Long Form Journalism Enters the Digital Market

As most publishers are scrambling to compact content (call it the Twitter effect), one company is bringing lengthy journalistic stories to digital devices. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-03-30 00:00:00 UTC ]
News tagged with: #digital market #digital devices

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At London Book Fair: Translation Markets’ Expansion, Challenges

'A major shift in English and American culture' toward translation is examined in a session at London Book Fair. The post At London Book Fair: Translation Markets’ Expansion, Challenges appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-20 02:16:29 UTC ]
More news stories like this | News stories tagged with: #challenges appeared #major shift #american culture


Digital conglomerate buys right-wing app Parler

The digital media conglomerate Starboard said Friday it purchased the conservative social media site Parler and will temporarily take down the app as it undergoes a “strategic assessment.” Continue reading at ABC News

[ ABC News | 2023-04-14 20:47:19 UTC ]
More news stories like this | News stories tagged with: #digital media


Jack in the Box Blazes a Trail in Food Marketing With a Weedmaps Partnership

Jack in the Box has never been subtle about its ties to cannabis culture, from its Munchie Meals and Wakey Bakey Hash to its past collaboration with Snoop Dogg's digital media platform Merry Jane. The Southern California-based chain also aired a notorious ad in the mid-2000s featuring a clearly... Continue reading at AdWeek

[ AdWeek | 2023-04-14 12:00:00 UTC ]
More news stories like this | News stories tagged with: #snoop dogg #digital media


Digiday+ Research deep dive: Publishers’ dependency on programmatic is likely to grow, with focus on open market

Publishers make a significant portion of their revenue from programmatic ads, and most of that programmatic revenue comes from the open market. Continue reading at Digiday

[ Digiday | 2023-04-04 04:01:00 UTC ]
More news stories like this | News stories tagged with: #programmatic ads #open market #significant portion #publishers make


Behind Church & Dwight's approach to digital growth and value pricing

Chief Digital Growth Officer Surabhi Pokhriyal on navigating CTV, digital media and marketing during inflationary times for the maker of Arm & Hammer, Trojan condoms and more. Continue reading at Advertising Age

[ Advertising Age | 2023-03-29 09:00:00 UTC ]
More news stories like this | News stories tagged with: #digital growth #arm hammer #digital media


Is Controlled Digital Lending on Borrowed Time?

At a long-awaited hearing last week, a federal judge sounded skeptical of the Internet Archive’s program to scan and lend library books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #borrowed time #internet archive


Jailed in Egypt at 17, He Wrote to Survive and to Share His Long Ordeal

Sentenced as a teenager to 15 years for “unlawful assembly,” Abdelrahman ElGendy started recording the abuses of prison life. The idea of someday publishing his memoir gave him a reason to live. Continue reading at The New York Times

[ The New York Times | 2023-03-17 09:00:36 UTC ]
More news stories like this | News stories tagged with: #memoir


NYPL Announces 2023 Finalists for Bernstein Excellence in Journalism Award

The New York Public Library has announced its five finalists for the 36th Helen Bernstein Book Award for Journalism. Continue reading at Book Riot

[ Book Riot | 2023-03-15 15:31:16 UTC ]
More news stories like this | News stories tagged with: #book award


ChatGPT Is Already Influencing Skills for Advertising and Marketing Jobs

When IPG-owned performance marketing agency Reprise Digital began using a form of the same AI that powers ChatGPT a couple of years ago, it started with a test. The firm pitted its OpenAI-powered copywriting software, Transcribe--paired with human editors--against internal and external teams of... Continue reading at AdWeek

[ AdWeek | 2023-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital content


AWP23 in Seattle Showcases Presses, Journals, and Authors

The opening days of this year's Association of Writers and Writing Programs conference featured the presentation of its Small Press Publisher Award to Dzanc Books and a discussion between famed Seattle librarian and 'Book Lust' author Nancy Pearl with novelist Min Jin Lee. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-03-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #dzanc books #small press


Face to Face: Why Houston was key to building ad tech business Direct Digital Holdings

The founders of this Houston digital media company focus on an underserved market. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2023-02-27 20:46:59 UTC ]
More news stories like this | News stories tagged with: #digital media


At Bologna: The ‘Taiwan Stories Market’ Program

Taiwan's program at Bologna Children's Book Fair features award-winning illustrators and events including an 'illustration concert.' Sponsored. The post At Bologna: The ‘Taiwan Stories Market’ Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-27 10:56:29 UTC ]
More news stories like this | News stories tagged with: #bologna children #events including #children's book


Roald Dahl collection to be published in original form later this year

Publisher Penguin Random House announced Friday it will publish "classic" versions of Roald Dahl's children's novels after it received criticism for cuts and rewrites that were intended to make the books suitable for modern readers. Continue reading at CBC

[ CBC | 2023-02-24 14:35:12 UTC ]
More news stories like this | News stories tagged with: #original form #roald dahl #books suitable #modern readers #publisher penguin


Wi2023: Long-Awaited Reunions and New Acquaintances in Seattle

The American Booksellers Association's Winter Institute conference convened in Seattle, the first such event since 2020. Four days of events began with city-wide bookstore tours, a meeting of independent publishers and networking receptions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-02-20 05:00:00 UTC ]
More news stories like this | News stories tagged with: #independent publishers #bookstore


Bologna Focus: Italy’s €283 Million Children’s Book Market

At Bologna Children's Book Fair, the AIE and Bologna Book Plus will look at young readers' growing place in the Italian market. The post Bologna Focus: Italy’s €283 Million Children’s Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-15 15:52:17 UTC ]
More news stories like this | News stories tagged with: #book market #bologna children #book fair #young readers #bologna book #children's book #children’s book


7 Long-Awaited Follow Ups to Beloved Books

The last few months have been an exciting time in the world of publishing, not only for the litany of debut novel and short story collection releases, but also for the publication of two long gestating, highly anticipated projects by Cormac McCarthy and Katherine Dunn. The 89-year old’s first... Continue reading at Electric Literature

[ Electric Literature | 2023-02-10 12:00:00 UTC ]
More news stories like this | News stories tagged with: #exciting time #cormac mccarthy #katherine dunn #electric literature #pulitzer prize #debut novel


Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2023

Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday

[ Digiday | 2023-02-10 05:01:00 UTC ]
More news stories like this | News stories tagged with: #$7 million #media landscape #digital media


That long-promised, official Barbra Streisand memoir is finally getting published

'My Name Is Barbra,' the memoir that superstar Barbra Streisand said she's been working on for more than a decade, will be published this fall. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-02-08 20:02:43 UTC ]
More news stories like this | News stories tagged with: #memoir


3 Super Bowl Advertisers Winning the Digital Content Game

Early this football season, the National Football League began shifting tactics to engage younger fans on social media as people reallocate their attention from TV to digital content that is fun, snackable and highly visual. With Super Bowl 57 quickly approaching, Big Game advertisers--who spent... Continue reading at AdWeek

[ AdWeek | 2023-02-08 19:41:19 UTC ]
More news stories like this | News stories tagged with: #football season #digital content