Media experts on the future of publishing: Hear from Condé Nast, Hearst, Meredith, NYT, Vox, WSJ and more

For publishers, this is a time of radical reinvention marked by a breakneck pace of innovation. To make sense of the changing landscape for both digital-native and traditional publishers, Ad Age is convening a high-level gathering of some of the best minds in the business. At Ad Age Publishing: Next, a brisk, half-day conference on Nov. 14 in Manhattan (at Convene on Park Avenue), our lineup of experts will explore how they’re grappling with content creation and audience development across genres and platforms. Among the confirmed speakers: • Pam Wasserstein, CEO, New York Media (newly acquired by Vox) • Nancy Weber, executive VP of marketing & integrated communications, Meredith • Josh Stinchcomb, global chief revenue officer, The Wall Street Journal and Barron’s Group • Jessica Pels, editor-in-chief, Cosmopolitan (Hearst) • MoAna Luu, chief content and creative officer, Essence • Margaret Low, president, AtlanticLive and senior VP, The Atlantic • Nina Lassam, executive director of ad innovation, The New York Times • Craig Kostelic, chief business officer of advertising revenue, Condé Nast  • Scott Havens, global head of digital media and distribution, Bloomberg Media • Jarrod Dicker, VP of commercial strategy, technology and development, The Washington Post • Suzanne D’Amato, senior VP of brand, Food52 • Rich Antoniello, CEO, Complex Media Panel topics include “The pivot to subscriptions,” “The e-commerce play,” “Adapting to a privacy-first world,” “Events as a... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-22 14:50:00 UTC ]

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Bustle Digital Group Acquires Tech and Science Site Inverse

Bryan Goldberg is making additional moves in digital media. Goldberg's Bustle Digital Group has acquired Inverse, a tech- and science-focused website, the company said today. Financial details of the agreement were not disclosed. The acquisition represents yet another for Goldberg and BDG, which... Continue reading at AdWeek

[ AdWeek | 2019-07-23 17:51:26 UTC ]
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Sports media is going direct to consumer—and Copa90 wants to be the Glossier of soccer

Digital media company Copa90 created clubhouses in Paris and Lyon to give its brand a boost IRL just like physical retail helps D2C startups grow. As the reigning Ballon d’Or winner, Ada Hegerberg is the best female soccer player on the planet. But the Norwegian star, who plays professionally in... Continue reading at Fast Company

[ Fast Company | 2019-07-20 07:00:27 UTC ]
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Crate Escapes

Subscription book boxes for kids provide publishers and booksellers with a new revenue stream. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-19 04:00:00 UTC ]
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Every New Streaming Service Has ‘Plus’ in Its Name. That Could Be a Minus

Streaming services love pluses. Just take a look at the number of companies that have tacked the "+" sign onto the ends of their new OTT services. There's Apple, which in March announced Apple TV+, an ad-free subscription add-on to its digital media player Apple TV that will have original... Continue reading at AdWeek

[ AdWeek | 2019-07-16 12:00:05 UTC ]
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Introducing Charlotte Inno, an increased focus on local startups and innovation

The Charlotte Business Journal has a new partner in our coverage of startups and innovation. Charlotte Inno officially launched this week. Charlotte Inno is the 13th market launched by American Inno, a division of the Charlotte Business Journal's parent company American City Business... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2019-07-12 16:05:23 UTC ]
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Another brutal week for American journalism

Between January and May this year, approximately 3,000 people working in the news industry were laid off or offered a buyout. That’s according to figures compiled by Challenger, Gray & Christmas Inc.—a Chicago-based firm that helps workers find new employment—and reported yesterday in a... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2019-07-02 12:07:17 UTC ]
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Reuters Names IDG Exec as New CMO | People on the Move

[caption id="attachment_160867" align="alignright" width="150"] Josh London[/caption] Reuters named Josh London as its new chief marketing officer, effective immediately. Most recently the CMO at IDG Communications, London will now be responsible for all aspects of marketing at the company,... Continue reading at Folio Magazine

[ Folio Magazine | 2019-06-26 15:38:09 UTC ]
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Ro’s vp of growth Will Flaherty: ‘There’s no silver bullet for attribution’

As Ro, the parent company of telemedicine brands Ro, Rory and Zero, looks to diversify its marketing mix, the company is looking to partner more with institutions that its target audience already trusts. Earlier this month, Roman, its men's focused brand which sells generic hair loss and... Continue reading at Digiday

[ Digiday | 2019-06-26 04:00:25 UTC ]
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Whose ad spending is up? The big FANG theory

When it comes to ad spending, the FANG gang has developed some serious teeth. For the first time, all four FANG companies—Facebook, Amazon, Netflix and Google parent Alphabet—rank among the top 100 spenders in Ad Age Leading National Advertisers 2019. FANG—Wall Street lingo for these internet... Continue reading at Advertising Age

[ Advertising Age | 2019-06-25 07:00:00 UTC ]
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Beats names new CMO

As it strengthens its in-house team, Beats by Dr. Dre has tapped a new top marketer. Chris Thorne, a veteran with stints at the Honest Co. and health care company Forward, joined the Apple-owned brand as chief marketing officer on Monday. Beats President Luke Wood noted in a statement that... Continue reading at Advertising Age

[ Advertising Age | 2019-06-24 19:50:13 UTC ]
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BuzzFeed News Is Part of a Union Wave at Digital Media Outlets

The site’s journalists took part in an IRL protest after a series of tweets criticized the company’s refusal to recognize their affiliation with the News Guild. Continue reading at The New York Times

[ The New York Times | 2019-06-18 22:31:39 UTC ]
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Bud Light brings back ‘Real Men of Genius’ with new twist for digital age

Bud Light’s “Real Men of Genius” campaign--which set a new standard for funny radio ads--is being resurrected for the social media age. The brew is rebranding the campaign “Internet Heroes of Genius” and running them exclusively on digital, including on streaming audio services Spotify and... Continue reading at Advertising Age

[ Advertising Age | 2019-06-18 10:00:00 UTC ]
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PRH to acquire F+W book publishing assets

Penguin Random House is set to acquire the book publishing assets of F+W Media following the media company’s bankruptcy, with the effects on F+W's UK division unclear. Continue reading at The Bookseller

[ The Bookseller | 2019-06-17 19:21:17 UTC ]
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Meredith’s Executive Director of Video Programming & Analytics on IGTV & OTT Strategy

While many publishers remain hesitant to produce videos for Instagram’s IGTV without a formal monetization system in place, Meredith Corporation is rolling out a slate of 20 original series for the long-form, vertical video app. The media company has launched 18 series across its brands to date,... Continue reading at Publishing Executive

[ Publishing Executive | 2019-05-23 17:10:11 UTC ]
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TV Upfront and Digital NewFront 2019 calendar: the latest updates

YouTube CEO Susan Wojcicki at the YouTube Brandcast 2018 presentation at Radio City Music Hall on May 3, 2018 in New York City. Credit: Taylor Hill/FilmMagicMark your calendars: TV networks and digital publishers are gearing up to make their annual pitches to media buyers and marketers in their... Continue reading at Advertising Age

[ Advertising Age | 2019-02-20 00:00:00 UTC ]
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Bloomberg Media's CRO thinks it's a great time to be a publisher

Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a friend!It is, to hear Bloomberg Media's Keith Grossman tell it, both the best of times and the worst of times to be a publisher, depending on who you ask. On... Continue reading at Advertising Age

[ Advertising Age | 2019-01-17 00:00:00 UTC ]
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You Say Paywalls Are Back? For The FT, They Never Went Away

The pink financial paper has used online subscriptions since 2002. After decades of diminishing ad returns, fellow digital publishers are finally catching on. Late last year, the Financial Times reached a pretty big milestone: It exceeded 900,000 paying subscriptions, both print and digital–up... Continue reading at Fast Company

[ Fast Company | 2018-01-12 00:00:00 UTC ]
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Take The Money And Run

[Sponsored] Folio: and Wright's Media team up for a survey about publishers' willingness to embrace brand licensing as a revenue stream. The post Take The Money And Run appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-09-29 00:00:00 UTC ]
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‘We’re building an end-to-end solution’: Bloomberg wants in on the agency business

With branded content hard to do profitably, publishers including Atlantic Media and Bloomberg Media are trying to offer strategic services on a retainer basis. The post ‘We’re building an end-to-end solution’: Bloomberg wants in on the agency business appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-07-19 00:00:00 UTC ]
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Celebrity book clubs: Page turner or dust collector?

Reese Witherspoon has one, so does Emma Watson, but are celebrity book clubs a great thing for reading? Continue reading at BBC News

[ BBC News | 2017-06-30 00:00:00 UTC ]
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