Meredith Corp. execs touted what they saw as encouraging signs for both print and digital advertising as well as a significant uptick in consumer-driven revenue on an earnings call Friday reporting the company's performance in the third quarter of 2019 (Meredith's fiscal years start in July and end in June). On the print side, the combined Meredith/Time Inc. portfolio was down only 7% in advertising revenue, according to president and CEO Tom Harty, compared to double-digit losses in the preceding quarters, while digital advertising "was up a couple percentage points" on a comparable basis—meaning just looking at February and March year-over-year, as the Time Inc. acquisition wasn't completed until January 31, 2018. "We said we would improve the print advertising performance of the acquired Time Inc. properties to Meredith's historic levels over time, and we did," added National Media Group president Jon Werther, crediting the application of Meredith's standards and practices to the Time Inc. properties and further investment in sales and marketing teams for the improved results over previous quarters. Moreover, Werther said digital ad revenues on the same comparable basis increased year-over-year, "despite a challenging digital advertising environment," similarly citing the application of best practices in audience development and yield management across the portfolio, as well as a new unified CMS providing all of its brands access to "premium ad products." Meanwhile,... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-05-14 16:48:23 UTC ]
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When I became a mother, there were several things I could not wait to share with my child. Continue reading at The Bookseller
[ The Bookseller | 2022-01-24 04:15:06 UTC ]
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Despite some gaps in the BookScan data, it looks as though 2021 was a record year for the book industry, with many sectors setting annual records based on 42-week sales figures alone. Continue reading at The Bookseller
[ The Bookseller | 2022-01-22 09:59:44 UTC ]
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After years of discussion and planning, it's finally here: the American Library Association's new winter event, LibLearnX, will run through January 24. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-01-21 05:00:00 UTC ]
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Cornerstone has created a TV advert featuring real readers to support the paperback publication of Katie Fforde’s novel A Wedding in the Country. Continue reading at The Bookseller
[ The Bookseller | 2022-01-18 19:17:21 UTC ]
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Pearson has seen full-year group sales up 8% in 2021 with profits expected to boom by a third, the company revealed in a trading update. Continue reading at The Bookseller
[ The Bookseller | 2022-01-18 18:17:49 UTC ]
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HarperCollins has snapped up the rights to the authorised biography of business leader Ratan Tata by Thomas Mathew. Continue reading at The Bookseller
[ The Bookseller | 2022-01-10 03:56:03 UTC ]
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Bernstein’s memoir “Chasing History” is a personal and affectionate look at the past, when journalism was thriving. Continue reading at The New York Times
[ The New York Times | 2022-01-07 20:51:59 UTC ]
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Ad measurement firm Nielsen released its latest Connected TV tool, Streaming Signals, so advertisers can target CTV audiences with sharper precision. CTV can seem a murky lens for certain advertisers--those used to the granular precision of digital ecosystems--to reach their intended audience... Continue reading at AdWeek
[ AdWeek | 2022-01-04 11:56:02 UTC ]
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“Putin’s People” author Catherine Belton said the claim on Roman Abramovich’s acquisition of Chelsea “has not been admitted to be false.” Continue reading at The Washington Post
[ The Washington Post | 2021-12-23 08:51:35 UTC ]
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Russian oligarch ends his case against journalist Catherine Belton over her book Putin’s PeopleThe Russian oligarch Roman Abramovich has settled his libel claim against the journalist Catherine Belton over her best-selling book Putin’s People, after an agreement was reached late on Tuesday.The... Continue reading at The Guardian
[ The Guardian | 2021-12-22 11:36:02 UTC ]
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Kay Featherstone and Kate Allinson's Pinch of Nom: Comfort Food (Bluebird) has claimed the Christmas Number One, selling 56,367 copies. Continue reading at The Bookseller
[ The Bookseller | 2021-12-20 22:54:01 UTC ]
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Reporter Peter Robison explores the compromises and flaws that led to fatal crashes. Continue reading at The Washington Post
[ The Washington Post | 2021-12-17 13:00:00 UTC ]
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Bonnier Books UK’s new list Heligo Books is seeking to broaden the market for business and smart thinking books by reaching new audiences with strong branding, says its editorial director Rik Ubhi. Continue reading at The Bookseller
[ The Bookseller | 2021-12-17 03:27:21 UTC ]
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Snap Inc. commissioned two analyses from Nielsen to help it quantify sales driven by ads on the Snapchat platform for advertisers in the consumer packaged goods and beauty categories in the U.S. The company said in a blog post that advertisers are turning to measurement strategy market mix... Continue reading at AdWeek
[ AdWeek | 2021-12-16 22:30:00 UTC ]
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Penguin Business has landed a guide to diversity and inclusion aimed at "straight, white male leaders" by Suki Sandhu and Felicity Hassan. Continue reading at The Bookseller
[ The Bookseller | 2021-12-08 16:21:21 UTC ]
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As the Malaysian Book Council promotes international rights availabilities for books from its market, one publisher there talks about his company's pandemic experience. (Sponsored) The post ‘Stories From the Malaysian Archipelago’—And Kuala Lumpur’s Book Business appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-12-01 10:22:31 UTC ]
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U.S. copyright law protects all kinds of creative material, but recipe creators are mostly powerless in an age and a business that are all about sharing. Continue reading at The New York Times
[ The New York Times | 2021-11-29 21:11:57 UTC ]
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Russian state oil company Rosneft is discontinuing its remaining claim against HarperCollins over comments made in Catherine Belton's book Putin's People (William Collins). Continue reading at The Bookseller
[ The Bookseller | 2021-11-26 19:40:03 UTC ]
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Covid-19 has irrevocably redefined the phrase “office space,” and new books assess what it means for the future of employment. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-11-26 05:00:00 UTC ]
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