Johnston Press strikes three-year Sky deal for local TV ads

Regional newspaper publisher extends trial of AdSmart targeted television advertising serviceJohnston Press is seeking to bolster revenues striking a three-year regional advertising deal with Sky to sell targeted TV ad slots to clients.The regional newspaper publisher started a trial to use Sky’s AdSmart product, which tailors what is shown in TV ad breaks according to household post code and profile, to sell to its advertisers in May last year. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2015-09-10 00:00:00 UTC ]

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The ABA-Kobo Partnership, a Year Later

Almost exactly one year ago, the American Booksellers Association announced that it would replace its ebook partnership with Google for one with Kobo, in time for the 2012 holiday season. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-30 00:00:00 UTC ]
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Guinness World Records Signs Deal with China’s Largest ELT Publisher

In a ceremony at the 2013 Beijing International Book Fair, Guinness World Records (GWR) and China’s Foreign Language Teaching and Research Publishing (FLTRP) signed an agreement for the publication of the 2014 Chinese-language edition of the Guinness World Records annual book. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-29 00:00:00 UTC ]
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AUDIO: Roeg reflects on 60-year career

Veteran filmmaker Nicolas Roeg has published a book of memoirs, featuring insights from a career spanning six decades. Continue reading at BBC World

[ BBC World | 2013-08-28 00:00:00 UTC ]
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Browsers block ads, threaten free sites, researchers say

Nearly one in four browsers are armed with an ad-blocking tool, reducing revenue at free-content websites, an Irish company said last week. The popularity of ad blocking—driven by users' frustrations with intrusive, distracting or just-plain-ugly-and-noisy ads—threatens the free-for-all model... Continue reading at PC World

[ PC World | 2013-08-24 00:00:00 UTC ]
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Xbox VP Phil Harrison: 'I hope we do have to deal with tens of thousands of games'

Microsoft Xbox corporate VP Phil Harrison isn't worried that making publishing open on Xbox One will flood the console's storefront with junk. In fact, he welcomes the impending flood. "I hope we have to deal with tens of thousands of games," Harrison told Engadget in an interview this week... Continue reading at Engadget

[ Engadget | 2013-08-22 00:00:00 UTC ]
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News Corp Launches Global Private Ad Exchange

News Corp today announced plans to launch a global programmatic ad exchange that will let advertisers buy across its more than 50 online and mobile products including WSJ.com, Times.co.uk and NYPost.com. News Corp is far from the first to jump on the automated selling trend; other premium... Continue reading at AdWeek

[ AdWeek | 2013-08-21 00:00:00 UTC ]
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Condé Nast Cuts Deal With Amazon To Turn Magazine Subscriptions Into An All–Access Business

Condé Nast has struck a deal with Amazon that will give the Vogue, Vanity Fair, and New Yorker publisher access to 200 million potential new subscribers who are already spending money shopping on Amazon, according to a Reuters exclusive. The deal, the first of its kind, will allow Condé Nast to... Continue reading at Fast Company

[ Fast Company | 2013-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print editions #vanity fair #direct mail #digital readers


New US TV book club features Bone Season

US show "Today: is launching a new book club for the first time in more than ten years. The... Continue reading at The Bookseller

[ The Bookseller | 2013-08-20 00:00:00 UTC ]
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Morning TV Show “Today” Launches a New Book Club

The Today Show's monthly book club gives publishers new hope for Oprah-like success and features interactive elements like Twitter chats. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-08-20 00:00:00 UTC ]
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Condé Nast Inks Big Deal With Amazon

Condé Nast has announced a big deal with Amazon that will let people buy and renew print and digital subscriptions to its magazines on the e-commerce giant. The new service, which Amazon is billing as the first of its kind with a publisher, also enables customers to get immediate access to their... Continue reading at AdWeek

[ AdWeek | 2013-08-20 00:00:00 UTC ]
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Facebook eyes making local connections with mesh networks

Facebook has designed a system that would allow individuals and advertisers to make direct connections to those physically nearby that share similar interests or are open to receiving certain advertisements. The company’s work was outlined in a U.S. patent filing for a “wireless social... Continue reading at PC World

[ PC World | 2013-08-17 00:00:00 UTC ]
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Livefyre Looks to Turn Social Media into Custom Native Ads

The Web publishing services firm Livefyre has started turning social media content into native advertising for a handful of publishers. Livefyre—which offers publishers social tools like commenting, live blogs and live chats—built Playstation-sponsored social hubs for IGN and AOL's Joystiq... Continue reading at AdWeek

[ AdWeek | 2013-08-15 00:00:00 UTC ]
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AUC Press 'carrying on' despite violence

The American University in Cairo Press has said it is "carrying on" despite the... Continue reading at The Bookseller

[ The Bookseller | 2013-08-15 00:00:00 UTC ]
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Distribution: RH and Beacon Press Renew

Beacon will continue to utilize the full portfolio of Random House's sales and distribution services for both their newly published and backlist physical and digital titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-14 00:00:00 UTC ]
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Book festival celebrates 30 years

The Edinburgh Book Festival, which is celebrating 30 years, is the "largest and best respected literary festival in the world", according to its director. Continue reading at BBC News

[ BBC News | 2013-08-10 00:00:00 UTC ]
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Mudditt Makes Over U.C. Press

When the University of California Press, in November 2010, published The Autobiography of Mark Twain, Volume 1, it was in for a surprise: the 760-page hardcover, priced at $45, became an immediate bestseller. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-09 00:00:00 UTC ]
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Time Inc. spinoff delayed until early next year

Time Warner said Tuesday that it won't complete its plan to separate Time Inc. division into an independent company this year as anticipated, prolonging a period of uncertainty at the publishing division just a little bit longer.Executives now intend to complete the spinoff early next year, Time... Continue reading at Crains New York

[ Crains New York | 2013-08-08 00:00:00 UTC ]
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Distribution: Packt and O'Reilly Sign Deal

O'Reilly Media has signed an agreement with global publisher Packt Publishing to distribute Packt's 1,200 ebooks. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-07 00:00:00 UTC ]
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Distribution: Midpoint Trade Signs Deal with Atomic Fez

Midpoint Trade Books has signed a distribution deal with Atomic Fez Publishing, a Vancouver-based publisher of genre-crossing fiction. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-06 00:00:00 UTC ]
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