Major Campaign for Special K Book

Special K is a $1 billion brand in the U.S., selling an estimated 168 million boxes of cereal a year. This spring, Kellogg's and Weldon Owen are hoping a massive marketing campaign can extend the brand's success into the book world. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2011-04-25 00:00:00 UTC ]
News tagged with: #book world #weldon owen

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Trump Campaign Tries to Stop Omarosa Manigault Newman Book: Simon & Schuster Says No Way

In an echo of the efforts the Trump White House made in January to block Macmillan's 'Fire and Fury,' Simon & Schuster's counsel has rebuffed a Trump campaign attempt to stop 'Unhinged,' calling the Trump effort 'hollow legal threats.' The post Trump Campaign Tries to Stop Omarosa Manigault... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trump campaign #simon schuster

'Major' book on Sky and Murdoch's empire to Bloomsbury Business

Bloomsbury Business has signed a new book about Sky and Rupert Murdoch's empire in a "major" acquisition. Continue reading at The Bookseller

[ The Bookseller | 2018-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #bloomsbury business

Macmillan’s Second Major Political Book of 2018: James Comey’s ‘A Higher Loyalty’

A treatise on making moral decisions in an immoral age–or the excuses of a man Donald Trump calls a "slimeball" who "always ends up badly and out of whack"–the new James Comey book is from Macmillan, which published 'Fire and Fury' earlier this year. The post Macmillan’s Second Major Political... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post macmillan #james comey #higher loyalty

Russia’s Eksmo-AST Plans Major Foreign Rights Campaign at Frankfurter Buchmesse

Unsatisfied with the company's limited efforts in foreign rights sales in the past, Eksmo-AST's incoming general director says the company will go to Frankfurter Buchmesse this year with a big list of children's and literary titles. The post Russia’s Eksmo-AST Plans Major Foreign Rights... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post russia #frankfurter buchmesse #literary titles

Canadian Honeybee Campaign Will Distribute 100,000 Free Copies of Kids Can Press Book

Kids Can Press author Paulette Bourgeois and illustrator Josée Bisaillon have created a book for General Mills Canada's third annual educational campaign for ecological support. And bees may be among the beneficiaries. The post Canadian Honeybee Campaign Will Distribute 100,000 Free Copies of... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-03-06 00:00:00 UTC ]
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Wilson heads campaign celebrating the power of books

Jacqueline Wilson has helped launch a campaign for Book Aid International celebrating the power of books. Continue reading at The Bookseller

[ The Bookseller | 2018-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jacqueline wilson #helped launch

Disney Publishing Opens Sixth Annual Campaign for First Book

By buying Disney books, sending in reading-related photos, and reading from the Disney app, consumers can contribute to Disney Publishing's book donations to First Book. The post Disney Publishing Opens Sixth Annual Campaign for First Book appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-01-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book donations #book appeared #disney publishing

Campaigners: Libraries Taskforce is 'major presence' but 'hamstrung'

Ahead of a consultation into the progress of the Libraries Taskforce, campaigners have praised the "hard work" done by the body but have criticised the exclusion of campaigners and frontline staff from its steering group. Continue reading at The Bookseller

[ The Bookseller | 2017-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #libraries taskforce #major presence #hard work #steering group

Revolution Books Weathers Harassment Campaign by Alt Right Activists

In late September a group of alt right activists stormed the Berkeley-Calif.-based Revolution Books. Since then, owner Reiko Redmonde said the indie has sustained harassment by a group that claims to be an arm of the "right-wing media." Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #late september

'Brexit will have a major impact on the book trade'

Former Europe minister and author Denis MacShane outlines some of the effects that Brexit may have on the book trade. Continue reading at The Bookseller

[ The Bookseller | 2017-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major impact #book trade

Angela Eagle signs 'major' book with Biteback

Iain Dale, m.d. of Biteback Publishing, has acquired world rights to a "major" new book by Labour MP Angela Eagle and former political advisor Imran Ahmed. Continue reading at The Bookseller

[ The Bookseller | 2017-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biteback publishing #iain dale

World Book Day sales soar year on year as campaign report assesses engagement

Sales of World Book Day (WBD) titles soared by more than 50% in comparison to last year, with 469,274 copies in total shifted in the week of the event, sales figures have shown. Continue reading at The Bookseller

[ The Bookseller | 2017-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales figures

Trade figures say campaign needed to promote the value of books and reading

Leading figures have urged the publishing industry to pool its data and money to create a cross-industry campaign about the value of books and reading. Continue reading at The Bookseller

[ The Bookseller | 2017-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade figures #leading figures #publishing industry

Bloomsbury signs 'major' non-fiction book The Growth Delusion

Bloomsury has signed a "major" work of non-fiction entitled The Growth Delusion by David Pilling. Continue reading at The Bookseller

[ The Bookseller | 2017-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloomsbury signs #non-fiction book

‘Game Change’ Authors Writing Book About ‘Trump the Man’ and His Campaign

Mark Halperin, left, and John Heilemann on a panel about their series on Showtime, “The Circus,” in January 2016. Continue reading at The New York Times

[ The New York Times | 2017-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #game change #mark halperin

World Book Day campaigns from Blackwell's and others

More initiatives to mark World Book Day (WBD) have been announced ahead of the 20th anniversary event on 2nd March. Continue reading at The Bookseller

[ The Bookseller | 2017-03-01 00:00:00 UTC ]
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LGBT+ children's book released after New Zealand crowdfunding campaign

Like every tried and true fairytale, Promised Land had romance, a villain and in the end, love overcame hate. Continue reading at Stuff

[ Stuff | 2017-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book released

Jess Phillips' book campaign sees donations to Women's Aid

Penguin Random House has launched a promotional Twitter campaign for MP Jess Phillips' book Everywoman (Hutchinson), in which every tweet hashtagged #EVERYWOMAN will see a book donated to domestic abuse charity Women’s Aid. Continue reading at The Bookseller

[ The Bookseller | 2017-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jess phillips

MPs to be sent Brexit book after crowdfunding campaign

A book warning about the dangers of Brexit is to be sent to all 650 MPs after the public backed an impromptu fundraising campaign set up by a reader. Continue reading at The Bookseller

[ The Bookseller | 2016-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brexit book #crowdfunding campaign #book warning