Live mics can't boost MLB All-Star Ratings

A new production wrinkle did little to boost interest in the MLB All-Star Game, as the TV turnout for Fox’s mic’d-up Midsummer Classic fell to an all-time low. According to Nielsen live-plus-same-day data, Tuesday night’s showdown between the American and National League headliners averaged 8.14 million viewers and a 5.0 household rating, establishing it as the least-watched, lowest-rated All-Star Game on record. Fox’s demo deliveries also took a hit; the 1.9 rating translates to an average draw of just 2.45 million adults 18-49, down from last year’s already depressed 2.76 million. The Nielsen data does not include the number of viewers who streamed the game via Fox’s various digital platforms. While the novelty of placing live microphones in several players’ helmets went a long way toward lending an element of fun to the exhibition—wearing a wire during his at-bat against Astros ace Justin Verlander, Atlanta’s Freddie Freeman divertingly jawed his way through his first appearance at the plate—the All-Star Game wasn’t able to work its way out of a decade-long ratings slump. The scrimmage hasn’t topped the 10 million-viewer mark since 2015, and you’d have to go back all the way to the summer of 2001 to find an All-Star Game that averaged north of 15 million viewers. While baseball’s summer showcase always has been the most popular All-Star Game in sports, it appears that the MLB has finally dropped back with the rest of the pack. Although Fox’s coverage of Tuesday... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-07-11 18:50:40 UTC ]
News tagged with: #tv estimates #state farm #york yankees #nielsen

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Livingly Media Sells to European Publishing Group for $25 Million

Price could escalate to $50 million over the next four years. The post Livingly Media Sells to European Publishing Group for $25 Million appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$25 million #$50 million


Bafta success boosts Hawking book

Alma Books has ordered a 15,000-copy reprint of Travelling to Infinity after demand soared following the film version’s triumph at the Baftas on Sunday (8th February). Travelling to Infinity is the memoir by Jane Hawking based on the inside story of her marriage to Stephen Hawking, which... Continue reading at The Bookseller

[ The Bookseller | 2015-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #film version #alma books #000-copy reprint #inside story #stephen hawking


A Boost for Enhanced E-books

For the first three weeks of the new year, the enhanced edition of Chris Kyle’s memoir, "American Sniper," led Apple’s iBooks bestseller list, consistently landing several spots above the title’s standard ebook. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #enhanced e-books #enhanced edition #chris kyle #american sniper


Good Housekeeping boosts lead over Glamour in women’s lifestyle sector

Hearst UK title lifts combined print and digital sales by 1.2% year on year, as its Condé Nast rival falls by 2.5%Good Housekeeping boosted its sales in the second half of last year to remain the most popular women’s monthly lifestyle title.The Hearst UK title overtook long-time leader Glamour... Continue reading at The Guardian

[ The Guardian | 2015-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #popular women #digital sales


Canadian Miniseries Boosts 'Book of Negroes'

The TV miniseries adaptation of Lawrence Hill’s award-winning novel is proving a major sales boost for the title, originally released in 2007. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #originally released


AP Expands Live Video Offering as 'Slow Television' Grows Online

The Associated Press (AP) is expanding its live video offering as digital publishers from across the media spectrum look to show more live video online.   Multiple live streams will now be available on AP's digital Video Hub platform, which ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #press ap #digital publishers


Children's, Harlequin and backlist sales boost HarperCollins

A strong performance from HarperCollins and the acquisition of Harlequin has boosted parent company News Corp's quarterly results. Revenue for publisher's worldwide operation for the second quarter of the financial year, covering the three months to December 31st 2014, increased 20% from $391m... Continue reading at The Bookseller

[ The Bookseller | 2015-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #strong performance #harpercollins uk #quarterly results #results released #financial year


Reading for pleasure boosts self-esteem

People who read regularly for pleasure have greater levels of self-esteem, are less stressed, and can cope better with difficult situations than lapsed or non-readers, new research for Galaxy Quick Reads has found. While the research, carried out by Dr Josie Billington at the University of... Continue reading at The Bookseller

[ The Bookseller | 2015-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rarely read


The ebook is dead. Long live the ebook

Reports that physical books are gaining ground at the expense of digital are just plain wrongHas the ebook had its day? If you’ve skimmed a newspaper over the past month you could be forgiven for thinking just that. “The physical book market is making a comeback after years of decline,”... Continue reading at The Guardian

[ The Guardian | 2015-02-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #past month #christmas trading #teenage son #james daunt


Living With My Fear of Amazon, Destroyer of Worlds

I buy a lot of stuff from Amazon. Chances are you do, too.I used to feel pretty good about the e-tailer. Now, increasingly, I feel a little dirty every time I patronize it.For one thing, its nearly yearlong price-setting war with Hachette -- which quietly wrapped up in December with Amazon more... Continue reading at Advertising Age

[ Advertising Age | 2015-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book publisher #hachette titles


What the Latest USPS Rate Hike Means for Magazines

“Uncertainty is the new normal.” The post What the Latest USPS Rate Hike Means for Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazines appeared


Living Wage accreditation for Prepress

Perth-based publishing services company Prepress Projects Ltd has received accreditation as a Living Wage employer. The Living Wage commitment will see everyone working at Prepress Projects, whether they are permanent employees or third-party contractors and suppliers, receive a minimum hourly... Continue reading at The Bookseller

[ The Bookseller | 2015-01-22 00:00:00 UTC ]
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New Year's resolutions boost from Yellow Kite

Hodder & Stoughton's personal development  imprint Yellow Kite is to host a two-day online festival to help people stay on track with their New Year’s resolutions. This is the Year, which takes place this Thursday 22nd and Friday 23rd January, will help “transform your body and mind, get... Continue reading at The Bookseller

[ The Bookseller | 2015-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #yellow kite #hodder stoughton #takes place


It's Official: ESPN Scored Cable's Highest Ratings Ever With College Football Championship

College football's inaugural playoff championship game on Monday night is now in the books as the high-ratest cable television program of all time, drawing a staggering 18.5 overnight rating, according to Nielsen. The Oregon-Ohio State game peaked between 9:30 p.m and 9:45 p.m. ET on ESPN, with... Continue reading at AdWeek

[ AdWeek | 2015-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #months ago


TripAdvisor scoops up Dutch restaurant ratings website

Newton-based TripAdvisor said Thursday it agreed to acquire a leading Dutch restaurant ratings website for an undisclosed sum. According to Dutch reports, the deal for Iens.nl was valued at $11.8 million, Reuters reported. Iens.nl allows people to book reviews through SeatMe, which was also... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2015-01-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reuters reported #book reviews


Strong December boosts high street

High street chain retailers have been buoyed by successful December trading, The Bookseller can report. Blackwell’s saw a like-for-like sales increase of 3.38% excluding its London Charing Cross Road store, which closed in June. Across its promotion and Christmas catalogue titles, sales were... Continue reading at The Bookseller

[ The Bookseller | 2015-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales increase #online sales #david prescott


Hodder buys Rising Stars

Hodder Education has acquired independent publisher Rising Stars, which publishes curriculum, assessment and revision resources for primary schools. Rising Stars will retain its imprints and branding and Andrea Carr, founder and m.d., and her team of 28 staff will remain with the... Continue reading at The Bookseller

[ The Bookseller | 2015-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hodder education #primary schools #rising stars


Charlie Hebdo attack: confusion over whereabouts of gunmen – live updates

Police guard Paris roads after unconfirmed sightings of suspectsPolicewoman killed in apparently unconnected incidentPresident Hollande leads minute’s silence in ParisSeven arrests made overnight in relation to manhuntLatest news story: several arrested but hunt for suspects continuesShare your... Continue reading at The Guardian

[ The Guardian | 2015-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #live coverage #latest developments


Long live the ebook – it’s a champion of the printed word | Philip Jones

With the public promiscuously hopping from one format to another, reports of the e-reader’s death look distinctly prematureWe have barely stumbled into 2015 and already some commentators are calling time on the ebook. The analysis was provoked by Waterstones’ managing director, James Daunt, who... Continue reading at The Guardian

[ The Guardian | 2015-01-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long live #james daunt #digital market


Parragon Books restructure boosts profits to £19m

Parragon Books has posted an operating profit of £19.4m in 2014 compared to a loss of £6m the year before, thanks to a company restructure earlier in the year. For the year ending the 31st March 2014, turnover fell 14% to £48m from £56m but “the overall improvement in profitability was due to a... Continue reading at The Bookseller

[ The Bookseller | 2015-01-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year ending #parragon books #operating profit