POP's Joe McCambley on what publishers large and small are missing. The post Making Content Marketing Work For You appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2016-10-26 00:00:00 UTC ]
News tagged with:
#publishers large
In the wake of nationwide protests against police brutality and racial injustice, marketers and agencies that work with Vice Media have added terms like "Black Lives Matter," "protest," "Minneapolis" and even "Black people" to blocklists. As a result, the publisher's news coverage related to... Continue reading at AdWeek
[ AdWeek | 2020-06-24 17:00:52 UTC ]
More news stories like this | News stories tagged with:
#police brutality
#racial injustice
#vice media
#black people
Faber is to publish a work showcasing the lyrics, poems and drawings of musician Robert Wyatt and his creative partner and wife, painter and songwriter Alfie Benge. Continue reading at The Bookseller
[ The Bookseller | 2020-06-24 16:51:44 UTC ]
More news stories like this |
Bookouture has promoted Alex Crow, currently head of digital marketing, to the post of digital marketing director, with Crow also joining Bookouture’s leadership team. Rob Chilver is also joining Bookouture from Headline. Continue reading at The Bookseller
[ The Bookseller | 2020-06-24 13:05:34 UTC ]
More news stories like this | News stories tagged with:
#digital marketing
#leadership team
Isaac Asimov’s Foundation trilogy has long been one of the great unadaptable science fiction works (read more on that here, along with a catalogue of Asimov’s awful serial harassment of women), but after 50 years, it has finally made it to screens. Starring noted tall man, Lee Pace (along with... Continue reading at Literrary Hub
[ Literrary Hub | 2020-06-23 14:28:10 UTC ]
More news stories like this | News stories tagged with:
#isaac asimov
#foundation trilogy
#finally made
#lee pace
#science fiction
Over the past few months, as gyms and yoga studios and fitness centers have remained closed, many of you antsy yogis and barre-enthusiasts and Zumba-addicts have gone back to that most elemental of exercises: the run. For those of us who like to read and run, well, plenty of books on the subject... Continue reading at Literrary Hub
[ Literrary Hub | 2020-06-23 08:49:25 UTC ]
More news stories like this | News stories tagged with:
#literary fiction
This year's Polari Prize longlist sees titles from Jeanette Winterson, Dustin Lance Black and Joseph O'Connor in the running for the £2,000 award. Continue reading at The Bookseller
[ The Bookseller | 2020-06-23 05:03:35 UTC ]
More news stories like this | News stories tagged with:
#jeanette winterson
To make the company ' more representative of the world around us,' CEO John Sargent writes, Macmillan USA is establishing a new management committee. The post Diversity: Macmillan USA Makes Major Changes in Management Approach appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-06-22 20:55:22 UTC ]
More news stories like this | News stories tagged with:
#post diversity
#management committee
#macmillan
As the delayed 2020 Digital Content NewFronts finally arrive today in their new virtual format, Adweek assembled its annual NewFronts roundtable to discuss this wild year. Several industry execs weighed in on many of the marketplace's biggest issues going into NewFronts, including Jim Keller, vp... Continue reading at AdWeek
[ AdWeek | 2020-06-22 12:41:43 UTC ]
More news stories like this | News stories tagged with:
#biggest issues
#digital content
Like so many things this year, the 2020 Digital Content NewFronts are going to look different. The biggest change: how they're produced. Instead of four daily in-person presentations that would have ad buyers, content producers and the media running from location to location across Manhattan,... Continue reading at AdWeek
[ AdWeek | 2020-06-22 11:00:36 UTC ]
More news stories like this | News stories tagged with:
#biggest change
#ad buyers
#content producers
#digital content
In the weeks since the May 25 killing of George Floyd in Minneapolis, books about anti-racism have consistently topped bestseller lists. Many of these books have been purchased from the likes of Amazon and Barnes & Noble. To try and funnel some of these sales to Black-owned bookstores... Continue reading at AdWeek
[ AdWeek | 2020-06-19 21:16:38 UTC ]
More news stories like this | News stories tagged with:
#black-owned bookstores
#george floyd
#barnes noble
Though Nielsen has been unable to provide volume sales throughout the lockdown, the presence of multiple study guides in the bestseller lists points to a relative purple patch for the education sector. Continue reading at The Bookseller
[ The Bookseller | 2020-06-19 11:00:02 UTC ]
More news stories like this | News stories tagged with:
#study guides
#sales surge
#education sector
#bestseller lists
#nielsen
Bandcamp has announced that this Friday, June 19, it will donate 100 percent of its share of sales to the NAACP legal defense fund -- and that it will do so annually. In its announcement, the music publishing platform cited the killings of George Flo... Continue reading at Engadget
[ Engadget | 2020-06-19 08:30:48 UTC ]
More news stories like this | News stories tagged with:
#publishing platform
Though Nielsen has been unable to provide volume sales throughout the lockdown, the presence of multiple study guides in the bestseller lists points to a relative purple patch for the education sector. Continue reading at The Bookseller
[ The Bookseller | 2020-06-18 19:58:31 UTC ]
More news stories like this | News stories tagged with:
#study guides
#sales surge
#education sector
#bestseller lists
#nielsen
Welbeck has appointed Kim Brown, formerly of Parragon Books, as vice president of sales and marketing for North America. Continue reading at The Bookseller
[ The Bookseller | 2020-06-18 18:08:56 UTC ]
More news stories like this | News stories tagged with:
#parragon books
#vice president
Usually innovation is gradual, Matt Ridley tells us, though we tend to subscribe to the breakthrough myth. Continue reading at The Washington Post
[ The Washington Post | 2020-06-18 14:17:15 UTC ]
More news stories like this |
One week after the National Book Critics Circle released an anti-racism pledge following the publication, on Twitter, of an email critical of certain phrases in that pledge, a now-gutted NBCC board of directors has released a statement addressing how it intends to move forward. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-06-18 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#nbcc board
#move forward
Reni Eddo-Lodge's Why I'm No Longer Talking to White People About Race (Bloomsbury) has leapt into the UK Official Top 50 number one spot, making her the first black British author to hit the weekly overall number one in the Nielsen BookScan era. Continue reading at The Bookseller
[ The Bookseller | 2020-06-16 07:29:33 UTC ]
More news stories like this | News stories tagged with:
#eddo-lodge tops
#reni eddo-lodge
#longer talking
#white people
#race bloomsbury
#nielsen bookscan
#british author
#bookscan
In addition to its originals and exclusives, HBO Max now has an original digital comic book series as well. Warner Media partnered with DC Comics to publish To The Max, which tells stories about “everyday people achieving their maximum potential,” ac... Continue reading at Engadget
[ Engadget | 2020-06-15 18:28:41 UTC ]
More news stories like this | News stories tagged with:
#hbo max
#dc comics
#tells stories
#comic book
Author Bernardine Evaristo becomes the first black British woman to top the UK paperback fiction chart. Continue reading at BBC News
[ BBC News | 2020-06-12 11:06:56 UTC ]
More news stories like this |
Controversy still swirls about the Tattered Cover after its co-owners' public declaration of neutrality on political issues. Although the store issued an apology, a coalition of individuals and literary organizations are demanding that the store become more inclusive. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-06-12 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#tattered cover
#political issues
#literary organizations