It’s all about Me, Inc – how to get ahead in the age of egonomics

In a world ruled by social media, online image is the key to success, and now a host of services are springing up to optimise your personal brand – by supplying fake followers, monetising your pets or revealing how to write an Amazon bestseller overnightSo you want to write a bestselling book? Of course you do. Literally everyone and their dog thinks they have a book in them. And while not everyone may be able to write, with enough guile behind you pretty much anybody can make it to the top of a bestseller list.Take Lani Sarem, for example. For a few hours in August, the novice author’s debut novel, Handbook for Mortals, was No 1 on the New York Times bestseller list for young adult literature. Soon after Sarem’s fantasy novel reached the top spot, however, there was a plot-twist. People on social media began questioning exactly how a book nobody had ever heard of, by an unknown author, put out by an unfamiliar publisher, had suddenly magicked its way on to a prestigious literary list. The answer was somewhat prosaic: bulk-buying copies of the book from bookshops that report their sales to the New York Times.Having an amazing personal Twitter feed can become a lucrative career in itselfYou can also catapult your way to internet fame and fortune by monetising your pet through something like The Dog Agency Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2017-09-04 00:00:00 UTC ]
News tagged with: #bestseller list #internet fame

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Sonny Mehta dies aged 77

Penguin Random House has confirmed the death of Sonny Mehta, editor in chief of Knopf and chairman of the Knopf Doubleday Publishing Group. Mehta died yesterday (30th December) in Manhattan at the age of 77, from complications from pneumonia.  Continue reading at The Bookseller

[ The Bookseller | 2019-12-30 16:18:01 UTC ]
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'Cultural trailblazer' Alasdair Gray dies aged 85

Writer and artist Alasdair Gray has died aged 85 with the trade paying tribute to the "cultural trailblazer" and his "forward-looking vision". Continue reading at The Bookseller

[ The Bookseller | 2019-12-29 14:08:36 UTC ]
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Romance novelist Johanna Lindsey dies, aged 67

US romance novelist Johanna Lindsey has passed away at the age of 67, it has been announced. Continue reading at The Bookseller

[ The Bookseller | 2019-12-23 19:54:52 UTC ]
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Bill Gates recommends 5 favorite books for 2019 — and looks ahead to ‘Infinite Jest’

Books on sleep, education, American history, world growth and one novel made the cut this year. Continue reading at The Washington Post

[ The Washington Post | 2019-12-10 16:00:00 UTC ]
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Kate Figes dies from cancer, aged 62

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[ The Bookseller | 2019-12-10 01:54:33 UTC ]
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For Susan Rice, diplomacy began at home — at age 7

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[ The Washington Post | 2019-12-06 22:13:50 UTC ]
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TV chef Gary Rhodes dies aged 59

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[ The Bookseller | 2019-11-27 10:40:32 UTC ]
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PRH expands audio team ahead of new studios at Embassy Gardens

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[ The Bookseller | 2019-11-17 18:51:12 UTC ]
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Lin-Manuel Miranda has a surprisingly personal reason for opening a bookstore in the age of Amazon

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[ Fast Company | 2019-11-08 17:15:09 UTC ]
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[ The Bookseller | 2019-11-08 14:43:47 UTC ]
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Letting Kids Be Kids: A ‘Wrecking Ball’ Event for the Ages (shelftalker)

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[ Publishers Weekly | 2019-11-06 13:00:42 UTC ]
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[ Publishers Weekly | 2019-11-04 05:00:00 UTC ]
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[ The Bookseller | 2019-10-30 06:27:43 UTC ]
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Ahead of Peacock streaming launch, NBCUniversal remains in stealth mode

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[ Advertising Age | 2019-10-24 19:47:42 UTC ]
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[ The Bookseller | 2019-10-22 08:21:36 UTC ]
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Tributes paid to 'inspiring' Deborah Orr after death aged 57

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[ The Bookseller | 2019-10-21 07:10:47 UTC ]
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Aging Gently, Messily: On Elizabeth Strout’s “Olive, Again”

SEQUELS IN LITERARY FICTION are rare. There’s a risk in returning to characters whose arcs have been resolved or purposely left in ambiguity. A second book may rob readers of the pleasure of imagination, thus undoing some of the magic of the original novel. But sometimes a character so compels... Continue reading at Los Angeles Review of Books

[ Los Angeles Review of Books | 2019-10-16 17:00:57 UTC ]
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Spectrum investing $1.7M in NKY facility ahead of push to hire 300

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[ Silicon Valley Business Journal | 2019-10-11 16:16:40 UTC ]
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New York Comic Con Looks Ahead

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[ Publishers Weekly | 2019-10-11 04:00:00 UTC ]
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Todd McFarlane Talks Spawn Ahead of the Comic’s Milestone Issue 301

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[ The New York Times | 2019-10-03 16:14:54 UTC ]
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