Marketing in the metaverse—what science fiction can teach brands about Web3

With marketing ploys that are just transaction schemes extended into a digital space, marketers are falling behind the innovation pack. Continue reading at 'Advertising Age'

[ Advertising Age | 2022-09-22 09:30:00 UTC ]
News tagged with: #digital space #science fiction

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AAP’s September StatShot: US Book Market Up 0.8 Percent YTD

 US trade revenue was down 0.1 percent year-to-date, and down 0.4 percent for the month of September YTD, in the AAP's StatShot report. The post AAP’s September StatShot: US Book Market Up 0.8 Percent YTD appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-12-12 16:24:19 UTC ]
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Children’s Books: Publishers Discuss the Mexican Market’s Evolution

At the 2023 Guadalajara International Book Fair, three Mexican children’s publishers discuss what they describe the sector’s boom. The post Children’s Books: Publishers Discuss the Mexican Market’s Evolution appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-12-08 19:37:01 UTC ]
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Telling tales: Zimbabwe’s Weaver Press celebrates 25 years of championing truth-telling fiction

NoViolet Bulawayo among authors paying tribute to independent publishing house that shook up the country’s literary sceneWhen the Zimbabwean editor Irene Staunton and her husband Murray McCartney set up their publishing business in 1998, it seemed natural to call it Weaver Press. Their modest... Continue reading at The Guardian

[ The Guardian | 2023-12-07 07:00:02 UTC ]
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Italy: Più Libri Più Liberi Opens Today in a ‘Stable Market’

Small- and medium-sized publishers make up 50.1 percent of the Italian book market, reports AIE at today's Più Libri Più Liberi opening. The post Italy: Più Libri Più Liberi Opens Today in a ‘Stable Market’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-12-06 19:33:32 UTC ]
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Should Historical Fiction Have Modern Sensibilities, Or Stick To Its Time?

Should historical fiction stick to the views and opinions of the time, or provide a modern perspective? Here are the pros and cons. Continue reading at Book Riot

[ Book Riot | 2023-12-05 11:31:00 UTC ]
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Best Historical Fiction Books of 2023

It’s been a roller coaster of a year. Thankfully, we’ve had novels to whisk us to days gone by, even if those eras had their own highs and lows. Continue reading at The New York Times

[ The New York Times | 2023-12-05 10:01:03 UTC ]
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New Historical Fiction Books

A secret, a disappearance, a frozen body and a mysterious stranger — these historical novels have something for everyone. Continue reading at The New York Times

[ The New York Times | 2023-12-01 10:53:25 UTC ]
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Quarto to Go Private, Delist from London Stock Market

The U.K.-based publisher said a proposed stock market delisting will save money and give it more flexibility to react to business challenges and opportunities. The U.S. is Quarto's largest market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-01 05:00:00 UTC ]
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Book Packager Melcher Media Expands into Marketing and Printing

After 30 years in business, the company will offer direct-to-consumer sales, marketing, and printing services for what founder and CEO Charles Melcher calls "a focused list of clientele." Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-30 00:00:00 UTC ]
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Germany: Bookwire’s Audiobook Service Goes to Brazilian, English, Spanish Markets

Bookwire's 'WAY' audiobook services are to be available to French-language publishers early in 2024. The post Germany: Bookwire’s Audiobook Service Goes to Brazilian, English, Spanish Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-11-29 04:44:54 UTC ]
More news stories like this | All news stories tagged with: #audiobook #spanish markets #audiobook service #post germany


Ireland’s Paul Lynch Wins the 2023 Booker Prize for Fiction

'Prophet Song,' Irish author Paul Lynch's fifth novel, is a study in contemporary literary intensity, winning the Booker Prize for Fiction. The post Ireland’s Paul Lynch Wins the 2023 Booker Prize for Fiction appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-11-26 22:00:45 UTC ]
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Farah Ali Fictionalizes the Ways Poverty Shapes the Ebbs and Flows of Relationships

Farah Ali’s debut novel The River, The Town is a haunting portrait of lives relegated to the margins by capitalism and its resulting byproduct: the inequitable distribution of resources. The world of the novel centers two places, the Town and the City, and the narrative focus, in typical... Continue reading at Electric Literature

[ Electric Literature | 2023-11-20 12:01:00 UTC ]
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Justin Torres, Author of ‘Blackouts,’ Wins National Book Award for Fiction

Ned Blackhawk received the nonfiction award, with “The Rediscovery of America: Native Peoples and the Unmaking of U.S. History.” Continue reading at The New York Times

[ The New York Times | 2023-11-16 12:36:45 UTC ]
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How Marketers Are Navigating AI’s Language Gap

When Mike Sotelo, vice president of digital content and experience at ad agency Alma, experimented with OpenAI's generative artificial intelligence tool GPT-3 in Spanish earlier this year, it wasn't long before he came across a language gap. Sotelo entered two prompts: "How does a guey [a... Continue reading at AdWeek

[ AdWeek | 2023-11-13 21:00:00 UTC ]
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How Has Big Publishing Changed American Fiction?

A new book argues that corporate publishing has transformed what it means to be an author. Continue reading at New Yorker

[ New Yorker | 2023-11-01 10:00:00 UTC ]
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Levine Querido: Making Waves in the Spanish Market

Since its inception in 2019, the children’s publisher has quietly amassed a list of award-winning and bestselling titles with a focus on stories about the Latine experience by Latine creators. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-30 04:00:00 UTC ]
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Academic Publishing: Springer Nature Acquires Slimmer AI’s Science Division

The Dutch Slimmer AI's science division moves to Springer Nature in a partnership intended to support editors and research writers. The post Academic Publishing: Springer Nature Acquires Slimmer AI’s Science Division appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-10-27 11:34:24 UTC ]
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20 Must-Read Historical Fiction Books Set in France

These must-read historical fiction books set in France span more than 800 years, from the reign of Eleanor of Aquitaine to post-WWII Paris. Continue reading at Book Riot

[ Book Riot | 2023-10-26 10:31:00 UTC ]
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Deep Drop in Fiction Led a 3.2% Decline in Weekly Print Book Sales

Unit sales of print books fell 3.2% last week at outlets that report to Circana BookScan. The performance wasn’t a bad one—it was just unable to match the same period last year, when 'It Starts with Us' by Colleen Hoover sold more than 810,000 copies in its first week on sale. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-26 04:00:00 UTC ]
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How New York Comic Con Brings the Brands to the Fans

From Oct. 11-14, more than 200,000 people made the pilgrimage to Manhattan's Javits Center for New York Comic Con, the annual gathering of fans across movies, television, comic books, anime and video games. The massive convention floor was filled with activations of all sizes from some of the... Continue reading at AdWeek

[ AdWeek | 2023-10-20 08:00:00 UTC ]
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