Founder Evan Williams unveiled a slew of new features and new publishing partners at an event in San Francisco last night.Recognizing that people are increasingly on their mobile devices, Medium yesterday launched a slew of new features and major updates to its iOS and Android apps that make it easier for people to write, edit, comment, and share on the open publishing platform.Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2015-10-08 00:00:00 UTC ]
Publishers initially welcomed Google's fast-loading articles format, as a way to compete on mobile devices. But with the launch of Accelerated Mobile Pages, or AMP, just weeks away, it doesn't support all ad formats yet, which limits their ability to monetize it. As with Facebook and Apple, the... Continue reading at Digiday
[ Digiday | 2016-01-20 00:00:00 UTC ]
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Facebook is updating its policies for Instant Articles, per a rep with the company, which could mean up to 40 percent more ads for publishers on the platform. Starting today, publishers utilizing Instant Articles will be able to place an ad every 350 words instead of every 500 words, according... Continue reading at AdWeek
[ AdWeek | 2015-12-10 00:00:00 UTC ]
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"360-degree marketing" has been an industry buzzword for years, but what about 360-degree advertising?Facebook is starting to test 360-degree video ads with a handful of brands including AT&T, Samsung and Nestle, all of which can be seen below. Facebook officially introduced the virtual... Continue reading at Advertising Age
[ Advertising Age | 2015-11-12 00:00:00 UTC ]
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Mobile is said to be the future of digital publishing. So, what’s the best way consumers can get the news while on their mobile devices? That’s the question Jordan Cooper spent a year asking. The answer he found: Wildcard. Wildca ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-10-30 00:00:00 UTC ]
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Founder Evan Williams unveiled a slew of new features and new publishing partners at an event in San Francisco last night.Recognizing that people are increasingly on their mobile devices, Medium yesterday launched a slew of new features and major updates to its iOS and Android apps that make it... Continue reading at Fast Company
[ Fast Company | 2015-10-08 00:00:00 UTC ]
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Facing threats from Apple and Facebook, Google is teaming up with web publishers to cut down page load times on smartphones. “Accelerated Mobile Pages,” or AMP, is an open framework for building lightweight webpages, optimized for mobile devices. The move is a direct answer to rival initiatives... Continue reading at PC World
[ PC World | 2015-10-07 00:00:00 UTC ]
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Google on Wednesday introduced a publishing platform designed to make news articles on smartphones load faster, which will compete with similar services from Facebook and Apple.Google's new project, called the "Accelerated Mobile Pages Project," is aimed at loading mobile web pages instantly... Continue reading at Advertising Age
[ Advertising Age | 2015-10-07 00:00:00 UTC ]
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If you haven't yet thought of "the power of mobile devices in billions of pockets," now might be a good moment. Ron Martinez, founder and chief of San Francisco-based Aerbook, suggests fighting democratisation with democratisation, when it comes to "an accidental monolith, say, in the U.S. Continue reading at The Bookseller
[ The Bookseller | 2015-09-23 00:00:00 UTC ]
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As students sharpen their pencils and charge their mobile devices, teachers and librarians tell us how they’re preparing for the first day of school. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-28 00:00:00 UTC ]
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Twitter has revamped its mobile ad network to target up to 700 million consumers, more than double its own audience of 310 million users. The key to the larger reach is its ability to target lookalike users, ones who share characteristics with its core audience. Today, Twitter introduced new ad... Continue reading at Digiday
[ Digiday | 2015-08-21 00:00:00 UTC ]
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Twit or Miss game kicks off digital strategy to bring Dahl’s characters to young fans, in tandem with the writer’s centenary celebrations next yearOne of the most dysfunctional couples in the history of children’s fiction, The Twits, are starring in a new children’s game for smartphones and... Continue reading at The Guardian
[ The Guardian | 2015-07-23 00:00:00 UTC ]
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Tribune Content Agency, a content “clearinghouse” for Tribune Publishing, has launched a new video-syndication network, which will offer its publishing partners more than 1,000 new videos per day from media companies like Reuters, AP, Bloomberg, the Chicago Tribune and the LA Times. The network,... Continue reading at Digiday
[ Digiday | 2015-07-15 00:00:00 UTC ]
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A new font, Bookerly, and a totally new layout engine have made reading a Kindle ebook more like print than ever.Amazon's Kindle e-reader is a lovely single-purpose gadget, with an industrial design ethos that, in its singular focus on the purity of e-reading, even Dieter Rams could love. The... Continue reading at Fast Company
[ Fast Company | 2015-05-27 00:00:00 UTC ]
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The start-up with a free app that allows customers to purchase ebook editions of titles they already own, has added Macmillan to its roster of publishing partners. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-04 00:00:00 UTC ]
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When disaster strikes, technology can often be put to good use. Following the devastating earthquake that struck Nepal this week, Google and Facebook are among the companies helping those in the area, as well as people looking for friends and relatives. Google's People Finder does very much what... Continue reading at Betanews
[ Betanews | 2015-04-26 00:00:00 UTC ]
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The publisher's newly designed website, which brings Random House and Penguin together online, is optimized for mobile devices and, according to PRH CEO Marcus Dohle is “consumer-focused.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-22 00:00:00 UTC ]
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"We try to heavy up in mobile because we know the consumption is there," said Vilma Vale-Brennan, managing partner-multicultural lead at media agency MEC North America.Once consumers move to a mobile device, however, they're harder to reach with targeted ads. Tracking systems -- referred to... Continue reading at Advertising Age
[ Advertising Age | 2015-04-06 00:00:00 UTC ]
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By Ellen Harvey I t's difficult to discuss the future of the publishing business without at some point mentioning the words "mobile" and "video." Mobile devices have become the medium of choice for consuming... Continue reading at Publishing Executive
[ Publishing Executive | 2015-04-01 00:00:00 UTC ]
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Facebook has been in discussions with nearly a half a dozen media organizations about hosting their content on the social media site, according to The New York Times.Placing content inside Facebook will allow people to access it faster, sources familiar with the plan told the Times. When people... Continue reading at PC World
[ PC World | 2015-03-24 00:00:00 UTC ]
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Corinne Gotch has joined The Reading Agency as programme co-ordinator for publishing partners. In her new role Gotch will manage the charity’s partnerships with children’s publishers and work with them to deliver reading activities in libraries. Continue reading at The Bookseller
[ The Bookseller | 2015-01-20 00:00:00 UTC ]
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