Amazon Snaps Up Goodreads, A Partner Apple Wanted

This article branches off of a longer story we're tracking called Apple's New Technology Partners: What Developers Need To Know.Steve Jobs once said said, "people don't read anymore." He wasn't the only tech pundit pronouncing books dead in the middle of the last decade, as people turned to internet video, short blog posts, and apps for news and entertainment. But then something interesting happened: Ebook sales skyrocketed thanks to high quality devices like the Kindle and the maturation of ebook stores like iBooks. The ebook wars see no sign of abating and the ability to form partnerships with the big book players so tech giants can reach more readers have never been so important. Thats why the bibliophile social networking site Googdreads recently sold to Amazon for a deal worth up to $200 million, by some reports.Read Full Story Continue reading at 'Fast Company'

[ Fast Company | 2013-04-19 00:00:00 UTC ]

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