Kickstarter Diary Chapter 3: How to Use the Site to Run Your Campaign

Here's the author's step-by-step guide to getting your campaign set up on the Kickstarter website, quirks and all. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2014-07-18 00:00:00 UTC ]
News tagged with: #step-by-step guide

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Three Candidates to Run for 2022-2023 ALA Presidency

The American Library Association this week announced that three candidates will vie for the association's 2022-2023 presidency: Stacey A. Aldrich, Ed Garcia, and Lessa Kanani'opua Pelayo-Lozada. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #week announced #opua pelayo-lozada #library association


Pluto launches pre-order campaign supporting immigrant welfare body

Pluto has launched a pre-order campaign which helps raise funds for the Joint Council for the Welfare of Immigrants. It comes ahead of the publication of The Truth About Modern Slavery by Emily Kenway in January next year.  Continue reading at The Bookseller

[ The Bookseller | 2020-10-26 00:21:20 UTC ]
More news stories like this | News stories tagged with: #pre-order campaign


Summersdale signs Dr Kaye's cancer diary

Summersdale has signed Doctors Get Cancer Too: A Doctor’s Diary of Life and Recovery from Cancer by Dr Philippa Kaye, featuring a foreword by broadcaster Sara Cox. Continue reading at The Bookseller

[ The Bookseller | 2020-10-22 15:49:35 UTC ]
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Workman Launches Campaign to Support Indie Bookstores

Workman Publishing has launched a campaign to encourage readers to buy books from their local independent bookstore this holiday season, under the slogan. "Shop Local NOW, So You Can Shop Local FOREVER." Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #workman publishing #encourage readers #buy books #holiday season #shop local #independent bookstore


Rollout of Boxed Out Campaign Questioned at GLIBA Meeting

Great Lakes Independent Booksellers Association members raised concerns during its annual membership meeting about the strategy behind the rollout to the ABA's Boxed Out marketing campaign. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-21 04:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing campaign #booksellers association


How an Agency Cut Through ‘Purpose Clutter’ With Its Bookstore Campaign Trolling Amazon

In this David-versus-Goliath battle, mom-and-pop bookstores wrapped themselves in Amazon's familiar brown cardboard as a protest against the retail giant and a plea to shop local. The Instagram-ready stunt, with Amazon lookalike boxes covered in sick literary burns and topical quips, came... Continue reading at AdWeek

[ AdWeek | 2020-10-19 20:06:41 UTC ]
More news stories like this | News stories tagged with: #retail giant #shop local #bookstore


A Cut Cable Knocked Out Virginia's Voter Registration Site

Plus: Barnes and Noble got hacked, Zoom adds real end-to-end encryption, and more of the week's top security news. Continue reading at Wired

[ Wired | 2020-10-17 13:00:00 UTC ]
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For your pandemic playlist: 3 new audiobooks that will whisk you away — for a few hours, anyway

Intricate plots and distant locales in “Winter Counts,” “Agent Sonya” and “The Searcher.” Continue reading at The Washington Post

[ The Washington Post | 2020-10-14 12:00:00 UTC ]
More news stories like this | News stories tagged with: #winter counts


ABA Kicks Off New Marketing Campaign

As Amazon's yearly two-day sales initiative, Prime Day, winds down on Wednesday, the ABA is launching a new marketing campaign, Boxed Out, that features provocative installations in front of six independent bookstores urging readers to avoid Amazon and shop local. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-14 04:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing campaign #prime day #shop local


Retail site Bookshop announces UK board

Bookshop.org, a retail site billed as a way for indies to counter Amazon’s online dominance, has today revealed the members of its UK board.  Continue reading at The Bookseller

[ The Bookseller | 2020-10-13 09:56:56 UTC ]
More news stories like this | News stories tagged with: #counter amazon #online dominance #bookshop


Amazon Publishing launches first UK ad campaign for celeb author

Amazon Publishing is launching its first ever ad campaign for a celebrity in the UK, rolling out digital signage across 100 London bus stops for essay collection Nothing Like I Imagined by US actress Mindy Kaling. Continue reading at The Bookseller

[ The Bookseller | 2020-10-13 00:14:33 UTC ]
More news stories like this | News stories tagged with: #ad campaign #amazon publishing


3 Ways to Start a Two-Person Book Club with a Friend

One Rioter describes three different types of two-person book clubs that have helped her make and maintain long-lasting literary friendships. Continue reading at Book Riot

[ Book Riot | 2020-10-06 10:35:00 UTC ]
More news stories like this | News stories tagged with: #book club


Cowell launches campaign to highlight children's authors and illustrators of colour

A campaign designed to help create visibility and generate book sales for emerging children's authors and illustrators of colour has been launched by BookTrust Represents and Waterstones children’s laureate Cressida Cowell. Continue reading at The Bookseller

[ The Bookseller | 2020-10-05 01:01:07 UTC ]
More news stories like this | News stories tagged with: #booktrust represents #waterstones children


Covid diaries: the members manager

Almost two years ago, I bought my mother an Alexa Show. Recently, I’ve been thinking about it and how it played a huge role during my lockdown, alongside other technology. Continue reading at The Bookseller

[ The Bookseller | 2020-09-29 03:35:40 UTC ]
More news stories like this | News stories tagged with: #covid diaries


The first volume of Barack Obama’s memoir is getting a 3 million copy printing this November.

We’ve known for a while that Barack Obama would be coming out with a new memoir. Today his publisher confirmed that the book, A Promised Land, will be released soon after the November elections. The former president isn’t a stranger to the pen. His first memoir, Dreams From My Father: A Story of... Continue reading at Literrary Hub

[ Literrary Hub | 2020-09-17 14:22:21 UTC ]
More news stories like this | News stories tagged with: #barack obama #promised land #memoir


Nielsen Introduces Database Designed to Measure Ad Campaign Effectiveness

Key Insight: Demand for more accountability and transparency has been loud for years, and cuts to ad budgets during the pandemic have made it louder. Today, global measurement and data analytics firm Nielsen is rolling out a new tool called Nielsen Compass, which matches audience levels across... Continue reading at AdWeek

[ AdWeek | 2020-09-17 12:00:07 UTC ]
More news stories like this | News stories tagged with: #ad budgets #global measurement #sales data #nielsen


Covid diaries: the bestselling author

It's no secret that most authors are introverts. That doesn't mean that we don't enjoy bookshop events and literary festivals. Who doesn't love talking about their books or their writing process? But afterwards, we are spent, drained of energy, and need to recharge. Writing is a solitary... Continue reading at The Bookseller

[ The Bookseller | 2020-09-16 01:39:18 UTC ]
More news stories like this | News stories tagged with: #writing process #covid diaries #bestselling author #literary festivals #bookshop


Mackesy illustrations to feature in PHE mental health campaign

Illustrations by Charlie Mackesy are to appear in a Public Health England video, as part of a campaign encouraging better mental health in young people, children and their parents.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-14 20:59:22 UTC ]
More news stories like this | News stories tagged with: #charlie mackesy #campaign encouraging #mental health


Booksellers welcome UK arrival of indie-focused Bookshop site

Booksellers have generally reacted enthusiastically to news that the US indie-focused retail site Bookshop.org is launching in the UK this November, although some remain cautious. Continue reading at The Bookseller

[ The Bookseller | 2020-09-13 19:17:12 UTC ]
More news stories like this | News stories tagged with: #bookshop


Indie retail site Bookshop.org launching in UK

Bookshop.org, a retail site billed as a way for indies to counter Amazon’s online dominance, is coming to the UK in time for Christmas after smashing its US sales targets since launching in late January. Continue reading at The Bookseller

[ The Bookseller | 2020-09-11 06:49:17 UTC ]
More news stories like this | News stories tagged with: #counter amazon #online dominance #late january