”, and informed by the author’s own experiences in the tech world, the book has been compared to The Great Gatsby... Continue reading at The Bookseller

[ The Bookseller | 2021-04-09 04:51:31 UTC ]
More news stories like this | News stories tagged with: #mateo askaripour #black buck #tech world #comic energy #pulitzer prize


Christian Publishers Tap into Grittier Side of Fiction

Novelists no longer shy away from tough issues readers are facing such as mental illness, racial inequity, sexual harassment and abuse, trafficking, and domestic violence. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-09 04:00:00 UTC ]
More news stories like this | News stories tagged with: #mental illness #sexual harassment #domestic violence #novelists


Tap to Tidy swipes a second week at the top

Stacey Solomon's Tap to Tidy (Ebury) has held the UK Official Top 50 number one spot for a second week running.  Continue reading at The Bookseller

[ The Bookseller | 2021-03-16 08:10:45 UTC ]
More news stories like this | News stories tagged with: #week running #stacey solomon #tidy ebury


Scribd Announces an Audiobook Production Line, Highlighting Independent Publishers

Subscription service Scribd adds audiobook titles, opening with 'Black Imagination,' to its newly launched Scribd Audio brand. The post Scribd Announces an Audiobook Production Line, Highlighting Independent Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-03-09 14:00:22 UTC ]
More news stories like this | News stories tagged with: #audiobook


Stacey Solomon's Tap to Tidy sweeps to the top

Stacey Solomon's Tap to Tidy (Ebury) has cleaned the floor with the competition, sweeping straight into the UK Official Top 50 number one in its first week on sale. Continue reading at The Bookseller

[ The Bookseller | 2021-03-09 06:28:21 UTC ]
More news stories like this | News stories tagged with: #stacey solomon #tidy sweeps #tidy ebury