Publishers may have been left questioning the viability of Facebook Live in recent months, but it’s a completely different story on the marketing side of the spectrum. The post Marketers are still into Facebook Live appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-03-01 00:00:00 UTC ]
News tagged with:
#post marketers
#facebook live
#recent months
#marketing side
About 20 years ago, Oakland A's general manager Billy Beane used data and statistics to help his low-revenue team keep pace with wealthier competitors, making for a stronger roster. The resulting success inspired Michael Lewis' bestselling book Moneyball, which in turn led to Brad Pitt... Continue reading at AdWeek
[ AdWeek | 2021-11-01 21:30:00 UTC ]
More news stories like this | News stories tagged with:
#turn led
#film adaptation
#bestselling book
The Nielsen Impact Score is meant to help schools recruit players who can now make money off endorsement deals under ‘NIL.’ Continue reading at Advertising Age
[ Advertising Age | 2021-10-26 10:00:00 UTC ]
More news stories like this | News stories tagged with:
#make money
#nielsen
Publisher Saqi Books is working with the Reading Agency to provide samples of its new title, Rise, to less confident and reluctant readers. Continue reading at The Bookseller
[ The Bookseller | 2021-10-25 18:43:56 UTC ]
More news stories like this | News stories tagged with:
#reading agency
#reluctant readers
Social media firm announces deal after long-running battle with national and regional newspapers France has hailed a victory in its long-running quest for fairer action from tech companies after Facebook reached an agreement with a group of national and regional newspapers to pay for content... Continue reading at The Guardian
[ The Guardian | 2021-10-21 14:21:02 UTC ]
More news stories like this | News stories tagged with:
#content shared
#licensing agreement
#tech companies
#regional newspapers
#publishing partners
At the opening press conference for the 73rd Frankfurt Book Fair, organizers said that this special edition of the world's largest publishing trade show is a testament to the industry. The post Frankfurter Buchmesse 2021: ‘What Do We Want To Do With Our Lives?’ appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-10-19 14:26:01 UTC ]
More news stories like this | News stories tagged with:
#special edition
#frankfurter buchmesse
Even as past victims are honored, hatred for Jews has become “normal,” Dara Horn writes. Continue reading at The Washington Post
[ The Washington Post | 2021-10-15 12:00:00 UTC ]
More news stories like this |
In “Now Comes Good Sailing,” an anthology gathered by Andrew Blauner, famous writers including Pico Iyer, Lauren Groff and Amor Towles meditate on Thoreau’s influence. Continue reading at The New York Times
[ The New York Times | 2021-10-14 09:00:04 UTC ]
More news stories like this | News stories tagged with:
#lauren groff
#anthology
The best-selling writer’s new book, published 10 months after his death at age 89, delivers a thought-provoking story — and a warning. Continue reading at The Washington Post
[ The Washington Post | 2021-10-13 11:00:00 UTC ]
More news stories like this |
The bestselling progressive Christian writer died in 2019 but “a vision doesn’t die with one person,” says her husband who is orchestrating the publishing of Evan’s remaining manuscripts. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-10-12 04:00:00 UTC ]
More news stories like this |
We’ll get into why Facebook saw its entire business fall off a cliff on Monday, but first: e-readers.It’s a device category we don’t see much development in — probably because it’s very much a device for reading text and not much else. Amazon’s Kindle, thanks to its powerful online e-book store,... Continue reading at Engadget
[ Engadget | 2021-10-06 11:15:08 UTC ]
More news stories like this | News stories tagged with:
#months ago
#kindle
#e-book
The Pacific Northwest Booksellers Association convened the first in-person fall regional conference to take place since the start of the pandemic in Portland, Ore., this week, attracting 180 booksellers, 150 publishers and 50 authors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-10-06 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#booksellers association
Literati and Hollywood royalty alike were back at the American Museum of Natural History in New York on October 5 for the PEN America Literary Gala, one of the first major indoor and in-person events held by a literary institution since the pandemic began. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-10-06 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#pen america
#natural history
#pandemic began
As the industry continues to explore alternative measurement solutions in the wake of Nielsen's public stumbles, ViacomCBS is offering its advertisers a new set of measurement metrics to transact against, alongside stalwarts Nielsen and Comscore. VideoAmp has been added to the fold, in a new... Continue reading at AdWeek
[ AdWeek | 2021-09-28 13:00:00 UTC ]
More news stories like this | News stories tagged with:
#nielsen
The actor told GQ: “I’m not saying we shouldn’t defund the police. I’m saying, just don’t say that, because then people who would help you won’t.” Continue reading at The Huffington Post
[ The Huffington Post | 2021-09-27 18:04:34 UTC ]
More news stories like this |
Confidence-building titles are continuing to boom across the children’s market as TikTok drives YA, The Bookseller’s Children’s Conference has heard. Continue reading at The Bookseller
[ The Bookseller | 2021-09-22 10:13:53 UTC ]
More news stories like this | News stories tagged with:
#book market
#children's book
Matt Haig’s latest novel, The Midnight Library, has spent 40 weeks on the New York Times bestseller list since its publication in September 2020. The novel focuses on Nora Seed, a young woman living in her hometown of Bedford, England, who thinks she has nothing to live for. She decides to die... Continue reading at Literrary Hub
[ Literrary Hub | 2021-09-22 08:49:49 UTC ]
More news stories like this | News stories tagged with:
#sylvia plath
#matt haig
#midnight library
#times bestseller
Algoriddim has been working closely with Apple for years on its djay apps and regularly appears in the company's keynotes. Now, it's integrating another Apple product, Shazam, into its latest iOS djay app with the release of iOS 15. The new feature lets you can scan your surroundings and... Continue reading at Engadget
[ Engadget | 2021-09-20 14:00:01 UTC ]
More news stories like this | News stories tagged with:
#streamlined access
#cool technology
#features include
#add effects
#libraries
The children’s book market has increased by more than 11% this year, boosted by picture books, non-fiction and a remarkable 61% growth in YA sales. Continue reading at The Bookseller
[ The Bookseller | 2021-09-20 01:05:47 UTC ]
More news stories like this | News stories tagged with:
#book market
#picture books
#children’s book
A series of promotions at Liturgical Press are part of the Catholic publisher’s efforts to strengthen its digital marketing outreach and enhance books on spirituality, mysticism, and monastic traditional wisdom. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-17 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital marketing
Margaret and the Mystery of the Missing Body reimagines nineties adolescence—mashing up girl group series, choose-your-own-adventures, and chronicles of anorexia—in a queer and trans coming-of-age tale like no other. An interrogation of girlhood and nostalgia, dysmorphia and dysphoria, this... Continue reading at Book Riot
[ Book Riot | 2021-09-15 10:31:00 UTC ]
More news stories like this | News stories tagged with:
#`https
#debut novel