Marketing in the metaverse—what science fiction can teach brands about Web3

With marketing ploys that are just transaction schemes extended into a digital space, marketers are falling behind the innovation pack. Continue reading at 'Advertising Age'

[ Advertising Age | 2022-09-22 09:30:00 UTC ]
News tagged with: #digital space #science fiction

Other Publishing stories related to: 'Marketing in the metaverse—what science fiction can teach brands about Web3'


Academic Publishing: Springer Nature Acquires Slimmer AI’s Science Division

The Dutch Slimmer AI's science division moves to Springer Nature in a partnership intended to support editors and research writers. The post Academic Publishing: Springer Nature Acquires Slimmer AI’s Science Division appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-10-27 11:34:24 UTC ]
More news stories like this | News stories tagged with: #academic publishing #research writers #springer nature


20 Must-Read Historical Fiction Books Set in France

These must-read historical fiction books set in France span more than 800 years, from the reign of Eleanor of Aquitaine to post-WWII Paris. Continue reading at Book Riot

[ Book Riot | 2023-10-26 10:31:00 UTC ]
More news stories like this | News stories tagged with: #historical fiction


Deep Drop in Fiction Led a 3.2% Decline in Weekly Print Book Sales

Unit sales of print books fell 3.2% last week at outlets that report to Circana BookScan. The performance wasn’t a bad one—it was just unable to match the same period last year, when 'It Starts with Us' by Colleen Hoover sold more than 810,000 copies in its first week on sale. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #2% decline #circana bookscan #print book


How New York Comic Con Brings the Brands to the Fans

From Oct. 11-14, more than 200,000 people made the pilgrimage to Manhattan's Javits Center for New York Comic Con, the annual gathering of fans across movies, television, comic books, anime and video games. The massive convention floor was filled with activations of all sizes from some of the... Continue reading at AdWeek

[ AdWeek | 2023-10-20 08:00:00 UTC ]
More news stories like this | News stories tagged with: #recognizable brands #javits center #annual gathering #comic books #video games #comic con


8 Queer Historical Fiction Books Set Around the World

When you hear the phrase “queer history,” how far back does your mind go? For many, there’s a sense that LGBTQIA+ history is fairly recent, starting with Marsha P. Johnson or maybe Oscar Wilde. Beyond that, we start to get into murky territory: stories of “lifelong bachelors” and “happy... Continue reading at Electric Literature

[ Electric Literature | 2023-10-17 11:00:00 UTC ]
More news stories like this | News stories tagged with: #world appeared #oscar wilde #electric literature #historical fiction


The Past Is Messy and Repeats Itself: The Trap of Fairytale Victory Endings in Historical Fiction

This essay isn’t about World War II. But like any historical fiction writer publishing in 2023, it’s impossible to ignore the recent wave of WWII novels that fill bookstore shelves at the moment. As someone who reads and enjoys many of these books but has no desire to write one, I have a theory... Continue reading at Literrary Hub

[ Literrary Hub | 2023-10-17 08:45:05 UTC ]
More news stories like this | News stories tagged with: #recent wave #bookstore #historical fiction


Halloween Short Fiction: 9 Short Stories to Get You Ready for Spooky Season

These Halloween short stories are free to read online! They're deliciously unsettling, genre-bending, emotional, and even humorous. Continue reading at Book Riot

[ Book Riot | 2023-10-16 10:33:00 UTC ]
More news stories like this | News stories tagged with: #spooky season #read online #short stories


You Will Live on the Internet: The Grim Realities of the Metaverse

Years ago I came across a children’s book called You Will Go to the Moon. It was first published in 1959 by Mae and Ira Freeman, ten years before the first moon landing. The book predicts a future where space travel is a leisure pursuit for a baby boomer and his parents. It shows the […] Continue reading at Literrary Hub

[ Literrary Hub | 2023-10-16 09:01:20 UTC ]
More news stories like this | News stories tagged with: #moon landing #ten years #space travel #children’s book


Write Who You Love: J. Ryan Stradal on Memorializing His Mother Through Fiction

Since my first novel was published, at almost every interview and live event, I get asked a version of the same question. Usually people seem just curious, but occasionally there are notes of hostility or amazement. They want to know why, and often how, I write my female protagonists. The answer... Continue reading at Literrary Hub

[ Literrary Hub | 2023-10-16 08:50:29 UTC ]
More news stories like this | News stories tagged with: #live event #female protagonists #first novel


Sharjah International Book Fair To Host 108 Markets

At a news conference in the UAE, a new record for the coming 42nd Sharjah International Book Fair in how many markets will be represented. The post Sharjah International Book Fair To Host 108 Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-10-13 16:17:01 UTC ]
More news stories like this | News stories tagged with: #news conference


England’s Royal Society Trivedi Science Book Prize 2023 Shortlist

With a new five-year sponsorship from the Trivedi Family Foundation, the 35-year-old Royal Society Prize names its 2023 shortlistees. The post England’s Royal Society Trivedi Science Book Prize 2023 Shortlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-10-07 02:08:05 UTC ]
More news stories like this | News stories tagged with: #post england #book prize


Why Genre Fiction Is So Effective in Tackling Social Issues

Novelist Cindy Fazzi says authors interested in addressing the great issues of the day should avoid preaching and focus on telling a good story. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-06 04:00:00 UTC ]
More news stories like this | News stories tagged with: #genre fiction


Bloomberg Media Restructures Sales Team to Streamline Events, Integrated Marketing

Business and financial news publisher Bloomberg Media is restructuring its sales and marketing divisions around industries like tech, finance, auto, luxury and consultancy, rather than geography, to streamline operations and strengthen its appeal to advertisers, according to chief revenue... Continue reading at AdWeek

[ AdWeek | 2023-09-28 10:30:00 UTC ]
More news stories like this | News stories tagged with: #integrated marketing #streamline operations #news publisher


With Adult Fiction Tumbling 10%, Print Book Sales Fell 5.7% Last Week

After a long run with weekly sales ahead of 2022, unit sales of adult fiction titles were down 0.2% in the year-to-date after sales fell last week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #long run #sales fell #fiction titles #print book


Rob Vélez on building Somos Vevo into a Hispanic TV destination for brands

The VP of inclusive network sales writes about helping marketers connect with diverse audiences. Continue reading at Advertising Age

[ Advertising Age | 2023-09-22 09:46:02 UTC ]
More news stories like this | News stories tagged with: #diverse audiences #somos


Letting the Unspoken Speak: A Reading List of Historical Trauma in Fiction

My sophomore novel, Evil Eye, follows Yara Murad, a Palestinian American woman who begins to confront the psychological and interpersonal aftermath of her emotionally volatile childhood as her carefully constructed life begins to fall apart. In drafting this novel, which explores post-traumatic... Continue reading at Literrary Hub

[ Literrary Hub | 2023-09-22 08:35:35 UTC ]
More news stories like this | News stories tagged with: #historical trauma #daunting task


Read the Winners of American Short Fiction’s 2023 Insider Prize, Selected by Nickolas Butler

Last spring, I approached Nickolas Butler, internationally bestselling author of the novels Shotgun Lovesongs, The Hearts of Men, and Godspeed, to be the judge for this year’s Insider Prize, American Short Fiction’s annual literary award for incarcerated writers in Texas. He’d worked with... Continue reading at Literrary Hub

[ Literrary Hub | 2023-09-22 08:15:30 UTC ]
More news stories like this | News stories tagged with: #incarcerated writers #literary award #bestselling author


Booksellers Stock Up on Genre Fiction

Genre fiction by such authors as Colleen Hoover, N.K. Jemisin, and Rebecca Roanhorse remains extremely popular with readers. As publishers increase their output to meet demand, booksellers are making more and more room on their shelves for the titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #genre fiction #colleen hoover #meet demand


Russell Brand publisher pauses all future books with comedian

Bluebird, who were due to publish Brand’s new self-help book in December, took the decision in light of ‘very serious allegations’The publisher of one of Russell Brand’s books has said that it is pausing all future publishing of books by the comedian after he was accused of rape and sexual... Continue reading at The Guardian

[ The Guardian | 2023-09-18 14:31:47 UTC ]
More news stories like this | News stories tagged with: #future books #russell brand #future publishing #sexual assault #pan macmillan #self-help book


Want to understand Elon Musk (and America)? This is the book to read—and it’s fiction

‘Kill the Rich’ by Jack Allison and Kate Shapiro is a lacerating satire of America’s gonzo culture—and no one comes out unscathed. A provocative book title doesn’t always telegraph to readers what awaits inside. When it comes to those self-help books that include a naughty little swear on the... Continue reading at Fast Company

[ Fast Company | 2023-09-16 03:00:00 UTC ]
More news stories like this | News stories tagged with: #book title