As many magazine publishers continue to look for ways to cut costs by scaling back frequency, thinning their books, and reducing their overall quality, Meredith isn't convinced that's the only way forward. Food & Wine, a brand the company took over when it acquired Time Inc. in 2018, is the most recent print magazine the company is investing in by increasing its trim size and improving its paper weight. “When we completed the acquisition there were certain brands that were starved for investment and attention,” president of Meredith’s magazine division, Doug Olson, tells Folio:. "Food & Wine, and others, were always great brands and we felt if we put the right people and efforts behind them and paired them with our great advertising partners, they had potential to grow.” Food & Wine has indeed grown. Last year it increased year-over-year print advertising revenue by 18%, according to the company. And per AAM data, its readership grew by 11% and circulation is up 2%. Further, it’s digital audience—on its website and social media channels—grew 8% year-over-year, and it boasts a digital reach of 29 million users. Olson says that the revenue growth in print is a combination of renewed advertiser interest as well as a concerted effort by editor-in-chief, Hunter Lewis, and publisher, Tom Bair, to develop a product its partners and readers wanted. “I told [Lewis and Bair] if we fix the business with the cards they have in their hands, we will step up and help with... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-03-12 14:16:40 UTC ]
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Adult title’s move to go online-only follows rival Playboy’s announcement that it will no longer feature naked womenAdult magazine Penthouse is to end its print edition after 50 years and go online-only.The closure of the print edition of the magazine, which was founded in 1965 by Bob Guccione,... Continue reading at The Guardian
[ The Guardian | 2016-01-20 00:00:00 UTC ]
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End date for print edition still undetermined as brand plans to focus on digital content. The post Penthouse Folds Print Magazine After 50 Years appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-01-19 00:00:00 UTC ]
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Will go digital-only along with Book Business, with plans for more events and webinars. The post Publishing Executive Shutters Print Edition appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-01-12 00:00:00 UTC ]
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The Bookseller reports a jump in the average price of books in the UK last year, as well as a boost in print book sales — especially at indie bookstores. The post UK Print Book Sales Pop in 2015, Indie Bookshops Get a Boost appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-01-08 00:00:00 UTC ]
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A quirk in the data cannot detract from a buoyant print return, with 2015 recording the first rise in sales for the print market for seven years. Continue reading at The Bookseller
[ The Bookseller | 2016-01-08 00:00:00 UTC ]
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A shuffling step carries Leonard Bernstein onto Grand Avenue. The pilasters and garlands of the PacMutual Building rise above him. Nearly 70, a balding man with a gray cattle-catcher mustache, he finds his keys and stoops to the lock in the threshold. Two bells tied to a red ribbon jingle as the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-01-01 00:00:00 UTC ]
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Unit sales of print books from outlets that report to Nielsen BookScan increased 2.8% in 2015 over 2014, marking the second consecutive year that print units posted annual gains. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-01 00:00:00 UTC ]
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The 2015 print bestseller list was topped, not surprisingly, by Harper Lee’s first new book in 55 years, "Go Set a Watchman," which was announced in February and went on sale in July. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-01 00:00:00 UTC ]
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Hearst Magazines president David Carey says that the company will test out new print magazine concepts in 2016, and partner with "next-generation content creators and technology companies" to launch new editorial products and joint ventu ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-12-28 00:00:00 UTC ]
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E-book sales have remained stagnant in 2015. But print book sales are up, and Harper Lee's latest novel and adult coloring books are the big winners. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-12-23 00:00:00 UTC ]
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The book business looks ready to mark a second consecutive year of unit growth of print books. With one week to go in the year, unit sales of print books were up 2.8% compared to the same period in 2014. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-23 00:00:00 UTC ]
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Publishing director Chris Lambiase and other SVP's are among those on their way out. The post Rodale Continues Reorganization With Senior-Level Cuts appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-12-19 00:00:00 UTC ]
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Tastemade has had quite a year. The company, known for its quirky short-form videos about food, travel and lifestyle topics, hit the 100 million monthly active users mark, with more than 1 billion monthly views. On Facebook alone, Tastemade grew its audience from around 100,000 fans to more... Continue reading at AdWeek
[ AdWeek | 2015-12-17 00:00:00 UTC ]
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Powa Technologies, which aims to make all ads "shoppable" by letting people scan them with their smartphones to buy products online, is taking another step to make that process easier -- doing away with the need for QR codes so people can scan the print ads whole.Participating brands can upload... Continue reading at Advertising Age
[ Advertising Age | 2015-12-15 00:00:00 UTC ]
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December 27 will mark the final appearance of the print section, which was launched with great fanfare as a 24-page weekly supplement in 2012. In addition to books reviews, it featured author interviews, essays, literary news and a weekly work o ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-12-11 00:00:00 UTC ]
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Mental Floss incorporates a Toyota-sponsored takeover into its December issue, boosts revenue over a standard issue by almost 40 percent. The post How One Publisher Handles Native Ads in Print appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-12-08 00:00:00 UTC ]
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President Obama vowed Saturday that investigators would "get to the bottom" of the San Bernardino massacre as new details emerged about the woman at the center of the terrorism investigation. One of the two assailants, Tashfeen Malik, pledged allegiance to an Islamic State leader in a Facebook... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-12-06 00:00:00 UTC ]
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Macmillan Children’s Books is redesigning Julia Donaldson and Axel Scheffler’s The Gruffalo, with the 100th printing of the title about to go to press. Continue reading at The Bookseller
[ The Bookseller | 2015-12-04 00:00:00 UTC ]
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Ebury m.d. Rebecca Smart said that traditional publishers need to “shout from the rooftops” more about the value and investment they provide for authors. Continue reading at The Bookseller
[ The Bookseller | 2015-12-01 00:00:00 UTC ]
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