Measuring Your Digital Magazines

Understanding why and how readers engage with the product will inform your marketing. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2014-02-11 00:00:00 UTC ]
News tagged with: #digital magazines

Other news stories related to: "Measuring Your Digital Magazines"


News Corp’s Robert Thomson: ‘The digital world is dysfunctional’

Robert Thomson, CEO of News Corp, says platforms need to change their ways to benefit publishers’ long-term business models -- but he doesn't let publishers off the hook, either. The post News Corp’s Robert Thomson: ‘The digital world is dysfunctional’ appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital world #robert thomson #benefit publishers


Local digital news publishers are ignoring display revenue

Rather than compete for dwindling display ad revenue, local digital news publishers are pursuing branded content and consumer revenue instead. The post Local digital news publishers are ignoring display revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #consumer revenue


Death of magazines 'overplayed' as titles bid to fight Facebook effect

Despite a torrid year, leading media agency says UK consumer magazine market has been ‘seriously undervalued’ by marketersThe death of magazines has been overplayed, according to a leading media agency, despite a torrid year that has featured the British title Glamour ending its monthly print... Continue reading at The Guardian

[ The Guardian | 2017-12-25 00:00:00 UTC ]
More news stories like this |


Magazine Media’s Year in Review: A Series of Interesting Choices

From Playboy to Vanity Fair, several key decisions made this year will have profound repercussions in the years ahead—for better or worse. The post Magazine Media’s Year in Review: A Series of Interesting Choices appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-12-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #vanity fair #magazine media


AARP Overtakes People As America’s Most-Read Print Magazine, Per MRI Data

At an estimated 38.3 million readers, the bimonthly edged out People, Better Homes and Gardens, and Nat Geo. The post AARP Overtakes People As America’s Most-Read Print Magazine, Per MRI Data appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-12-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #nat geo


Time Inc. Sells Golf Magazine: Report | Industry Notes

Another magazine faces a freelancer crisis, how driverless cars could affect media consumption, and more... The post Time Inc. Sells Golf Magazine: Report | Industry Notes appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-12-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #magazine faces #post time


Sandow Acquires Stake in Galerie Magazine

The art and design title will become a joint venture between Adam Sandow and its founders, Hudson News moguls Lisa and James Cohen. The post Sandow Acquires Stake in Galerie Magazine appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-12-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #joint venture


Editors’ Picks: Our Favorite Magazine Stories of 2017

As the year comes to a close, top editors weigh in on the magazine articles that moved them the most. The post Editors’ Picks: Our Favorite Magazine Stories of 2017 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-12-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #magazine articles


Aging With Grace: AARP The Magazine Keeps It Vibrant

Bob Love, editor-in-chief of America's most widely circulated print magazine, on defying stereotypes and growing a 60-year-old brand. The post Aging With Grace: AARP The Magazine Keeps It Vibrant appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-12-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bob love


On-Brand, Off-Page: Magazine Brands Aim to Build Social Communities

Both Domino and Seventeen look beyond their pages to interact with audiences. The post On-Brand, Off-Page: Magazine Brands Aim to Build Social Communities appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-12-05 00:00:00 UTC ]
More news stories like this |


Ad Age's Magazines of the Year 2017: See All the Winners

When we started working on the annual Ad Age Magazines of the Year package in the fall, there were six large magazine publishers: American Media Inc., Cond Nast, Hearst, Meredith, Rodale and Time Inc.Soononce Hearst finalizes its acquisition of Rodale, and Meredith swallows Time Inc.there will... Continue reading at Advertising Age

[ Advertising Age | 2017-12-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #wenner media #biggest players #public consumption


The Rundown: Digital publishing’s crash landing

In this week’s Rundown, we examine reasons Facebook and Google will be constrained in 2018, Wired’s play for digital subscriptions and more. The post The Rundown: Digital publishing’s crash landing appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital subscriptions #digital publishing


Digital Science Scholarly Publishing Blockchain Report: ‘Important To Question’

'It would make larger parts of the research cycle open to self-correction,' says the Digital Science report's author, but so might 'a less drastic change.' The post Digital Science Scholarly Publishing Blockchain Report: ‘Important To Question’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-11-28 00:00:00 UTC ]
More news stories like this |


Time Inc. and Meredith Merger Raises Important Questions for Magazine Media

Does a changing industry paradigm mean opportunity or peril for publishers? The post Time Inc. and Meredith Merger Raises Important Questions for Magazine Media appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-11-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #magazine media #post time


Hearst Magazines UK CEO James Wildman: ‘The media world is turning into a messy place’

"When I arrived, nothing was broken. We had all the raw materials -- strong brands and great journalists -- but it felt like a bowl of spaghetti." The post Hearst Magazines UK CEO James Wildman: ‘The media world is turning into a messy place’ appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #media world


European Booksellers Cheer as Digital Market Talks on Ebooks and Geo-Blocking

'We trust that the European Commission will take the specific nature of the (ebook) sector into account," says the Börsenverein' Jessica Sänger. The post European Booksellers Cheer as Digital Market Talks on Ebooks and Geo-Blocking appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-11-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #jessica snger #ebook sector #european commission


'O, the Oprah Magazine' Finds Its Favorite Books in the New Socially-Conscious Zeitgeist

Longtime publishing industry editor turned 'O' books editor Leigh Haber explains the method behind the Favorite Books of 2017 list at Oprah's magazine. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #oprah magazine


The pivot to reality for digital media

Publishers including BuzzFeed and Mashable hit a wall, a sign that digital media can't live on advertising alone. The post The pivot to reality for digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-20 00:00:00 UTC ]
More news stories like this |


Magazine Brands Credit Video for Increased Social Engagement

Numbers show that consumer attraction to sight, sound and motion is undeniable. The post Magazine Brands Credit Video for Increased Social Engagement appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-11-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #numbers show


Endeavour Press to publish IndieBooks' digital editions

Independent Endeavour Press has agreed a partnership with specialist publisher IndieBooks to take over the digital editions of IndieBook’s growing list of fiction and non-fiction. Continue reading at The Bookseller

[ The Bookseller | 2017-11-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #growing list #digital editions #endeavour press