Marie Claire's Anti-Apple Maneuver

Marie Claire is becoming the latest publisher to seek an alternative to Apple’s walled garden. The fashion magazine has optimized MarieClaire.com for the iPad, giving it a Flipboard-like look that’s designed for the tablet. Marie Claire created the site using technology company Onswipe, which expects to roll it out to other devices as well. Jason Baptiste, CEO of Onswipe, said the platform appeals to publishers’ desire to build a tablet audience without giving up control to the App Store. He said Onswipe is optimizing sites for Forbes, Slate and Ziff-Davis, too. “[Publishers] have done a great job with apps, but advertisers want scale,” Baptiste said. “And publishers have that scale on the Web. It’s by far the most [common] activity on tablet devices. Why not take advantage of that instead of having to deal with the headaches of the App Store?” Marie Claire hasn’t pulled out of the App Store, and chief revenue officer Nancy Berger Cardone said the magazine’s app is still “very important.” But these are uneasy times for Apple. When the iPad launched a year ago, publishers rushed to throw up digital editions on the device, hoping consumer and ad revenue would follow. But the universe of tablet owners, while growing, remains small, and app download numbers are low. Plus, Apple has rankled publishers by taking 30 percent of the revenue from their App Store sales and withholding consumer data that’s seen as critical to getting advertisers on board. And, as much as Steve Jobs... Continue reading at 'AdWeek'

[ AdWeek | 2011-06-21 00:00:00 UTC ]
News tagged with: #sell subscriptions #digital magazines #american express

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Apple Starts E-Book Trial Monday at a Disadvantage

Apple heads to a U.S. federal court Monday to face civil accusations that it conspired with five publishers to drive up the price of electronic books in the weeks leading up to the 2010 introduction of the iPad. Continue reading at AllThingsD

[ AllThingsD | 2013-06-03 00:00:00 UTC ]
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Apple ebook price-fixing trial about to get underway

The Justice Department will lay out in a civil antitrust trial its accusations that Apple masterminded a cartel with publishers to raise ebook prices.For a company that beat down prices of online music, Apple Inc. finds itself in the odd situation of defending itself against government claims... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-06-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fix prices #justice department #government claims #electronic books


US can prove Apple pricing conspiracy

The US has evidence that will show Apple participated in a conspiracy to raise the prices of ebooks, the judge overseeing the government's civil antitrust case against the company says. Continue reading at Stuff

[ Stuff | 2013-05-27 00:00:00 UTC ]
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The Case Against Apple

At what was supposed to be a routine final conference last Thursday, May 23, before the June 3 start of the government’s trial of Apple over ebook price-fixing charges, the company and its lawyers were given a glimpse of the challenges they face in clearing Apple’s name. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-05-26 00:00:00 UTC ]
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Apple's E-Book Argument: Deals With Publishers Improved Competition

By negotiating for an agency pricing model with publishers, Apple says, it was simply seeking to enter a new market and offer competitive prices. Continue reading at AllThingsD

[ AllThingsD | 2013-05-16 00:00:00 UTC ]
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In ebook case, Apple says publishers had already taken measures to counter Amazon

Concerned about Amazon.com's low pricing of ebooks, publishers had taken measures as early as 2009 such as "windowing," a practice of delaying ebook releases to benefit sales of hardcover editions, Apple said in a filing in an ebook price-fixing lawsuit.The U.S. Department of Justice in an... Continue reading at PC World

[ PC World | 2013-05-15 00:00:00 UTC ]
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DOJ Filing Calls Apple "Ringmaster" of E-Book Pricing Rise

The gist: "Apple knew that the plan it was proposing involved a ‘dramatic business change’ for publisher defendants." Continue reading at AllThingsD

[ AllThingsD | 2013-05-15 00:00:00 UTC ]
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Apple tells DOJ: 'we negotiated individually with publishers'

Apple has responded to the US Department of Justice's charge that it conspired with... Continue reading at The Bookseller

[ The Bookseller | 2013-05-15 00:00:00 UTC ]
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Apple iBookstore Leads Brazil’s Ebook Market in 2013

In 2012, Brazil became the latest battleground for the big international ebooksellers. Ebook sales have since skyrocketed, with Apple in the early lead ahead of Amazon. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-25 00:00:00 UTC ]
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Apple docked $118,000 by Chinese court for violating authors' copyrights

Apple will have to pay three Chinese authors a total of $118,000 for stocking their books in its App Store without a proper say-so, according to China Daily. A court ruled that it was Apple's job to verify that third-party uploads met copyright requirements and that it had the means to do so... Continue reading at Engadget

[ Engadget | 2013-04-25 00:00:00 UTC ]
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Amazon Snaps Up Goodreads, A Partner Apple Wanted

This article branches off of a longer story we're tracking called Apple's New Technology Partners: What Developers Need To Know.Steve Jobs once said said, "people don't read anymore." He wasn't the only tech pundit pronouncing books dead in the middle of the last decade, as people turned to... Continue reading at Fast Company

[ Fast Company | 2013-04-19 00:00:00 UTC ]
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HC signs Claire Kendal in six-figure deal

HarperCollins has signed a deal for two psychological thrillers from debut Canadian author Claire... Continue reading at The Bookseller

[ The Bookseller | 2013-03-13 00:00:00 UTC ]
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Indie booksellers in anti-trust dream over Kindle

In a legal motion that brings to mind Sancho Panza and Don Quixote, three independent bookstores, including tiny Posman Books in Grand Central, have filed a class action suit charging Amazon.com and the Big Six publishers with monopolizing the ebook market. The complaint asks that Amazon and the... Continue reading at Crains New York

[ Crains New York | 2013-02-22 00:00:00 UTC ]
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Hearst president David Carey: Apple taught people 'how to buy digital content'

David Carey, president of Hearst Magazines, sat down with AllThingsD's Peter Kafka to kick off Day 2 of D:Dive Into Media here in Dana Point, California, with the interview centering on Carey's take on how digital magazines are working out in a world that seems less and less intrigued by... Continue reading at Engadget

[ Engadget | 2013-02-12 00:00:00 UTC ]
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Apple adds Breakout Books to the iBookstore to spotlight the self-published

As glad as we are that digital bookstores let authors skip the usual gatekeepers, that doesn't help much if they can't get noticed. Apple is giving those self-publishing writers more of a chance to shine with the launch of a permanent Breakout Books section in the US iBookstore. The section... Continue reading at Engadget

[ Engadget | 2013-02-06 00:00:00 UTC ]
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VMC acquires Mary Renault backlist

Virago Modern Classics has acquired the full fiction backlist of novelist Mary Renault, including... Continue reading at The Bookseller

[ The Bookseller | 2013-01-31 00:00:00 UTC ]
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'Record' tablet sales for Apple

Apple sold a "record" 22.9 million iPads during its last quarter but failed to meet... Continue reading at The Bookseller

[ The Bookseller | 2013-01-24 00:00:00 UTC ]
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In the Future, WIll Libraries Look More Like Apple Stores?

A new library in Texas appears to be normal, until you realize it doesn’t have any books in it. In Bexar County, Texas, the center of the San Antonio metropolitan area’s breakneck growth, a population boom has left some residents without adequate library access. A new initiative will fill... Continue reading at Fast Company

[ Fast Company | 2013-01-17 00:00:00 UTC ]
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Apple Soon to Offer 80,000 Japanese-language Ebooks

News out of Japan suggests Apple will launch Japanese-language ebooks in January, with a selection of 80,000 titles from publishers including Kadokawa, Shogakukan, and Kodansha. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-03 00:00:00 UTC ]
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Apple readies iBookstore in Japan, faces fine in China

Apple plans to have 80,000 titles for sale on its iBookstore in Japan within a month,... Continue reading at The Bookseller

[ The Bookseller | 2013-01-02 00:00:00 UTC ]
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