Maks Giordano at THE ARTS+ on Book Marketing: Think ‘Hyperinnovation’

As staged in THE ARTS+ at the Frankfurt Book Fair, the German digital strategist Maks Giordano talks about reaching customers on an 'exponential curve.' The post Maks Giordano at THE ARTS+ on Book Marketing: Think ‘Hyperinnovation’ appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2017-10-26 00:00:00 UTC ]
News tagged with: #book marketing

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BBC Arts launches Culture in Quarantine with Big Books Weekend

BBC Arts has launched Culture in Quarantine, a virtual arts festival “rooted in the experience of national lockdown”, with highlights including "The Big Book Weekend", co-founded by Kit de Waal and Molly Flatt. Continue reading at The Bookseller

[ The Bookseller | 2020-03-25 12:02:11 UTC ]
More news stories like this | News stories tagged with: #bbc arts #national lockdown #molly flatt #big book


What book marketers can learn from B2B

The job of a book marketer is a tough one. You’ve likely got more titles than time, tight budgets and big expectations, and lot of different stakeholders, each with their own view on your priorities. Continue reading at The Bookseller

[ The Bookseller | 2020-03-22 20:13:11 UTC ]
More news stories like this | News stories tagged with: #book marketers #book marketer #tight budgets


L.A. Art Book Fair at MOCA canceled over coronavirus fears

Printed Matter's annual L.A. Art Book Fair, which was scheduled for April and typically draws more than 30,000 people, will not be staged this year. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-03-11 18:05:11 UTC ]
More news stories like this | News stories tagged with: #coronavirus fears #book fair


London Book Fair 2020: Sharjah Stars As Market Focus

At the London Book Fair, the United Arab Emirates plan a wide range of events to highlight its authors and culture. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-02-28 05:00:00 UTC ]
More news stories like this | News stories tagged with: #market focus #wide range #book fair


Sharjah at London Book Fair: The 2020 Market Focus

The Sharjah Market Focus program at London Book Fair brings two pavilions to the trade show, as well as a stand featuring Sharjah's World Book Capital year. The post Sharjah at London Book Fair: The 2020 Market Focus appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-02-27 14:08:34 UTC ]
More news stories like this | News stories tagged with: #post sharjah #trade show #world book #london book fair


Promotions for McKeown and Dumughn in Bonnier Books UK marketing team

Bonnier Books UK has made two promotions within its adult trade marketing team, promoting Zaffre and Manilla Press marketing director Stephen Dumughn to the newly created role of adult trade marketing director, while making Felice McKeown, head of fiction digital marketing, its new campaigns... Continue reading at The Bookseller

[ The Bookseller | 2020-02-17 21:03:18 UTC ]
More news stories like this | News stories tagged with: #bonnier


British Book awards balance art and selling power to decide best writer in 30 years

Novelists rub shoulders with presidents, chefs, comedians and thriller megastars on longlist to define the title with the biggest impact on the book worldIt could be almost the setup for a joke, but a former president, a Booker winner and an erotic fiction superstar have walked on to the British... Continue reading at The Guardian

[ The Guardian | 2020-02-14 06:01:23 UTC ]
More news stories like this | News stories tagged with: #biggest impact #booker winner #barack obama #hilary mantel #el james #30th anniversary #jacqueline wilson #julia donaldson #stephenie meyer #dragon tattoo #completely fine #jackie morris #british book #novelists


German book market posts small 2019 rise

Even though the holiday season was below par, Germany’s book market narrowly avoided another major disappointment and finished the year on a positive note. Overall sales were up in 2019 by 1.4% in value. In volume they followed a recent pattern and were down marginally, by 0.4%. Continue reading at The Bookseller

[ The Bookseller | 2020-01-08 18:34:07 UTC ]
More news stories like this | News stories tagged with: #holiday season #positive note #book market


Former Sensitech CEO's new book approaches entrepreneurship as a liberal arts activity

Former Sensitech CEO Eric Schultz lets his background in business and liberal arts emerge in his latest book “Innovation on Tap: Stories of Entrepreneurship from the Cotton Gin to Broadway's Hamilton,” released in late October. In an interview with the Business Journal, the Boxford resident... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2019-11-12 16:08:37 UTC ]
More news stories like this | News stories tagged with: #late october


Congress launches digital markets competition inquiry as US e-book lending row continues

Congress has launched an inquiry into digital markets competitions as the row over e-book lending to libraries in the United States continues.  Continue reading at The Bookseller

[ The Bookseller | 2019-10-24 13:43:25 UTC ]
More news stories like this | News stories tagged with: #e-book lending #libraries #e-book


Frankfurt Notes: Ukrainian and Indian Book Market Presentations

Insights into stresses on the Ukrainian cultural industies are on stage, as are aspects of the book buisiness in India this week at Frankfurter Buchmesse. The post Frankfurt Notes: Ukrainian and Indian Book Market Presentations appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-10-14 04:30:44 UTC ]
More news stories like this | News stories tagged with: #frankfurt notes #frankfurter buchmesse #book market


Russia’s Book Business Statistics Chief: Some Market Contraction

Industry output in Russia continues to slide, according to figures cited by the market's book chamber, even as book prices rise. The post Russia’s Book Business Statistics Chief: Some Market Contraction appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-10-02 03:20:55 UTC ]
More news stories like this | News stories tagged with: #post russia #book prices #book business


In Art and Words, a Book Lover Honors the Characters He Can’t Forget

Alberto Manguel sketches 10 classic figures from fiction, including Dracula, Captain Nemo and Long John Silver. Continue reading at The New York Times

[ The New York Times | 2019-09-27 09:00:13 UTC ]
More news stories like this | News stories tagged with: #captain nemo #book lover


Richard Schlagman Art Book Awards winners revealed

The winners of the Richard Schlagman Art Book Awards have been unveiled, with indie Phaidon Press among the winners.  Continue reading at The Bookseller

[ The Bookseller | 2019-09-06 03:35:10 UTC ]
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Bibliotheca Calls Out Amazon for Meddling in the Library E-book Market

In a message sent to library customers, Tom Mercer, senior v-p of digital products for Bibliotheca (formerly 3M), called out Amazon for its role in the increasingly contentious library e-book market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-27 04:00:00 UTC ]
More news stories like this | News stories tagged with: #library customers #digital products #e-book


Industry Notes: UK Postcode Lottery Helps Book Aid; F+W Fine Arts Sold to Peak Media

Lottery funds in the UK have generated more than £1.85 million for Book Aid International, and F+W Media's assets in arts and crafts go to Peak Media. The post Industry Notes: UK Postcode Lottery Helps Book Aid; F+W Fine Arts Sold to Peak Media appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-15 05:30:02 UTC ]
More news stories like this | News stories tagged with: #book aid


China’s Book Market in the First Half of 2019: Up 10.82 Percent

In another period of double-digit growth for China's book market, children's books are the largest category by sales and online retail is still growing. The post China’s Book Market in the First Half of 2019: Up 10.82 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-09 13:15:13 UTC ]
More news stories like this | News stories tagged with: #post china #double-digit growth #online retail #book market


Emily Cook on the Art of Getting Books into Bookstores

There are more than 200,000 books being published each year. For host Mitchell Kaplan, “One of the questions that I’m asked more than anything else as a bookseller is: how do you find out about all the books that you carry in your stores?” This week on The Literary Life, his guest is publishing... Continue reading at Literrary Hub

[ Literrary Hub | 2019-08-02 08:46:03 UTC ]
More news stories like this | News stories tagged with: #literary life #publishing industry #bookseller


Total UK publishing revenues down 2% in 2018; consumer book market stable

UK publishing industry revenues overall stood at £6.05bn in 2018, down 2% on the £6.15bn revenue of the previous year, according to the PA Publishing Yearbook 2018, just released.  Continue reading at The Bookseller

[ The Bookseller | 2019-06-25 05:53:24 UTC ]
More news stories like this | News stories tagged with: #publishing industry #book market


Russian Book Market Players Explore Digital Serialization

The growing popularity of ebooks in Russia is prompting some publishers to look at online serialization as an option for distribution and sales, both as an offer to consumers and to writers of works in progress. The post Russian Book Market Players Explore Digital Serialization appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-06-20 05:30:42 UTC ]
More news stories like this | News stories tagged with: #growing popularity #online serialization #ebooks #russian book