It's Official: ESPN Scored Cable's Highest Ratings Ever With College Football Championship

College football's inaugural playoff championship game on Monday night is now in the books as the high-ratest cable television program of all time, drawing a staggering 18.5 overnight rating, according to Nielsen. The Oregon-Ohio State game peaked between 9:30 p.m and 9:45 p.m. ET on ESPN, with a 20.5 metered market rating, said the New York-based research company. Nielsen showed that the cable sports network garnered an 18.9 rating last night across the 12 different ways it offered in its Megacast, which included alternative viewing options on ESPN2, ESPNU and ESPNews. For comparison, that's more than twice the turnout seen by the top episodes of cable's most-watched show, The Walking Dead on AMC. It's a huge win for ESPN, which inked a 12-year, $7 billion deal with the NCAA in 2012 for the rights to air collegiate pigskin's playoff. After the playoffs' semifinals round on New Year's Day garnered 28 million viewers with a roughly 15 rating, it's probably safe to say last night's audience exceeded 33 million households. Advertisers were charged up to $1 million per 30-second spot during the contest (which saw Ohio State beat Oregon, 42-20). You can expect that ad rate to go up considerably for next year's grand finale. Another big winner is the Big Ten athletics conference, which is set to negotiate its TV deals with ESPN and other networks for the 2017 season and years beyond in the coming months. The value of college football appears to be on a sizable incline, and... Continue reading at 'AdWeek'

[ AdWeek | 2015-01-13 00:00:00 UTC ]

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Sonos Arc Ultra review: New tech powers a big audio upgrade

2024 has been a rough year for Sonos. The company’s would-be triumphant entry into the crowded headphones market was overshadowed by a disastrous app redesign. In the fallout of the botched software update, the company decided to delay products that were ready to be shipped to give itself more... Continue reading at Engadget

[ Engadget | 2024-11-11 13:00:11 UTC ]
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Prime Day deals on Amazon devices: You can still get up to 68 percent off Echo speakers, Fire TV Sticks and Blink cameras and more

October Prime Day presents a good opportunity for Prime members to snag holiday gifts early, and that’s perhaps most relevant for those eyeing Amazon’s own devices. Gadgets like Echo speakers, Fire TV sticks and Kindles are almost guaranteed to be on sale during members-only sale events like... Continue reading at Engadget

[ Engadget | 2024-10-09 12:22:50 UTC ]
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Amazon devices are up to 68 percent off for October Prime Day including Echo speakers, Fire TV Sticks and Blink cameras

When it comes to tech on sale for Amazon Prime Day, Amazon’s own hardware is at the top of the list. The online retailer usually discounts Echo speakers, Fire tablets, Kindles and the like to record-low prices for October Prime Day, and this year is no different. We’re seeing some of the best... Continue reading at Engadget

[ Engadget | 2024-10-08 22:19:15 UTC ]
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Amazon devices including Echo speakers, Fire TV Sticks and Blink cameras are up to 68 percent off for October Prime Day 2024

When it comes to tech on sale for Amazon Prime Day, Amazon’s own hardware is at the top of the list. The online retailer usually discounts Echo speakers, Fire tablets, Kindles and the like to record-low prices for October Prime Day, and this year is no different. We’re seeing some of the best... Continue reading at Engadget

[ Engadget | 2024-10-08 14:38:30 UTC ]
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Promoting New and Unexpected Crossings: A Conversation with Leonora Djament, by Aitana Bellido

Promoting New and Unexpected Crossings: A Conversation with Leonora Djament, by Aitana Bellido Interviews [email protected] Mon, 07/01/2024 - 15:34 Leonora Djament has been editorial director of the Argentine publishing house Eterna Cadencia... Continue reading at World Literature Today

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No Book Left Behind, by Alice-Catherine Carls

No Book Left Behind, by Alice-Catherine Carls Essay [email protected] Mon, 10/09/2023 - 15:35 Photo by Alexander Grey / UnsplashWelcome news to those of us in the “Flyover Zone”: our reading habits are healthy and well served. The Jackson Madison... Continue reading at World Literature Today

[ World Literature Today | 2023-10-09 20:35:50 UTC ]
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The Morning After: The Amazon Prime Day deals worth your time and money

It’s back and here to ruin our savings and increase the gadgets in our homes. Yes, Amazon Prime Day isn’t entirely about headphones, tablets and wearables, but for Engadget staff… well, it feels like it is. Prime Day deals on tech are typically only matched by Black Friday and Cyber Monday... Continue reading at Engadget

[ Engadget | 2023-07-11 11:15:13 UTC ]
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Malcolm Nance, TV pundit turned fighter in Ukraine: ‘I believe in the defense of democracy’

The MSNBC counter-terrorism expert and former US navy servicemember discusses his decision to take up arms in UkraineMalcolm Nance, MSNBC’S former military and counter-terrorism expert, is always fighting someone.As a personal and professional acquaintance of Nance, I wasn’t the least bit... Continue reading at The Guardian

[ The Guardian | 2022-04-29 10:00:38 UTC ]
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Ramsey seeks to sculpt post-pandemic plan for Edinburgh after ‘whirlwind’ time

After 26 years at Edinburgh University Press, Nicola Ramsey was named its interim c.e.o. five months ago, and has wasted no time looking to the future. Continue reading at The Bookseller

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The Morning After: Facebook's October 4th outage, explained

We’ll get into why Facebook saw its entire business fall off a cliff on Monday, but first: e-readers.It’s a device category we don’t see much development in — probably because it’s very much a device for reading text and not much else. Amazon’s Kindle, thanks to its powerful online e-book store,... Continue reading at Engadget

[ Engadget | 2021-10-06 11:15:08 UTC ]
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Zando Announces Its First Book Acquisition

Zando, launched by former Crown publisher Molly Stern six months ago, announced its first acquisition, a reference guide written by a prominent psychiatrist affiliated with the National Association on Mental Illness. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-04-14 04:00:00 UTC ]
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What a Memoir Can Reveal, Even About the Closest of Friends

A few months ago my friend Nick Lyons, long admired for books about his passion for fishing, published a beautiful memoir, Fire in the Straw. Reading the book has underscored, in a personal way, the gap between life and literature that so many of us take for granted. I’m familiar with quite a... Continue reading at Literrary Hub

[ Literrary Hub | 2021-03-12 09:48:56 UTC ]
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Exposing Audiblegate

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Under Newly Elected Chairman, Ebony Board Ousts CEO

The board of directors at Ebony has removed CEO Willard Jackson, the magazine said Sunday, citing an ongoing independent investigation into "a number of transactions that Jackson led." A co-founder and vice chairman of Clear View Group (CVG), the private equity firm that acquired Ebony from... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-06 17:59:58 UTC ]
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Stuart Emmrich to Step Down as Editor of Vogue.com

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[ Folio Magazine | 2020-06-29 16:47:32 UTC ]
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Confederate monument enthusiasts targeted my store—and it comically backfired.

I purchased an independent bookstore in Salisbury, North Carolina just six months ago, after taking leave from my career as a foreign service officer with the U.S. Department of State. After tours in Afghanistan, India, and other cities overseas, I was eager to give my four-year-old daughter... Continue reading at Literrary Hub

[ Literrary Hub | 2020-06-23 17:42:00 UTC ]
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Ahead of Postponed NewFronts, Industry Leaders Talk Virtual Format, Adapting to Covid-19

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[ AdWeek | 2020-06-22 00:00:40 UTC ]
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Reopening your bookshop? You need OODA

Bookshops are currently overwhelmed with advice, support and well-meaning individuals offering ideas and 'tips' on what to do. A few months ago, booksellers might have been considering author events, boosting literacy and how to be greener. Now, the 'strategic space' within which their... Continue reading at The Bookseller

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Marketing to kids in difficult times

Many months ago, when we all sat in our meeting rooms, sipping coffee and bouncing campaign ideas around, I don’t think any one of us marketing folk could have predicted just how much our plans would be forced to change. The effects of the national lockdown on marketing campaigns and the... Continue reading at The Bookseller

[ The Bookseller | 2020-05-20 21:41:29 UTC ]
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Books from Scotland: the big picture

It feels slightly strange to be writing this introduction to the Books from Scotland special as the world, and the world of Scottish books, has changed greatly, perhaps even irrevocably, since we started planning these features some months ago. The impact the coronavirus will have on Scottish... Continue reading at The Bookseller

[ The Bookseller | 2020-04-15 21:22:05 UTC ]
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