‘It’s all powerful and it knows it’: Publishers reveal their biggest challenges with Facebook

Facebook is all powerful and it knows it. Publishers have little choice but to play by its rules. At Digiday’s Publishing Summit in Nice we asked publishers what their biggest challenge with Facebook was: unclear metrics, murky routes to monetization and unpredictable priorities were among them. The post ‘It’s all powerful and it knows it’: Publishers reveal their biggest challenges with Facebook appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-10-27 00:00:00 UTC ]
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NBC News Chairman Lack Sees No Value for Publishers in Facebook

NBC News' Chairman Andrew Lack isn't optimistic on Facebook."Facebook doesn't have value for publishers really," Lack told reporters during a press briefing on NBC News' digital initiatives on Wednesday. "I call them Fakebook.""What's frustrating about Facebook is you can't have a relationship... Continue reading at Advertising Age

[ Advertising Age | 2018-03-15 00:00:00 UTC ]
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For News Publishers, Facebook Is a Less Reliable Friend

As Facebook’s share of traffic to news sites has been falling sharply since early last year—and will only decline more—Google AMP has been on the rise. Continue reading at Wired

[ Wired | 2018-03-12 00:00:00 UTC ]
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After Facebook news-feed changes, publishers look hopefully to Pinterest

Pinterest represented nearly 8 percent of publishers’ social traffic in the second half of 2017, nearly doubling year over year, according to Shareaholic. The post After Facebook news-feed changes, publishers look hopefully to Pinterest appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-12 00:00:00 UTC ]
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Digiday Research: European publishers grapple with Facebook’s news feed changes

Digiday surveyed European publishers about their strategies for countering changes to Facebook's news feed algorithm. The post Digiday Research: European publishers grapple with Facebook’s news feed changes appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-09 00:00:00 UTC ]
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Publishers Could Get a New Weapon Against Facebook and Google

Proposal would grant publishers an antitrust exemption to seek concessions from tech giants, who dominate online advertising. Continue reading at Wired

[ Wired | 2018-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tech giants


50+ More Publishers Will Soon Begin Testing Facebook’s Breaking News Tag

Facebook is expanding its test of a breaking news tag to more than 50 publishers in North America, Latin America, Europe and Australia, and product manager Joey Rhyu shared some data from the social network's initial test run in a blog post. According to Rhyu, from Dec. 8 through Jan. 14, posts... Continue reading at AdWeek

[ AdWeek | 2018-03-06 00:00:00 UTC ]
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Facebook expands breaking news label to more publishers

Facebook began testing a "breaking news" label for developing stories back in November, and now the social network is expanding the option to more publishers. Starting this week, the company says 50 more outlets in North America, Latin America, Europ... Continue reading at Engadget

[ Engadget | 2018-03-06 00:00:00 UTC ]
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Here’s How Facebook’s Algorithm Shift Is Hurting Digital Publishers, and the Steps They Can Take to Survive

Facebook is in retreat mode these days as it continues to battle fake news. The social media juggernaut has decided to move away from digital publishers as a way of distancing itself from the internal problems it has been having for years. Facebook made a bold move by making a significant... Continue reading at AdWeek

[ AdWeek | 2018-03-02 00:00:00 UTC ]
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Viral publishers see sharp engagement drops on Facebook

In some cases, interactions dropped by more than 50 percent month over month. The post Viral publishers see sharp engagement drops on Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-02 00:00:00 UTC ]
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Digiday Research poll: Apple News dominates publisher focus after Facebook’s news feed changes

Digiday's online poll of publisher executives found that they believe Apple News should be their priority following Facebook's algorithm change. The post Digiday Research poll: Apple News dominates publisher focus after Facebook’s news feed changes appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-28 00:00:00 UTC ]
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Facebook Is Helping Local News Publishers Get More Digital Subscribers

Facebook is putting its money where its mouth is when it comes to supporting local news publishers, putting $3 million toward helping some of them boost their digital subscription totals. Head of news partnerships Campbell Brown announced in a blog post that the Facebook Journalism Project... Continue reading at AdWeek

[ AdWeek | 2018-02-28 00:00:00 UTC ]
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Despite subsidies disappearing, some publishers see hope for Facebook Live post-algorithm change

A majority of top publishers continue to post live videos to Facebook each month, according to data from Socialbakers. The post Despite subsidies disappearing, some publishers see hope for Facebook Live post-algorithm change appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-28 00:00:00 UTC ]
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Facebook news feed changes 'decimated' publisher

The publisher of Little Things blames Facebook's algorithm changes for the lifestyle website's closure. Continue reading at BBC World

[ BBC World | 2018-02-28 00:00:00 UTC ]
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Self-Censorship in Publishing Today: World Industry Leaders on a Subtle, Growing Challenge

From the director of Frankfurter Buchmesse to the founder of a Thai publishing house and a Norwegian publisher who was shot in Oslo: sharp cautionary remarks about self-censorship and its dangers. The post Self-Censorship in Publishing Today: World Industry Leaders on a Subtle, Growing Challenge... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-02-22 00:00:00 UTC ]
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'Unprecedented demand' for Rebel Girls 2, reveals publisher

The company behind the  “Rebel Girls” series is already planning a second print run for book two, due for release next week, following “unprecedented demand” for the title, a spokesperson has told The Bookseller. Continue reading at The Bookseller

[ The Bookseller | 2018-02-22 00:00:00 UTC ]
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Declining Facebook reach squeezes publishers’ branded-content business

Declining organic reach and increasingly demanding marketers have compelled publishers to spend more on branded-content distribution on Facebook. The post Declining Facebook reach squeezes publishers’ branded-content business appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-22 00:00:00 UTC ]
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'Ebooks are stupid', says head of one of world's biggest publishers

The chief executive of Hachette Livre, Arnaud Nourry, says the industry has had ‘one or two successes among a hundred failures’ and that ebooks have ‘no creativity’The head of one of the world’s largest book publishers has described the ebook as “a stupid product” that is unlikely to see further... Continue reading at The Guardian

[ The Guardian | 2018-02-20 00:00:00 UTC ]
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As promised, Facebook traffic to news publishers declines again, post news-feed change

Traffic to news publishers has dipped again since Facebook said it would prioritize users' posts in the news feed, according to multiple data sources. The post As promised, Facebook traffic to news publishers declines again, post news-feed change appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-19 00:00:00 UTC ]
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‘There’s an awful lot of showmanship’: Confessions of a publishing consultant on Facebook’s news feed changes

"Publishers want to scare Facebook because there have been so many different gripes." The post ‘There’s an awful lot of showmanship’: Confessions of a publishing consultant on Facebook’s news feed changes appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-16 00:00:00 UTC ]
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Publishers challenge HEFCE over OA monograph plans

University press publishers have challenged the head of research policy at funder HEFCE over plans to require all monographs to be published Open Access to be eligible for the 2027 Research Excellence Framework (REF).  Continue reading at The Bookseller

[ The Bookseller | 2018-02-15 00:00:00 UTC ]
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