Little, Brown c.e.o. Ursula Mackenzie is to swim the length of Catteshall Lake in Surrey in her... Continue reading at 'The Bookseller'
[ The Bookseller | 2012-04-16 00:00:00 UTC ]
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More on the Family Christian bankruptcy; the newest awards season lists; the Dalai Lama gets a book for his 80th birthday. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-22 00:00:00 UTC ]
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Facebook's tentacles are reaching deeper into the publishing ecosystem. One of its newest tools, interest targeting, lets publishers target their content on Facebook to fans of niche communities like sports or TV shows. The tool is showing results for publishers like The New York Times, which is... Continue reading at Digiday
[ Digiday | 2015-04-20 00:00:00 UTC ]
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Oyster, the subscription ebook startup that has been slowly persuading publishers to embrace the Netflix model for books, has now ventured into the ebook retail business: On Wednesday, the... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2015-04-09 00:00:00 UTC ]
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#netflix model
Oyster, The "Spotify For Books," Is Taking On Amazon With E-Book Sales Continue reading at Fast Company
[ Fast Company | 2015-04-08 00:00:00 UTC ]
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Daredevil can't see you, but he knows you're coming. His new show is so good, it might catch comic book fans by surprise. Continue reading at Baltimore Sun
[ Baltimore Sun | 2015-04-07 00:00:00 UTC ]
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A 'Business Insider' story is seen by some as Amazon turning up the heat on HarperCollins over sales terms negotiations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-02 00:00:00 UTC ]
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The premium publisher knock against programmatic sales is that it will undermine direct sales and erode ad rates. Hearst Magazines Digital Media claims it’s done the opposite with a diversified sales strategy that makes its inventory widely available and without restrictions. “We fish in a lot... Continue reading at Digiday
[ Digiday | 2015-04-01 00:00:00 UTC ]
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#programmatic appeared
The march towards media companies publishing content directly to Facebook continues.Barely a month after Facebook Chief Product Officer Chris Cox said publicly that the social network wants to host media companies' articles and videos, The New York Times reported that BuzzFeed, National... Continue reading at Advertising Age
[ Advertising Age | 2015-03-25 00:00:00 UTC ]
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New books coming from Templeton Prize laureate; awards for books on preaching; CBA moves to new offices. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-25 00:00:00 UTC ]
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Scholastic will take minority equity stake in MBI and launch a cobranded line of interactive kids ebooks for early learners. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-23 00:00:00 UTC ]
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Erdrich is the author of such works as 'The Round House,' which won the 2012 National Book Award, and 'The Plague of Doves.' She is also the owner of the Minneapolis bookstore Birchbark Books and Native Arts. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-03-18 00:00:00 UTC ]
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Attendees at AWP’s 2015 conference will sometimes want to break out of the cavernous halls of the convention center. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-03-13 00:00:00 UTC ]
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Pluto Press is partnering with Haven Distribution to supply free books to prisoners in the UK. Haven is a charity that has been sending books to prisoners since 1996 and is aims to help with their self-education and resettlement. It seeks to encourage self-worth and raise self-esteem in... Continue reading at The Bookseller
[ The Bookseller | 2015-03-11 00:00:00 UTC ]
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As more publishers launch branded content divisions, native advertising is taking over a larger part of digital marketing. Adweek caught up with Peter Minnium, the Interactive Advertising Bureau's head of brand initiatives, to talk about the trend, which was the topic of a panel he recently... Continue reading at AdWeek
[ AdWeek | 2015-03-10 00:00:00 UTC ]
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Andrew Sauerwine is moving from his role as sales manager for Cornerstone to the newly-created position of Penguin UK adult sales manager for mass market, with Chris Turner replacing him. In his new role, Sauerwine will be responsible for driving mass market sales for Penguin adult titles and... Continue reading at The Bookseller
[ The Bookseller | 2015-03-06 00:00:00 UTC ]
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Networking often feels like using people as a means to an end. A better strategy is to lead with giving rather than taking.Networking can, at times, feel downright slimy. How many times have you dragged yourself to a conference or a business mixer only to be confronted by a guy with slick hair... Continue reading at Fast Company
[ Fast Company | 2015-03-06 00:00:00 UTC ]
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Author and wife featured on radio special about finding love when disabled; awards and honors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-25 00:00:00 UTC ]
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One store is having staff act out famous rom-com bookstore scenes, while another is giving a prize to someone with a great love story. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-02-14 00:00:00 UTC ]
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Reading charity Booktrust has been chosen as The London Book Fair’s Charity of the Year for 2015, the year of Booktrust's 90th anniversary. Benefits will include promotion and marketing support in the lead-up to the Fair and at the event itself, as well as year-round promotion and an... Continue reading at The Bookseller
[ The Bookseller | 2015-02-14 00:00:00 UTC ]
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The National Literacy Trust (NLT) has raised £75,000 for its work in improving child literacy at a charity auction held yesterday (12th February) in London. Guests at the auction, which was hosted by Private Eye editor Ian Hislop, bid for items including a signed pair of Frank Lampard’s... Continue reading at The Bookseller
[ The Bookseller | 2015-02-13 00:00:00 UTC ]
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